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May 13, 2025 80 mins

Sometimes the best opportunities don’t look like opportunity—they look like risk. Like driving hours into the mountains. Like renting a stranger’s massage room and hoping someone shows up. But there’s a strange kind of capacity that comes from following a hunch—especially the kind that seems to go against the grain.

In this conversation with Irina Cividino, we explore her unconventional path as a peripatetic acupuncturist serving remote towns in the Canadian Rockies. What started as a weekend experiment became a thriving circuit of clinics in communities with little to no access to acupuncture. Irina brings both practical wisdom and a spirit of quiet boldness to the work.


Listen into this discussion as we explore building a low-overhead mobile practice, using local Facebook groups for patient outreach, how geography shapes clinical presentations, and the surprising clarity that comes from being in motion.


This is a story about acupuncture. But more than that, it’s about trusting your instincts, listening to your patients, and crafting a life that follows your values with courage and curiosity.


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