Anglepoise's Simon Terry on durability, repair and creating an icon.

Simon Terry is the brand and marketing director, as well as owner (or as he prefers to describe himself, custodian), of the lamp company, Anglepoise, a product that has genuine claims to iconic status. Initially designed by George Carwardine in the 1930s and manufactured by Herbert Terry & Sons, over the years, the product has been used by the likes of Queen Elizabeth II, David Lloyd George, Picasso, Roald Dahl and Barbara Hepworth to name just a few. 

More recently, Terry has collaborated with fashion figures such as Margaret Howell and Paul Smith, as well as writing a design manifesto which talks about the importance of durability and repair. Importantly, the company now offers a lifetime guarantee for all its products. 

Happily too, it will be showing prominently at this year’s Material Matters London – which runs from 17-20 September at Space House – celebrating the 90th anniversary of the 1227.

In this episode we talk about: the pros and cons of running a family business; being ‘a small company with a big name’; how mistakes can lead to opportunities; his morning routine (which involves a spring); how the Anglepoise stays in perfect balance; the genius of George Carwardine; the product’s evolution; why the Terry family handed the US market to Luxo; joining the family firm and making huge changes; his background in movies; initially feeling out of his depth; working with the brilliant Sir Kenneth Grange to reinvigorate the brand; the importance of repair; wanting to support design’s grassroots; and why materials and systems are the company’s future. 

You pre-register for Material Matters London here.

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