Small Business Celebration
Podcast by Michael i Roberts
Episodes
July 8, 2025 • 34 mins
How do you build a culture that reflects your values—not just a rulebook? Mike Harvey, owner of 511 Media, breaks down how to unify your vision at the top while empowering your team on the ground. Learn how to centralize leadership without micromanaging, and how to decentralize operations without losing your company’s soul.
00:00 Introduction
00:46 Skit
01:03 How an MSP facilitated a bigger VISION!
08:07 How to build culture that ...
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July 5, 2025 • 33 mins
How do you raise your prices when transitioning from a product-based to a service-based business? Sarah Haggard, owner of Deluge Consulting, breaks down how to determine your value, set profitable rates, and confidently communicate price changes to clients. Whether you’re just starting your service journey or looking to level up your pricing strategy, this episode is packed with insight and action.
00:00 Introduction
00:40 Skit
00...
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June 21, 2025 • 26 mins
Are you pricing for profit or for people? In this episode, Husein Shakir, owner of DIY Depot, unpacks the common trap of focusing solely on price or margin—while overlooking what actually fits your ideal customer. Learn how to strike the right balance, guide buying decisions with value, and build loyalty through better customer alignment.
00:00 Introduction
01:10 From Computer Scientist To DIY Business Owner!
08:37 How To Avoid Th...
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June 14, 2025 • 32 mins
How do you stand out in a crowded market? Jim Gillis, owner of KRRJ Collectibles, reveals how tapping into micro-niches and leveraging celebrity partnerships can skyrocket your brand’s credibility and carve out your own lane. Whether you're just starting or looking to level up, this is the strategy you didn’t know you needed.
00:00 Introduction
00:38 From Candy Bars To Funco Collectibles
07:39 How To Use Micro-Niches To Carve Your...
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June 7, 2025 • 33 mins
In today's fast-changing business landscape, staying ahead as a leader means constantly evolving. In this video, John Heath, owner of Alpha Technologies and Alarm Systems, shares the strategies he's using to keep his team motivated, engaged, and aligned with the future of leadership.
Discover what it takes to adapt your leadership style, maintain a strong workplace culture, and lead with intention during times of rapid change.
🔔...
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May 31, 2025 • 33 mins
In this video, Mark Boren—owner of Express Electric and partner at Le Cave Vin & Cuisine—shares the journey of building and scaling two successful businesses. From crafting a meaningful brand name and designing a memorable logo to developing a unique value proposition, Mark breaks down the key decisions that laid the foundation for growth. He also dives into the strategies behind expanding product lines, entering new markets, and b...
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May 17, 2025 • 34 mins
After closing our last business, I’m feeling eager to begin a new chapter in Artificial Intelligence (AI)— but how do you move forward with clarity and confidence, without letting past experiences cloud your judgment?
In this video, I open up about the emotional and strategic journey of closing a business and what it really means to reflect deeply: What worked? What didn’t? And how can we build something stronger from the lessons ...
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May 10, 2025 • 27 mins
In this video, we dive into three essential topics for business owners and those dealing with chronic pain:
💡 1. How much should you invest in new technology for your business?
Discover a smart framework to evaluate whether a new tech investment is worth the cost, and how to avoid overspending on tools you don't need.
📝 2. The best method for documenting your business systems and processes.
Learn a simple, scalable way to write...
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Ever wondered how to juggle a full-time job and a full-time business without losing your mind? In this video, I’m sharing real talk on time management, business growth, and transitioning legacy clients into new ventures with confidence and clarity.
PLUS — if you’re in wedding planning mode, we’ll dive into practical wedding budgeting tips, reception planning advice, and what you really need to know when shopping for diamonds. 💎
...
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April 26, 2025 • 35 mins
In this insightful exploration, we delve into the essential considerations for diversifying your business into new industries. As Ray Miller leads Energy Link into the promising hydrogen energy market, understanding the pivotal elements for successful expansion becomes crucial. This informative video will guide you through the strategic thinking necessary to make informed decisions and ensure sustainable growth in the evolving ener...
