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October 28, 2025 62 mins

We're throwing it back to the 1996 cult classic film The Craft just in time for Halloween! We begin with a conversation about Hannah and Marcelle's teenage witch phases (of course they both had them), before digging into the filmic landscape of the 90s. Hannah argues that The Craft's interest in girlhood and power was a catalyst that paved the way for pop culture to come, like Buffy and Charmed and Practical Magic. Hannah then draws on Stacy Gillis and Rebecca Munford’s “Genealogies and Generations: The Politics and Praxis of Third Wave Feminism" and Jessica Rosenberg and Gitana Garofalo’s “Riot Grrrl: Revolutions from Within" to help understand the resonance of film. If you too went through a witch phase, or indeed are still a practicing witch, then this episode is for you!


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Works Cited


Bastién, Angelica Jade. “The Profound, Enduring Legacy of The Craft.” Vulture 27 October 2017. https://www.vulture.com/2017/10/the-craft-its-enduring-legacy.html. 

Gillis, Stacy, and Rebecca Munford. “Genealogies and Generations: The Politics and Praxis of Third Wave Feminism.” Women’s History Review 13.2 (2004): 165–82. https://doi-org.proxy.lib.sfu.ca/10.1080/09612020400200388

Heywood, Leslie and Jennifer Drake, eds. Introduction. Third Wave Agenda: Being Feminist, Doing Feminism. Minneapolis: University of Minnesota Press, 1997. 

Jacobs, Matthew and Julia Brucculieri. “Relax, It’s Only Magic: An Oral History Of ‘The Craft.’” Huffpost 20 May 2016. https://www.huffpost.com/entry/the-craft-oral-history_n_5734f7c9e4b060aa7819d362. 

Walker, Rebecca. “Becoming the Third Wave.” Ms. Magazine January/February 1992.


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To learn more about Material Girls, head to our Instagram at instagram.com/ohwitchplease! Or check out our website ohwitchplease.ca. We'll be back next week with a Material Concerns episode, but until then, go check out all the other content we have on our Patreon at Patreon.com/ohwitchplease! Patreon is how we produce the show and pay our team!


Material Girls is a show that makes sense of the zeitgeist through materialist critique* and critical theory! Each episode looks at a unique object of study (something popular now or from back in the day) and over the course of three distinct segments, Hannah and Marcelle apply their academic expertise to the topic at hand.


*Materialist Critique is, at its simplest possible level, a form of cultural critique – that is, scholarly engagement with a cultural text of some kind – that is interested in modes of production, moments of reception, and the historical and ideological contexts for both.


Music Credits:

“Shopping Mall”: by Jay Arner and Jessica Delisle ©2020

Used by permission. All rights reserved. As recorded by Auto Syndicate on the album “Bongo Dance”.


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