On today's show, we discuss:
- The Evolution of a Creative Strategist: Our guest, Ed, shares his journey from working in sales promotion and direct marketing to becoming a creative strategist. He highlights the significance of understanding the power of communication and how his early career experiences shaped his approach to strategy and innovation.
-
The Transition to Management Consultancy: Ed discusses his pivotal move to Accenture (formerly Anderson Consulting), emphasizing how this shift was the best decision for his career. He reflects on the learning curve and the unique challenges of management consultancy, describing it as a 'fourth emergency service' career that demands hard work, grit, and client management skills.
-
Pursuing Passion and Finding the Right Fit: We explore Ed's decision to leave Accenture and join 'What If', driven by his desire to focus more on creative strategy. He shares insights into the dynamic and fun environment at 'What If', and how it aligned with his professional aspirations.
-
The Role of Insight and Strategy in Business: Ed delves into the importance of human insight in business strategy. He explains how understanding customer needs and expectations is crucial for innovation and growth, and how this approach has shaped his career and current role at Butterfly.
Plus much more...
---
Where to find the Ed:
Where to find Danny:
Get full access to the 'Get Knotted' Newsletter and bonus content from the podcast at https://www.weareknot.co.uk/subscribe.
---
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Are You A Charlotte?
In 1997, actress Kristin Davis’ life was forever changed when she took on the role of Charlotte York in Sex and the City. As we watched Carrie, Samantha, Miranda and Charlotte navigate relationships in NYC, the show helped push once unacceptable conversation topics out of the shadows and altered the narrative around women and sex. We all saw ourselves in them as they searched for fulfillment in life, sex and friendships. Now, Kristin Davis wants to connect with you, the fans, and share untold stories and all the behind the scenes. Together, with Kristin and special guests, what will begin with Sex and the City will evolve into talks about themes that are still so relevant today. "Are you a Charlotte?" is much more than just rewatching this beloved show, it brings the past and the present together as we talk with heart, humor and of course some optimism.