Building a High-Performing Sales Team in Print | Zach Corn of Barrel Maker

What does it take to build a powerhouse sales and customer service team in the print industry? Zach Corn, VP of Sales & Customer Experience at Barrel Maker, breaks it all down — from managing live events across the world to crafting intentional hiring and training systems that actually work.

Zach shares the lessons learned from cold-calling at Groupon, managing massive live printing gigs, and scaling Barrel Maker’s sales engine with authenticity and logic. If you’re running a shop or trying to build a serious sales culture, this episode is a masterclass.

📈 Topics Covered:
• Sales strategy in a modern print shop
• Inbound vs. outbound sales
• Hiring & onboarding reps
• Compensation plans that don’t suck
• The difference between “rigid” closers and flexible sellers
• Why feedback loops and culture shape success