McGohan Brabender Side Affects: Disrupting Health Care

McGohan Brabender Side Affects: Disrupting Health Care

Side Affects Producer Kenzie McEvily, joined by her guest hosts, spotlights invited industry experts to discuss their best practices that disrupt the norm of health care, leadership, and business. Side Affects: A podcast that prompts you, as an employer, to think differently about the needs of your people and your company. We encourage you to take action by taking a deep look into benefit strategies that will transform your workforce engagement, i.e., diversity, compliance, mental health, and modern reporting. Kenzie and her guests bring these subjects and more to light to better health and productivity. Tune in and learn more!

Episodes

Side Affects Episode 165 | Compliance in Minutes - June

June 5, 2026 • 7 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your June 2026 breakdown...
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Side Affects 164 | Rethinking Workplace Benefits: Life, LTC and the Evolving Carrier Landscape

May 8, 2026 • 27 mins
You’ve heard the buzzwords: accident, critical illness, hospital indemnity... but what do they actually mean? And why are they becoming such a critical part of today’s benefits strategy? As the workforce evolves, benefits are no longer just a line item -- they’re a strategic lever for attracting talent, managing risk and supporting an aging population. By 2030, there will be more people 65+ than under 18, reshaping how employers th...
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Side Affects Episode 163 | Compliance in Minutes - May 2026

April 27, 2026 • 6 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your May 2026 breakdown o...
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Side Affects Episode 162 | Compliance in Minutes - April 2026

March 30, 2026 • 5 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your April 2026 breakdown...
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Side Affects Episode 161 | The Compliance Risks Hiding in Your Wellness Program

March 6, 2026 • 33 mins
Building a wellness program that actually works and stays compliant? It’s tougher than ever. Between HIPAA, EEOC, ADA, ACA and tax rules, even the best programs can stumble into costly mistakes. In this episode, we cut through the alphabet soup and break down what employers really need to know. Partner and Co-Chair of Calfee's Employee Benefits and Executive Compensation, Jason Rothman joins MB Director of Population Health, Tiffan...
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Side Affects Episode 160 | Compliance in Minutes - March 2026

March 5, 2026 • 6 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your March 2026 breakdown...
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McGohan Brabender's Got You Covered for the Summer

February 20, 2026 • 2 mins
McGohan Brabender's Got You Covered for the Summer by Employee Benefits | Health Care | Wellness | Leadership | Health Management | Innovation | Human Resources | Employee Engagement | Consumerism | Business | McGohan Brabender | Side Affects | Side Effects
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Side Affects Episode 159 | Compliance in Minutes - February 2026

February 4, 2026 • 6 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your February 2026 breakd...
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Side Affects Episode 158 | Compliance in Minutes - January 2026

January 6, 2026 • 7 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your January 2026 breakdo...
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Side Affects Episode 157 | Compliance in Minutes - December 2025

December 4, 2025 • 4 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your December 2025 breakd...
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Side Affects Episode 156 | Compliance in Minutes - November 2025

November 7, 2025 • 7 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your November 2025 breakd...
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Side Affects Episode 155 | The Science of Employee Persuasion | Part III

October 31, 2025 • 32 mins
Side Affects host, Kenzie McEvily closes out the three-part series with MB Chief Marketing Officer, Dave Homan, exploring the final three of Robert Cialdini’s 7 Principles of Persuasion: Liking, Social Proof and Unity. In this episode, Dave shares how psychology and human connection can transform benefits communication — from using peer influence and authentic storytelling to fostering a shared culture that drives trust, engagemen...
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Side Affects Episode 154 | The Science of Employee Persuasion | Part II

October 17, 2025 • 36 mins
If you haven’t caught Part I, start there — MB Chief Marketing Officer, Dave and Producer, Kenzie unpacked the first rule of persuasion: reciprocity. In this episode, they continue exploring how behavioral science can transform employee engagement, diving into three new principles of persuasion: scarcity, authority and commitment. From creating urgency without fear, to leveraging expertise authentically, to building lasting commit...
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Side Affects Episode 153 | The Science of Employee Persuasion | Part I

October 17, 2025 • 26 mins
Employee benefits shouldn’t feel like a burden - for HR teams to design or for employees to use. Yet, unread open enrollment emails and overlooked preventive care show a disconnect in how we communicate. In this episode, McGohan Brabender’s Chief Marketing Officer, Dave Homan, explores how applying behavioral science and Robert Cialdini’s 7 Principles of Persuasion can help HR and benefits professionals ethically capture attention,...
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Side Affects Episode 152 | Compliance in Minutes - October 2025

October 6, 2025 • 7 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your October 2025 breakdo...
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Side Affects Episode 151 | Compliance in Minutes - September 2025

September 4, 2025 • 5 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your September 2025 break...
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Side Affects 150 | The Power of Data Guiding Your Benefits Strategy

August 27, 2025 • 28 mins
The power of data is reshaping how organizations deliver their benefits strategies -- especially through the lens of population health. Historically, only large employers had access to meaningful data insights. But in the last decade, this has changed. Now organizations of all sizes can use data to guide smarter decisions, improve outcomes and control costs. In this episode, MB Population Health & Data Strategist, Shelly Cherry sh...
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Side Affects 149 | Compliance in Minutes - August 2025

August 11, 2025 • 7 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your August 2025 breakdow...
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Side Affects 148 | Compliance in Minutes - July 2025

July 11, 2025 • 5 mins
When employees hear “employee benefits,” they might think of healthcare, perks, wellness programs, PTO, 401(k) plans or disability coverage. But when HR professionals hear “employee benefits,” they’re likely thinking about cost management, compensation strategies, open enrollment, and—most importantly—compliance. Compliance is a cornerstone of today’s insurance landscape. With that in mind, let’s dive into your July 2025 breakdown ...
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Side Affects 147 | Who is the Strategy & Innovation Team?

July 8, 2025 • 47 mins
They’re the creative minds behind the curtain -- until now. In this episode, host, Kenzie McEvily and CMO, Dave Homan introduce the full Strategy & Innovation (S&I) team at McGohan Brabender. Meet the eight talented individuals who bring benefits to life through clear, engaging and customized communication strategies. From writing and design to video production and digital tools, this team helps simplify complex healthcare messagi...
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