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August 20, 2025 39 mins

Here’s why technology must fit seamlessly into firefighter operations:

Hello Smart Firefighting Community!

Welcome to another episode of covering real world innovations via interviews with fire service and technology industry experts that empower YOU to develop your very own Smart Firefighting strategy!

In this episode:

  • Why simpler technology drives better adoption
  • Proof that science alone isn’t enough without operational usability
  • How to push through resistance and set the stage for safer operations

Hear from Paul Couston - the co-founder and CEO of Ascent Integrated Tech.

Paul shares his journey from dropping out of engineering school to building rugged solar generators for the Air Force before launching Ascent. He reflects on the early iterations, lessons from failed prototypes, and the importance of designing technology that is operationally relevant and firefighter-driven. 

Paul explains how Ascent pivoted from bulky systems to smartwatches, creating a simple, scalable accountability tool that firefighters and incident commanders can use every day. He also discusses leadership, change adoption, and his vision for TAK and wearable tech to reshape safety in both the fire service and the military.

So take a listen to hear what he has to share! 

Head to⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.smartfirefighting.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ to discover how SFF accelerates innovation for emergency responders, to find out when our next event is, or review our curated resources!

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