What happens when you get a difficult response to your direct to vendor marketing?
Direct to vendor marketing works it will bring the calls that you can turn into leads and ultimately deals but sometimes it can bring a response that is angry or raising objections.it might not be what you expect but if you follow David’s advice you can learn to deflect or divert, smoothing things over so the phone call is still productive for you.
Ultimately it’s all about deflecting, getting things back on track and building relationships and if you are prepared it’s easy to burst the balloon of anger and move forward positively
KEY TAKEAWAYS
Deflect – I’m so pleased I have the chance to speak with you …. We are property investors who want to provide good housing for people in the community…. I’d love to come and meet you and tell you more………
Leaflet drops are about getting a phone call that you can turn into a lead.
When you have an appointment to visit you have the opportunity to make a deal.
Deflect, turn the objection away and move the lead forward.
You can be thrown off course if you are unprepared.
There are only two or three objections and it’s about deflecting them and resetting the conversation towards getting an appointment.
It doesn’t matter what your direct to vendor marketing is if you get a call from someone objecting then deflect, and get things back on track re properties to invest in.
Be prepared for the objection when the phone rings and then get things back on course
BEST MOMENTS
‘Deflect and burst the balloon of anger’
‘You need to build relationships’
VALUABLE RESOURCES
Property Sourcing Profits Podcast
https://www.progressiveproperty.co.uk/
https://unlimited-success.co.uk/
https://www.facebook.com/groups/progressivepropertycommunity/
Property Investors podcast
ABOUT THE HOST
David is a property expert with over 25 years’ experience and his own portfolio of 26 units. His current rent roll is in excess of £10k per month. He is also a partner in a Deal Sourcing and Packaging business in the North West of England and has sourced over 250 properties for investors since 2004.
In recent years he has, by necessity, had to develop an expertise in LHA strategies. This area is increasingly becoming a niche for him, and he enjoys empowering other landlords by sharing the knowledge he has gained.
The ultimate purpose when sourcing properties in this sector for investors is to minimise risk while maximising profit. He has had to find answers to the challenges of Tenant Find, Management, ensuring rents are paid and the transition to Universal Credit. These are strategies he uses in his own business and also on behalf of investors. His investor clients regularly achieve annual gross yields of over 20% with high occupancy rates and voids resolved, sometimes within hours.
CONTACT METHOD
https://www.linkedin.com/in/david-siegler-7b126316/
https://www.facebook.com/DavidSieglerInvestments/