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April 1, 2025 15 mins


AI is everywhere in marketing right now, and I get it—it's tempting to let it do all the heavy lifting. 


But if your strategy is just "Hey, Claude, write me 10 LinkedIn posts about email marketing," then we need to talk. Because that approach? It's turning business owners into content-producing robots, all sounding the same. Like the Borg. "You will be assimilated."

So, let’s pull back the curtain. AI isn’t here to replace you—it’s here to amplify your unique thoughts, ideas, and experiences. Here’s how I use AI to make marketing suck less while keeping my voice and message 100% human.


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Full show notes and transcript are here.

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