Alex Greenwood explores the multifaceted nature of persuasion, particularly in writing and storytelling. He discusses how writers use persuasion to create believable narratives, the ethical implications of persuasion in various fields, and the importance of trust in the writer-reader relationship.
Through examples from fiction, public relations, and law, he highlights the thin line between persuasion and manipulation, urging listeners to be aware of the narratives they encounter and the tacit bargain you make with the written word.
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