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July 30, 2025 53 mins

Luciana Nuñez – Executive Coach at The Preston Associates and Author of Coaching Power: Leading With Coaching to Create Individual, Team, and Organizational Outperformance

The leader that has the real power is the leader that asks the right questions. And that’s very much a coaching skill that we have.

Luciana Nuñez is an Executive Coach with over 20 years of international experience as a leader and CEO. Her journey offers her a first-hand understanding on the pressures, challenges, and exhilaration of leading in today’s complex business world. Luciana works with CEOs, senior leaders, and teams across industries to craft purposeful strategies and cultures that drive extraordinary results. Her executive career spans Fortune 500 companies in the CPG, tech, and healthcare sectors, including Danone, Bayer, and Roche. Having led businesses across Latin America, Europe, Asia, and the United States, Luciana has worked with diverse teams and cultures. This rich perspective has shaped her core belief: no matter how brilliant the ideas, genuine engagement with people is the key to business success. Now, as an executive coach, Luciana amplifies this philosophy, helping thousands of leaders—from start-up founders to global executives—maximize their impact. Beyond coaching, Luciana serves as a Board Member and advises entrepreneurs and CEOs through mentorship, investment, and strategic guidance. A champion of diversity and inclusion, Luciana leverages her experience to inspire the next generation of trailblazers. She thrives in cross-cultural environments and brings a rich tapestry of interests to her work: she is a certified Sommelière, an eclectic music fan, and a spirited competitor in Spartan obstacle course races. Susan Solovic – THE Small Business Expert, Keynote Speaker, NYT Bestselling Author of It’s Your Biz: The Complete Guide to Becoming Your Own Boss

If you’re not in business to make money, then go volunteer. You know, start a nonprofit, but you’re going to work too hard and too long not to build a wealthy self.

Susan Solovic is an award-winning serial entrepreneur, New York Times, Wall Street Journal, Amazon.com top 100 and USA Today bestselling author.  In 2006, Susan won the Stevie Award (the Oscar’s of business) for the Most Innovative Company under 100 employees, and the company was voted the Best Investment Opportunity at a Venture Forum in the Silicon Valley. Susan was recently named in the Top 10 of both SAP’s “Top 51 Potential Human Influencers” and she consistently ranks in the top 5 of the “Top 100 Small Business Experts to Follow on Twitter.” An Internet pioneer, she was the CEO and co-founder of one of the first video-based Internet sites, a company she grew from it’s infancy to a million dollar plus entity. A media personality, she is a former small business contributor for ABC News and hosted a syndicated radio program, It’s Your Biz. Susan appears regularly on Fox Business, Fox News, The Wall Street Journal’s “Lunch Break”, MSNBC, CNN, CNBC and many other stations across the country.  Susan hosted her own PBS special called “Reinvent Yourself Now: Become Self-Reliant in an Unpredictable World.” She is a featured blogger on numerous sites, including Constant Contact, Entrepreneur, AT&T Business Circle and FoxBusiness.com.  Finally, she was the first recipient of AT&T’s Innovator of the Year Award for being a pioneer in a new industry.

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