Jack Chambers-Ward sits down with Nick LerRoy to explore the landscape of SEO jobs in 2025.
They discuss how job roles in the SEO industry have changed, the impact of AI, and key skills that will keep professionals relevant.
Tune in for valuable insights on effective communication, personal branding, and navigating the job market in the ever-changing world of SEO.
Links to follow Nick
Nick’s site: https://nickleroy.com/
SEO jobs: https://www.seojobs.com/
SEO for lunch newsletter: https://www.seoforlunch.com/
LinkedIn: https://www.linkedin.com/in/nickleroyseo/
Bluesky: https://bsky.app/profile/nickleroy.com
Links to resources:
https://www.seojobs.com/community/seo-job-report/
https://www.seojobs.com/interview-questions/
Nick’s recommendations
https://fireflies.ai/
https://www.amazon.com/Collection-Books-Go-Givers-Go-Giver-Leader/dp/912406288X/
https://www.amazon.com/Psychology-Money-Timeless-Lessons-Happiness/dp/B08D9WJ9G8/
00:00 Introduction: The Future of SEO Jobs
01:30 Welcome to Search With Candour
01:55 Welcome Nick LeRoy
02:14 The Evolution of SEO Job Market
02:56 Nick LeRoy's Journey and Insights
04:15 The Shift Towards Personality-Driven Content
07:52 Challenges in the Current Job Market
16:28 The Expanding Role of SEOs
38:03 The Importance of Personal Branding
45:20 Job Search Journey and Building Rapport
46:46 Freelancing and the Importance of Reliability
50:15 The Small SEO Industry and Personal Branding
01:01:07 The Role of AI in SEO and Business
01:11:00 Effective Communication and Client Relationships
01:11:16 Final Thoughts and Recommendations
01:26:24 Outro
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