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February 24, 2025 34 mins

In this episode of 'Practice Underwater', George Hariri sits down with "Gregorio," a real dentist with a fake name but real numbers. After a four-year journey from associate to owner, Gregorio now runs a thriving $2M practice but faces a major crossroads—how to scale his business while reducing his clinical hours. George dives into Gregorio’s background, practice dynamics, and vision for a two-day clinical work week while maintaining high profitability. They explore his implant and endo-heavy clinical mix, the bottlenecks in hygiene, and the expansion potential of his facility. Is he on the path to a $3.5M practice, or should he drop insurance first? Tune in to hear the breakdown and strategy for his next move.

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