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September 17, 2022 22 mins

Reeta Ramamurthy Gupta is a writer from Mumbai, India. Her debut book, Rescript Your Life: Awaken The Voice Within You had a powerful message- being unkind to yourself is a form of violence. In the book, she coined the term THECO (The Chosen One), asking her readers to engage in positive self-talk. She followed this up with two biographies; in which her protagonists lived with the  THECO mindset. The first biography, The Stranger in the Mirror, chronicled the life and times of BAFTA nominated Indian producer-director of Rang De Basanti fame, Rakeysh Omprakash Mehra. The second biography, Sanjeev Kumar-The Actor We All Loved has been an Amazon No.1 bestseller since its pre-order announcement in June 2022. Sanjeev Kumar, one of India’s favorite actors, lived rags to riches story which is the stuff of celluloid dreams.

A lifelong communications professional, she started her journey as a writer with the Economic Times in 2001. She has been running The Network, a content writing and advocacy firm for almost two decades. In 2020, she finished her six- nation, decadal study called the Red Dot Experiment about how culture impacts communication.

Reeta is passionate about promoting the reading habit. She authored a series titled ‘The Celebrity Bookshelf’ for Amazon Kindle in 2021. She writes columns for CNBCTV18 India and Khaleej times UAE to emphasise the importance of reading.

Listen to her writing experiences on Meri Kahani with Bhawana Somaaya

 

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