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April 19, 2025 • 34 mins
In the face of new tariffs, it's essential to train your sales team to emphasize the value of your products, helping to justify higher pricing. This video will guide you on how to communicate these changes to your team without causing alarm or prompting them to consider leaving their jobs. By focusing on the benefits and unique features of your offerings, your sales team can effectively convey why these products are worth the inves...
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Discover effective strategies for engaging with new clients face-to-face and explore how your team is navigating through these linguistic changes seamlessly. Trust plays a crucial role in this transition, and understanding how to place confidence in your team is essential. Join Daryl Dean Santos, the proprietor of the Daryl Santos Insurance Agency, as he shares valuable insights and personal experiences in adapting to this evolving...
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March 27, 2025 • 33 mins
Discover how to conquer the anxiety that outdated technology is hindering your progress and learn the art of leading your business with vision rather than simply managing as a "boss." Joseph Hernandez, the proprietor of In Motion Pro, shares his insights on embracing leadership and innovation. Whether you're a seasoned entrepreneur or just starting, this guide will inspire you to view challenges as opportunities for growth and tran...
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March 19, 2025 • 24 mins
In this insightful episode, we'll delve into strategies for managing Human Resources effectively during times of rapid company growth and explore potential obstacles you might face. Additionally, we'll discuss ways to communicate with family members about their involvement in the family business, providing them with the freedom to choose their own path without feeling pressured.
00:00 Introduction
00:28 From Education to Quality ...
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As your venture continues to expand, it's crucial to identify effective strategies for scaling up and managing increased demand. Embrace the experience of others who have successfully navigated similar paths. Additionally, when transforming a passion into a business, it's important to anticipate and mitigate potential hurdles that could arise.
00:00 Introduction
00:24 Marine Corps to Realtor to Tackle & Rod
06:09 Scaling Wisely
13...
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Are you looking to keep your best employees motivated and engaged, even when they're only active for 7-8 months a year? Discover effective strategies to retain top talent and maintain their commitment during off-peak periods. Additionally, learn how to pinpoint the exact moment your business becomes profitable each year. Join Juan Ortiz, co-owner of F&J Transportation, as he shares insights on these vital topics.
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March 1, 2025 • 33 mins
Are you contemplating the right moment to sell your business and embark on a fresh entrepreneurial journey? In this video, Dana Healey, the proprietor of Warrior 1 Yoga, shares insights on how to determine the perfect timing to transition from one business to another. Discover strategies to maintain your competitive advantage and thrive in today's fast-paced market. Dana's experience and expertise will guide you through the decisio...
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Unlock the Secret to Budgeting for Tech – Dr. Wes Cardall’s Game-Changing Tips for Business Success!
February 15, 2025 • 30 mins
In this engaging video, we delve into the art of budgeting for technological advancements within your enterprise. Learn how to effectively motivate yourself to handle tasks that you might find less enjoyable, but are crucial for your business's success. Dr. Wes Cardall offers valuable perspectives drawn from his expertise in leading Cardall Orthodontics. This content is designed to be both informative and relatable, providing you w...
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February 12, 2025 • 30 mins
Curious about which business advice to heed and how to manage overtime expenses effectively? Salomon Avila, the owner of Mauricio's Grill & Cantina, shares his insights on discerning valuable suggestions to enhance business operations. He also delves into strategies for optimizing work schedules to increase productivity while maintaining cost-efficiency. Discover solutions to these common business challenges and more in this engagi...
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February 8, 2025 • 29 mins
Have you ever wondered how to empower your sales team to confidently decline customer requests when necessary? Understanding when and how to say "no" is crucial for maintaining integrity and focus. Additionally, distinguishing between a genuine charitable organization and one that primarily serves as a marketing tool can be challenging. Join Quon Louey, Executive Director at Telehealthdocs, as we explore these important topics. Dis...
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