EP 10:10 How the #1 Car Salesman in the World Continues Thriving Despite 2025’s Automotive Challenges

In this riveting episode of the Millionaire Car Salesman podcast, host Sean V. Bradley dives into the harsh realities of the automotive industry in 2025. With the backdrop of economic uncertainties, changing tariffs, and the fluctuating electric vehicle market, Sean discusses the challenges dealerships face today. Joining him is Cody Carter, the #1 Car Salesman in the World, who shares his secrets to thriving in such volatile conditions! Cody provides invaluable insights into maintaining profit margins despite rising costs, the declining value of electric vehicles, and leveraging digital retailing for success.

“I’m the #1 Car Salesman, but I'm still chasing that 200 car month” - Cody Carter

This episode is packed with Cody's expert strategies to navigate a competitive market and offers a unique perspective on adapting sales tactics in response to external pressures such as tariffs and political changes. Sean and Cody discuss the significance of creative leasing options, the importance of working the service drive, and embracing modern CRM technologies like AI to optimize sales processes. With robust discussions on customer engagement and the necessity of understanding market trends, listeners will uncover new pathways to boost dealership performance and sales efficiency!

 

Key Takeaways:

✅ Digital Retailing Mastery: Cody's success is partly attributed to his use of digital retailing, allowing customers to complete much of the purchasing process online, which leads to increased sales efficiency.

✅ Leveraging Alternate Lenders: By using multiple lenders and providing flexible leasing options, Cody maintains competitive pricing and attractive deals for customers.

✅ Service Drive Strategy: Unutilized service drive opportunities can yield high-value deals, a tactic that Cody suggests for increasing sales figures.

✅ Adapting to Market Trends: With changes in tariffs and the EV market, maintaining versatility in sales tactics and quickly adapting strategies is essential for ongoing success.

✅ AI and Technology: Implementing AI-driven conversational tools, like those offered by Podium, could significantly enhance lead management and sales processes.

 

About Cody Carter

Cody Carter is renowned for his remarkable achievements as the world's top car salesman. In 2024, Cody set a new benchmark by selling an impressive 1,432 units, surpassing his previous record of 1,408 units sold in 2023. Cody is celebrated for his innovative automotive sales strategies and his efficient use of digital retailing technologies. Based at Tustin Toyota in California, Cody oversees an extensive clientele, leveraging his expertise to continue outperforming industry standards.

 

---

Mastering the Automotive Sales Landscape: Insights from Industry Titans

Key Takeaways

• Market Adaptation: The automotive landscape in 2025 is evolving, demanding dealers and sales professionals to pivot with creative strategies and leverage incentives effectively.

• Digital Retailing: Harnessing digital retailing platforms and personalized websites can streamline operations and enhance customer experiences.

• Success Stories: Industry leaders like Cody Carter demonstrate that innovative approaches to sales and marketing can significantly boost performance and dealership output.

The automotive industry in 2025