Pierre-Baptiste "PB" Poncelin est copywriter professionnel et dirige l'agence CopyRockstars.
J'ai rencontré PB quand il était élève de mes formations et s'était porté candidat à un job chez Marketing Mania.
Il n'a pas été pris... mais moins de 2 ans plus tard, c'est lui qui recrute de nombreux clients de ma formation copywriting pour son agence !
Ce que vous allez apprendre dans cet épisode :
- Comment PB a décroché son premier client en copywriting
- La méthode la plus rapide pour trouver des contrats quand on vend un service
- Comment structurer son tarif et ses services en tant que copywriter
- Comment PB organise son temps en tant que patron d'agence
- Comment trouver et former des bons copywriters
***
La page de l’épisode (et les ressources) : https://marketingmania.fr/pb-poncelin/
Retrouvez PB Poncelin sur CopyRockstars.
Livre mentionné : The Coaching Habit de Michael Bungay Stanier.
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