Peer-to-Peer Fundraising That Actually Works: Turn Your Supporters into Fundraising Champions
Tired of peer-to-peer campaigns that barely break even? Most nonprofits launch peer-to-peer fundraising with high hopes, only to watch 80% of participants raise less than $100 while a few superstars carry the entire campaign.
The problem isn't your supporters - it's your approach. The organizations crushing it with peer-to-peer aren't just asking people to "create a fundraising page." They're using psychology-based strategies that make fundraising feel natural and achievable for ordinary supporters.
In this game-changing episode, you'll discover:
Perfect for: Development staff and executive directors who want to multiply their fundraising capacity through supporter networks, especially those frustrated with past peer-to-peer attempts.
Real results: Organizations using this approach typically see 300-500% increases in average participant fundraising, with 60% of participants exceeding their initial goals.
The breakthrough insight: Successful peer-to-peer isn't about recruiting natural fundraisers - it's about giving ordinary supporters the tools, confidence, and support to become effective advocates for your cause.
Stop depending on a few superstar fundraisers and start building systems that help every participant succeed.
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