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October 29, 2025 43 mins

Peter took over as team President following a 15-67 season. The team played in the Bradley Center, there was no Deer District and they hadn’t made it past the first round of the playoffs in 13 years. 

Four years later the Fiserv opened, three years after the Larry O’Brien trophy made its way to Milwaukee for the first time in 50 years (since 1971). 

Peter has an amazing backstory and some hilarious untold Bucks stories we cover: 

  • First impressions of coming to Milwaukee in 2014 
  • Creating the Fiserv and the Deer District 
  • Running marketing for Madison Square Garden in his 20s 
  • The crazy Bucks offseason and NBA free agency 
  • Best Giannis story 
  • Wildest complaint at the Fiserv 
  • Sean Cullen 
  • Favorite story from the finals run 


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