Small Business Made Simple Podcast

Small Business Made Simple Podcast

Small Business Made Simple Podcast - for small business owners who want to reach their goals, need accountability and bite size marketing and social media tips and tricks. Hear from Small Business owners just like you or our host Jenn, who has been in the trenches of small business and is now here to help you achieve those goals. You've GOT THIS!

Episodes

May 24, 2022 14 min
How do you deal with your prospect's objections to buying your products or services?  Know the “I would love to purchase BUT”!  Yep, it is literally called the YES, BUT questions, and we need to make sure we are dealing with them to help the sales process be smoother, and easier, and ultimately you make more sales!  There’s questions to be answered and a challenge to be had, should you be game enough! It’s SO GOOD! You can find...
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I could chat with copywriters all day.  Every time we have one on the podcast, there’s GOLD to be had!  So today we welcome Nadine Nethery from Can Do Content.  Nadine has a super cool way for us to be thinking about copywriting and it’s got nothing to do with writing (kid you not!) and the one question we need to answer in our content writing. It’s SO GOOD! You can find the show notes at www.socialmediaandmarketing.com.au/191

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Sticky Marketing!  What is sticky marketing, and how do you get sticky marketing?  And frankly, why would you want your marketing to be sticky in the first place!?!?  All answered on episode 190 of the Small Business Made Simple Podcast with host Jenn Donovan, Marketing Business Coach.  It’s SO GOOD! You can find the show notes at www.socialmediaandmarketing.com.au/190

Take a listen to episode 190 and hear the GOLD!

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Have you wondered about the ads you get shown on websites that follow you around social media and to other websites?  Ever wondered how you can get involved with affiliate marketing or how to monetise your blog?  My guest this week is Australia’s Number 1 Lifestyle blogger, Joyce Watts, and she’s spilling the beans and all the good stuff on affiliate marketing and monetising a blog.  It’s SO GOOD! You can find the show notes at www...

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Want to know the Number 1 reason why your social media isn’t working right now?  Of course, you do!  It’s 100% not what you think, and it is 100% fixable.  You’ve got this. You just need to recognise where it’s all going wrong. Great episode to tune into.  You can find the show notes at www.socialmediaandmarketing.com.au/188

Take a listen to episode 188 and hear the GOLD!

WANT IDEAS ON WHAT TO POST ON SOCIAL MEDIA? Free eBook – htt...

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Guess What?  Your business IS NOT different!  Whether you are in retail, services, charity, accounting, or Meta – doesn’t matter, your business isn’t different.  And here’s why!  Every business needs customers, sales, repeat customers and repeat sales.  Yes?  Tune into this week’s episode and hear why your business isn’t different and what you can do about that to still be successful or more successful! Great episode to tune into. ...

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Health and our Business and if we ARE our business, then health!  My guest this week is Ines Schubi and is talking to us about shifting our mindset around health by doing 1 little experiment a day/week or month to help us be healthier but also better business people. Great episode to listen into and think about YOU! You can find the show notes at www.socialmediaandmarketing.com.au/186

Take a listen to episode 186 and hear the GOLD!

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Human to Human marketing – H2H Marketing – what is it and how can you do more of it in your business (and why should you?).  All great questions answered on this week’s podcast 11 Ways to be More Human in your Business. Great episode to listen into and get your marketing on! You can find the show notes at www.socialmediaandmarketing.com.au/185

Take a listen to episode 185 and hear the GOLD!

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Sales pages!  What’s the science behind creating a sales page that converts into … sales!?!  Well, my guest today is going to tell us the formula.  Kate Toon knows a thing or two about creating a converting sales page and she’s here to share all her tips with you! Great episode to listen into and get your marketing on! You can find the show notes at www.socialmediaandmarketing.com.au/184

Take a listen to episode 184 and hear the GO...

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We are almost ¼ of the way through 2022 and yes that’s bat crap crazy but true!  So what are the marketing predictions for 2022?  How are they different from 2021?  Or are they even different?  What’s working right now?  All these questions and more, answered on ep 183! Great episode to listen into and get your marketing on! You can find the show notes at www.socialmediaandmarketing.com.au/183

Take a listen to episode 183 and hear ...

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Ai – Artificial Intelligence – sounds so futuristic and so scary but the reality is, as my guest today puts it, it’s already here.  You are already using it.  Listen to today’s episode with Suzette from ReKnow as she explains Ai to us small business owners and tells us ways it can help make us better at business and build better brands. Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au...

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5 Ways to Fail in Business!  Seems odd to be talking about failing, but the reality is sometimes we are 100% doing activites and making choices that will help us fail.  So instead of saying 5 Ways to Succeed, I’m turning the tables and telling you what you are doing that will contribute to your failure or really just give you a nudge to stop doing them (myself included as I explain on the podcast!). Great episode to listen into.  Y...

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Is your business still lighting you up?  Do you bounce out of bed and get excited (most mornings!) to dig into your business for the day?  If not, is it time to re-assess your business, your offerings, who you work with?  My guest today, Tori Kopki, did just that – just recently too and is on the podcast chatting about how she came to that brave decision and what it actually looks like to stop something that’s making you money, say...
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Omni-Channel marketing – what is it, why do you need it and what is not being “Omni” doing to your business today?  These are the questions I am answering today and giving you, the small business owner, a nudge towards being more “Omni” (ok I know I’m making words up – but you get the gist!) Whether you’re in services or retail, listen in and be inspired! Great episode to listen into.  You can find the show notes at www.socialmedia...

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E-Commerce, the ever-changing landscape of being an online retailer in 2022!  My guest this week is a Shopify Certified Partner and her wisdom when it comes to platforms, marketing, Omni channels etc in e-commerce is so worth the time to listen to!  Meet Serena from serenadotryan.com and enjoy my interview talking all things e-comm! Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au/178...

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I’m seeing and reading lots of posts from small business owners all around the country that are doubting themselves as successful business owners of profitable businesses.  This podcast is dedicated to them.  7 quick marketing wins they can give themselves to test and measure their newfound success in 2022. Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au/177

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Is your brand broken?  Broken from the inside or broken from the outside?  We will see the very best of brands and accounts we follow, but what if things are quite as they seem?  Rachel Klaver from Identify Marketing is on the podcast today sharing her story around having a broken brand. Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au/176

Take a listen to episode 176 and hear the GOL...

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Heard people talking about Web 3.0, NFTs, Social Coin and stuff and wondering if you should sit up and take notice as a small business owner?  The answer is YES and in this episode I start to explain why.  Listen in to hear a very naïve opinion on the future of business! Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au/175

Take a listen to episode 175 and hear the GOLD!

WANT IDEAS ON ...

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This week on the podcast we are talking income streams!  How many do you have – too many, or not enough?  Are you too reliant on 1 part of your business and therefore vulnerable?  Or are you not putting enough energy into the income stream that can make your business even more successful? Great episode to listen into and start thinking about your income streams. You can find the show notes at www.socialmediaandmarketing.com.au/174

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There are a few questions you need to be asking yourself at this time of the year to set yourself up for a freaking awesome and profitable (and joyful) 2022.  In this episode, I go through 13 of them.  It’s a listen and write down answers podcast, but so important if you want to reach your goals in the next 12 months. Great episode to listen into.  You can find the show notes at www.socialmediaandmarketing.com.au/173

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