Strategic Growth Podcast
The Strategic Growth Podcast offers expert business insights, interviews with thought leaders and business plan triage for business owners, start-ups or anyone with a specific business problem. Hosted by Kyle Golding, entrepreneur and Chief Strategic Idealist for The Golding Group. Formerly known as the #NeoMarketing Podcast
Episodes
Thanks to recent spectacular failures in audience relations from major brands (Bud Light), organizations (FBI) and high-profile individuals (pro athletes) we decided to revisit and review one of our most popular episodes regarding the proper way to manage crisis communications. Originally premiered March 17th, 2021 but still valid today, we continue our conversations about when, why and how to utilize crisis communications protocol...
Located on historic Film Row, The Treasury is a membership club and co-working community for driven women. The Treasury is a place where women can focus on themselves and their work and legitimize their businesses with a downtown mailing address and a snazzy spot to meet clients.
The Golding Group is partnering with The Treasury to host a Strategy Review event for current and soon-to-be small business owners on Friday, April 28th ...
Kris Ward is the leading authority in leveraging your time and scaling your business. Kris is the founder of the Win The Hour, Win the Day philosophy, book and podcast. After the loss of her husband, Kris returned full-time to her work as a marketing strategist. She was relieved that her business had not only survived her absence but was growing. Now, Kris has completely changed the landscape for entrepreneurs by sharing the succes...
Special guest Hoang Lam is a man of many pursuits. He is CEO of CMM Financial, Founder of Storm Check and co-host of the Defining Moments podcast. We discuss the entrepreneurial spirit, changing careers, the unique perspective of a first-generation American and how to host a podcast while barely speaking. Lam shares his insights into financial health, community building and why it was so important to start a business that employs v...
Tech entrepreneur Zacharias Voulgaris is in the process of starting a company in ed-tech world and looking for our advice on finding a cofounder who can also undertake some of the responsibility. The Golding Group CEO Kyle Golding offers his best advice with a business plan triage to help Voulgaris get his start-up off the ground. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen
JackBe is an Oklahoma-based start-up disrupting the grocery shopping experience. Your order is placed via their app (nothing new there) and then delivered to your car when you arrive. You never go inside the store. It's as convenient as a fast food drive-thru. Instead of burgers or tacos, you get everything on your grocery shopping list. Kyle and Alex discuss essential elements of a great business opportunity: solving a problem, pr...
- 00:22 Jan. 19th Ep136 Lifetime Value
- 01:31 March 16th Ep140 Misinformation, Malinformation and Disinformation
- 02:26 June 15th Ep147 5 Additional Strategies For Crisis Communication
- 04:52 July 20th Ep150 Listening Is The Most Important Skill
- 07:20 Aug. 1...
We're sharing some of our favorite snippets of advice from the past 12 months as we all wrap up 2022 and look forward to 2023. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen
- 00:20 Ep135 2022 Business Trend Predictions
- 02:23 Ep137 Top Trend for 2022 Data Activation
- 04:03 Ep139 Common Start-Up And Small Business Mistakes
- 06:41 Ep142 New Name For The Former #NeoMarketing Podcast
- 08:12 Ep144 The Single Most Important...
Our special guest on this episode is Suzette Chang, Founder and Executive Director of Thick Descriptions https://thickdescriptions.org/. This non-profit organization disrupts traditional education to help humans thrive where they are, building better communities. How are they doing that? Through the application of anthropological processes. This can also apply to business in numerous ways such as innovation, protocol development, c...
Quiet Quitting is a relatively new phenomenon in which young professionals claim to be doing the bare minimum to reprioritize work-life balance. Employees doing the bare minimum of effort to earn a paycheck to renew an emphasis on life outside of work. But, this is not popular with employers, some of which are countering with Quiet Firing or giving employees less responsibility, limiting their role and potential for advancement. Bo...
Business Process Management (BPM) is a strategic approach to creating effectiveness, efficiency and dependability in the execution of business activity. By focusing on ALL processes necessary for day-to-day operations, you (business leader) can better manage your business outcomes.
The Golding Group Definition of BPM: Business Process Management is a strategic approach to aligning company workflow, procedures, communication and huma...
On this BONUS 5th Wednesday of the Month episode, Co-Host Kyle Golding asks Professor Pritch Pritchard, APR & Fellow PRSA two pop quiz style business ethics questions for his unscripted answers and advice. We examine hot takes on adding an "inflation surcharge" to bills as a type of tax and if journalists should take PR jobs.
The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers real-wor...
We return to a common subject on this podcast but we all (personal, business and society) need to do better – treating each other with decency and civility. “The Professor” Pritch Pritchard, APR & Fellow PRSA breaks down our favorite expert advice for incorporating decency and civility in business relationships.
The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcast) offers rea...
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