Qui ne connaît pas Ladurée et ses macarons iconiques 😋
Elisabeth qui a lancé Ladurée aux US il y a 10 ans maintenant, a mis de longues années avant de finalement décider de rejoindre le Groupe familial Holder qui détient entre autres Ladurée et la chaîne de boulangerie Paul, et le résultat est plutôt wow, avec des points de vente Ladurée à NYC, LA, Miami et Washington. Je vous conseille vivement de faire un tour a Ladurée Soho si vous passez a NYC d'ailleurs ;)
Plein de sujets que l'on n'a pas l'habitude de traiter sur Oui Are NY:
🔑 Un Family Business, ça marche comment :)
🗽 Le retail a NYC : challenges et opportunités
🏄🏽 Comment adapter son menu à la culture US
🥖 Les Français du retail qui arrivent aux US : le playbook!
Un bon bol d'air frais cet épisode 🧞 et alors que Ladurée vient de se faire racheter par le groupe de Stephane Courbit, nous souhaitons à Elisabeth une belle suite de cette grande aventure américaine avec Ladurée 🚀
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