The Simple Pin Podcast delivers weekly Pinterest marketing tips, updates, and stories of how business owners are finding success on the platform. Every Wednesday a new show airs to showcase how this powerful platform is helping millions of small business owners acheive their goals of sales and lead gen. Simple Pin Media delivers weekly Pinterest marketing advice using data-driven results. Keep it simple, be authentic, and pin with purpose. Learn more at simplepinmedia.com
Keywords have been a part of the Pinterest ecosystem for over 10 years. It’s how pins get surfaced when pinners are searching. How pins end up in their home feed after they have previously searched for a product or topic. Without keywords we wouldn’t have Pinterest. So then as a marketer what’s the problem? Why are people struggling so much to use keywords?
I’ve convered this topic extensively in the last 9 years. I went back to lo...
We’re diving into a 3-part series on troubleshooting your Pinterest marketing. We’re going to take 3 aspects of marketing and provide guidance on what can be improved. The 3 topics we’re covering are – images, keywords, and content. First up, images! The flagship way users interact with your content. I believe these are where you get the most bang for your buck.
At Simple Pin Media, we have a team of designers that will not only c...
Let’s talk about volume vs. conversion and how that relates to your Pinterest marketing strategy. There are two camps of people in my community – those who want more traffic and those who want more sales. There are some that have both but more often than not one of those goals wins out. Add to it the frustration of the internet changing and you have a lot of confused, overwhelmed, and frustrated people. But I would argue the frustr...
What are Pinterest board sections and how do you use them in your Pinterest marketing? That’s the question we’re answering today in this latest guidance from Pinterest about Pinterest Board sections.
Intro - Call to Action: After you listen to this episode, you may feel a little overwhelmed with where to start in regard to cleaning up your account or updating your boards. Our team has been briefed on all of these changes, and we ha...
To say the discussion around using AI images on Pinterest has been expansive would be an understatement. I can’t open an app without people talking about it. As I’ve said in a recent podcast, there is a way to do this ethically and I think Jeff Sieh has come up with a way to stick to your creative roots and serve your users.
This is for my eCommerce listeners. If you’re looking to kicks...
Pinterest isn’t just about pinning pretty pictures; it’s a powerful marketing tool that can drive long-term traffic and conversions. But to make the most of it, you need to have clear, actionable goals. So, let’s dive into how you can set smart Pinterest marketing goals that actually move the needle in your business.
Intro - Call to Action: Pinterest is growing right now. Just last quarter they reported 553 million active users. And...
You can drive traffic from Pinterest all day, every day, but converting them to long-term buyers is a little more difficult. In this episode we’re going to dive into some simple, practical ways to make sure whatever you’re doing on Pinterest is optimized for sales.
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Intro - Call to Action: Inner Circle promo doors close on April 18, 2025. The group starts the following Monday, April 2...
Let’s talk Pinterest Ads because they can be awesome. One of our clients in the wedding and fashion space 5x’d their sales with Pinterest Ads and they aren’t looking back. Let me tell you the story to get your wheels turning and see how you can leverage Pinterest Ads in your business.
If you’re interested in getting started with Pinterest Ads you can do one of two things - hire us to consult with you while you’re building them on y...
If you haven’t picked up on a trend from the last few episodes, we’ve been working our way through talking about conversions. It’s good to use Pinterest to drive traffic to your website but what happens when they land there? How can optimize your website for the conversions that you want. Today’s guest specializes in converting cold traffic, those who have no idea who you are or what you do.
Pinterest brings a lot of traffic to websites, but if we don’t have our conversion funnels set up or a pathway for them to connect with us, we’re missing out on valuable connections. I’m exploring different ways that website owners can increase conversions on their Pinterest traffic by interviewing experts who specialize in a diverse range of conversion optimization. Mariana Heninger does this through video and has an Emmy as well....
It’s no secret that Pinterest users are cold. Meaning they don’t know you or what you do. So getting them on your email list might be tough. But we’re going to talk today about how you can get them to say yes to your email offer and then how you can convert them to sales when they get on your list.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
On a previous episode with Cookie Finance, the sponsor of today’s podcast, we interviewed their owner and CEO about a few things creators should watch for when selecting their accountants. We’re following up on that episode with some accounting myths creators should also be aware of.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
We have a real treat for you all today. Malik Duchard, Chief Content Officer at Pinterest, is talking all about how Pinterest views creators and their partnership with the Pinterest platform.
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Here are some helpful links from the podcast:
🗒️To get full show notes, visit Simple Pin Media and click on articles.
🗞️Make sure you grab our newsletter – Pinterest Made Simple
📌 Looking to hire the best Pinterest marketing team? Here...
Description: Kate Kordsmeier ditched the social media grind, let go of most of her team and started to use a new business model. Has it worked? She’s here to tell her story and why she might not include Pinterest in her efforts to ditch social media.
Intro - Call to Action: If you walk away from this episode inspired to learn more about Pinterest marketing OR hand off your Pinterest marketing to the experts, you can learn more by v...
Just like all other social platforms, Pinterest has a unique algorithm that determines which content gets prioritized to appear in feeds and search results. This distribution method not only improves user experience but also helps businesses capture leads during key moments of inspiration and purchase intent. While growing your reach can feel challenging at times, understanding the algorithm makes a big difference.
Intro - Call to ...
Let’s talk about paid and non-paid marketing on Pinterest. Who should use paid ads, who shouldn’t, what should your goals be, and when should you use them together?
Intro - Call to Action: After listening to this episode, if you’re inspired to dive into paid Pinterest ads we would love to support you. Whether through full management or a few strategic consultations, our team is ready to help you generate conversions. Go to simpelpi...
I’ve been asking about AI images on Pinterest for that last 6 months. I’ve watched some videos, seen people’s take on it, and even interviewed some people who are leveraging them for their business. But after spending a few hours the other evening diving into what is being taught regarding making money on Pinterest using AI I figured it was time for me to tackle the subject.
If you would like to work with the Simple Pin t...
Tailwind, a tool that many Pinterest business users rely on, has released 2 parts of a 4 part research study where they analyzed 1 million pins. In that study, 33 points of data were analyzed about how to grow on Pinterest. In this episode, I interview CEO and co-founder Danny Maloney about what he learned from that study and how it challenges some long-held beliefs by the community.
Intro - Call to Action: If you walk away from th...
This was too good of a webinar not to put into the podcast. Last week I hosted Bjork Ostrom from Food Blogger Pro in a Pinterest Q&A and talking about where food creators fit within Pinterest in 2025. We talked AI, number of pins per day, tactics, and focusing on less instead of more.
If you want to join Food Blogger Pro, use the link in the description to join.
Also, we want to invite you to attend our first Pinterest marketing...
It’s that time of year and Pinterest is out with the trends they expect to grow this year. Every year they look at the data from the previous year and make predictions as to what will trend with the users on the platform. In 2023, there was a 50% increase in click-through rates on Pins related to Pinterest Predicts AND these forecasted trends are said to last 20% longer than fads that show up on other platforms. Let’s talk about wh...
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