Summary In this episode of The Salesman Podcast, Will and Liam delve into the emotional aspects of sales, emphasizing the importance of understanding buyer emotions while maintaining a logical approach. They discuss the strategic use of storytelling in sales conversations, highlighting the need for relevant anecdotes that resonate with prospects. The conversation also explores the […]
The post Q/A: Should You Sell on Emotions or Logic? Is Storytelling Still Relevant in Sales? appeared first on Salesman.com.
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