AHEC's David Venables on US hardwood forests and using what nature provides.

David Venables is the European director for the American Hardwood Export Council. Over the last 20 years, the organisation has created an array of extraordinary installations, sculptures and products – working with the likes of Alison Brooks, Waugh Thistleton, Heatherwick Studio, Jaime Hayon, Benedetta Tagliabue, and Stefan Diez to name just a few – that extoll the virtues of wood in general and US hardwood in particular. 

Its latest installation. No. 1 Common, will launch at this year’s Material Matters Copenhagen, which runs from 18-20 June at Gammel Dok, Christianshavn, and includes new pieces from Andu Masebo, Anna Maria Øfstedal Eng, and Daniel Schofield.  

Importantly, David is someone steeped in the wood industry from birth. This is a man who really knows his material.

In this episode we talk about: AHEC’s new installation at Material Matters and why it’s vital to promote what nature provides; how the organisation chooses the architects and designers it works with; his post-Covid desire to promote a ‘lost’ generation of creatives; the relationship between fashion and wood; the history of the US hardwood forest and why it’s an environmental success story; the benefits of cutting down trees; President Trump, tariffs and selling American materials globally; growing up in the family saw mill; being fired as a salesperson; and, ultimately, why wood is his passion. 

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