Sell More Merch

Doing good is good for business. 

In this episode of InkSoft's Sell More Merch podcast, we break down what the halo effect is and how your can leverage it with online fundraising stores. 

In this episode of InkSoft's Sell More Merch Podcast we share a simple strategy to be a more effective business operator. Rather than assigning tasks to your team, focus your efforts on assigning an end result. This might seem like a subtle change but trust that this approach makes for huge outcomes. 

Face masks are the product offering that every decorator needs in their product mix today. By breaking down the simple ways to pitch them, implement them, and capitalize on them in the long-term, we give you the complete roadmap.

Get the free Marketing Kit here: https://www.inksoft.com/how-to-sell-custom-face-masks/

One of the founders of Allmade, the eco-friendly apparel company that’s taking our industry by storm, is here to break down the best sales & marketing tips she’s learned throughout her career. Listen to her insight now.

In this episode, we are joined by Justin McKibben, Director of Business Development at Melmarc, a vertical private label apparel manufacturer. Justin has 25 years of wide-ranging industry experience and he shares his insights on operations, growth opportunities, and how print shops and decorators ought to be thinking about the post-Covid print economy.

What is ‘Mimetic Desire,’ and what does it have to do with the marketing strategies of apparel decorators? We’re telling you all that and more in our latest podcast -- and yes, we’re including some real-world tips, tricks, & techniques for increasing your sales too.

Learn more about InkSoft, the Sales Platform for the Decorated Apparel Industry at https://www.inksoft.com/

In this episode of InkSoft's Sell More Merch Podcast, we are joined by Nathan Anderson of FM Expressions. Nathan shares his experience and insights into the use cases and opportunities that custom heat transfers offer to print shops and apparel decorators.  

To learn more about FM Expressions and to create your free account and get a free heat transfer sample pack go to https://www.inksoft.com/custom-heat-transfers

In this episode of InkSoft's SellMoreMerch podcast, we are joined by Jeremy Picker of AMB3R, a Colorado-based apparel design firm. Jeremy shares his insights into how to apparel decorators and prints shops can leverage the outsourcing of products and services outside of core competency to provide more value and grow revenue. 

Listen in as InkSoft's Director of Marketing Kevin Houchin shares his best insights on copyright and trademark law specific to apparel decorators and print shops. 

One of the most powerful ( and most accessible) ways to grow revenue is to boost your average order value. Calculate your AOV by dividing your total revenue by the number of orders in the same period. In this episode, we share fives ways to increase your AOV. 

A 'Remote Day' is a dedicated day each week to focus on the things that matter most to growing and improving your printing business. Remote means you are NOT in your office as usual. By working from a dedicated space, you can concentrate and 'pattern interrupt' to get the most from your time.  

By providing a window into what it takes to produce printed goods, you can help customers understand (and appreciate) the value you create. 

In this episode, we explore how to take full advantage of Operational Transparent. In doing so, you are likely to increase customer satisfaction, reduce pricing resistance, and develop customer loyalty. 

How quickly do you respond to prospective customers? What trust are you establishing with prospective customers? In this episode, we explore how speed and action can help you win more business.