Here's what makes marketing suck for experts. And it has absolutely nothing to do with how smart you are, your nuanced approach, or that you're not curious enough.
You're preyed upon by unscrupulous business owners because you are curious.
You love learning. So when you see that shiny new marketing program, you're tempted to buy it because surely you need to learn more about marketing, right?
You're not an expert in marketing and learning will get you there.
But what if that wasn't true?
What if you don't need to learn anything more about marketing?
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Full show notes and transcript are here.
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Therapy Gecko
An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.