How to Develop Effective Strategies for Successful Business Growth and Transition Featuring Dorie Clark

Dorie Clark has been named three times as one of the Top 50 business thinkers in the world by Thinkers50. She is a keynote speaker and teaches executive education at Columbia Business School. 

She is also the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of the Year by Inc. magazine. A former presidential campaign spokeswoman, she writes frequently for the Harvard Business Review. Learn more at dorieclark.com.

In today's episode of Smashing the Plateau, you will learn how to navigate the challenges of moving from a corporate environment to building your own business.

Dorie and I discuss:

• The top tactical challenge for transitioning professionals [02:20]
• The emotional hurdles of leaving a corporate job [04:15]
• Strategies for effective business development [06:27]
• The importance of community during your transition [07:25]
• How to market yourself as an expert [10:32]
• The role of content creation in establishing credibility [18:36]
• The significance of social proof in building your reputation [19:16]
• Dorie’s recommended resources for aspiring entrepreneurs [27:16]

Learn more about Dorie at https://www.dorieclark.com/subscribe.

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