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June 25, 2025 61 mins

In this episode of Shapers, host Benjamin Shaw sits down with Professor Japie Greeff – electronic engineer, AI educator and one of South Africa's leading minds in gamification and serious game design.

With over two decades of experience spanning RF design, embedded systems, software development and academia, Japie brings a compelling perspective on how play, purpose and technology intersect. From his early days in product manufacturing to his current role as Deputy Director of the School of Computer Science and Information Systems at North-West University, Japie shares how he's turned his passion for persuasive design into powerful learning tools that impact people on a deeply human level.

This conversation sheds light on:

  • How gamification can replace drudgery with meaning
  • The psychology behind motivation and reward systems
  • Why serious games are more than just fun
  • And how the future of education and capability-building may well be game-shaped

If you've ever wondered how games can change the world – start here.

 

Presented by EXEO Capital

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