Welcome to the DMA podcast 'My Dog Ate My Email', Hosted by Lili Boev, email geek, Director of Client Success at Vuture, and Chair of the DMA Email Council.
My Dog Ate my Email Episode 8: Email Creative
In this episode, Lili is joined by Dan Lack, Head of Digital at Growth Track, and Elliot Ross CEO of Taxi for email.
We are talking about email creative. We cover:
- Why email creative is so important
- What is good email creative
- How has email creative evolved over the years
- What are the new techniques that are being used
- Where to get started
- What are creative no-nos
Here are links to some of the resources covered in this episode.
- DMA Email
- Really good emails
- Email on Acid
- Campaign Monitor
- Litmus
- Taxi for email
- Email.geeks.chat Slack channel
- Twitter #emailgeeks
- Women of email
- Email weekly - Action rocket
Find out more about the Email Council and the DMA, here.
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