Let's Talk Marketing with Nathan A Webster

Let's Talk Marketing with Nathan A Webster

Back in 2016, I created a podcast focused on raising awareness and build action for my nonprofit. After several years of running my marketing agency and being an adjunct professor for my local college, I realized my heart was no longer there. I’ve grown and evolved to another level. My passion is to help others, but help them to build, create, expand, scale, and sustain their hard work within their business. Typically, this results in consulting key leaders with my expertise in marketing and business development. Therefore, my podcast needed to evolve too. I love seeing how the right marketing plan can make all the difference. In my experience, I haven’t seen any two companies with the same marketing strategies to get the same results. For example, franchise restaurants within the same metropolitan have to deal with multiple and different demography issues within a 10-mile radius. Hence, why I switched it up to “Let’s Talk Marketing” focus. The world of marketing is no joke. In my humble opinion, marketing can be viewed as an untamed beast that never sleeps and is always hungry. So as marketing professionals, our job is never done and all-encompassing.

Episodes

May 17, 2021 23 min

Guest: Kent Lewis

Dropping marketing diamonds in regards to ad blockers, privacy, and marketing trends. Since all algorithms change, marketing strategy also needs to change. For decades, publishers have used ads to pay the bills but evolution and customers are demanding another way. 

Link: https://www.sempdx.org/blog/ad-blockers-the-impact-and-implications-for-publishers-and-advertisers/

Host: Nathan A Webster

Website: https://nwe...

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Knowing the difference of the marketing strategy: pull vs. push. The pull method brings prospective customers in because of the value (aka, diamond trail) leading them to make a purchase. A good example is any reputable brand dominating their industry. The push method is the full display of products/services. The majority of businesses using this method are business to consumers. 

Host: Nathan A Webster

Website: https://nwebsterllc...

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  • Make your product/visible
  • Have comparable models
  • Ask the objection why not the high end model
  • Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    Twitter: https://twitter.com/nathanawebster

    ?

    Podcast Sponsor:

    https://ndublove.com/

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    Special Guest: Kent Lewis

    NFT Marketing: How Brands Can Use NFTs to Engage Consumers and Generate Revenue

    https://thinknw.org/blog/nfts-anvil-media

     

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    Twitter: https://twitter.com/nathanawebster

     

    Podcast Sponsor:

    https://ndublove.com/

    =====&...

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    April 12, 2021 29 min

    Special Guest: Brian Bogert

    https://brianbogert.com/

     

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    Twitter: https://twitter.com/nathanawebster

     

    Podcast Sponsor:

    https://ndublove.com/

     

    Download and subscribe on Audible, iHeartRadio, iTunes, Soundcloud, Spotify, and Stitcher. 

    Please rate, review and sha...

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    Reland Logan is joining us again for lead generation value bombs. Moving forward, she'll be a guest to speak on the social media side of marketing and how to build your funnel. In this episode, it's part 3 of how to build leads through retargeting. 

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    Twi...

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    Special Guest: Reland Logan (aka, Lead Gen Queen)

    IG: @graydigitalmktg

    Membership: www.pineappletribe.co/membership

    Facebook Group: Pineapple Social Tribe www.pineappletribe.co/fbgroup

     

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    Twitter: https://twitter.com/nathanawebster

     

    Podcast Sponsor:

    https:/...

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    FB organic reach is difficult, and it’s done so they can make you pay. Hence, they encourage you to ‘boost’ a post that’s doing well. More than likely, there’s no strategy behind it. 

  • A FB post isn’t good advertising
  • Not driving traffic to the right places
  • High bounce rates
  • Lower conversion
  • Doesn’t end up the Ad Manager
  • Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster...

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    Statista:

    https://www.statista.com/statistics/264810/number-of-monthly-active-facebook-users-worldwide/#:~:text=How%20many%20users%20does%20Facebook,the%20biggest%20social%20network%20worldwide. 

     

    Facebook’s IPO:

    https://www.investopedia.com/articles/markets/081415/if-your-would-have-invested-right-after-facebooks-ipo.asp

     

     

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/...

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    The 10 most unforgettable commercials from this year's Super Bowl

    https://www.businessinsider.com/super-bowl-2021-10-most-unforgettable-commercials-2021-2

    Fiverr riffs off Trump Four Seasons Landscaping chaos in first Super Bowl spot

    https://www.thedrum.com/news/2021/02/08/fiverr-riffs-trump-four-seasons-landscaping-chaos-first-super-bowl-spot

    The Weeknd's halftime show was full of bandaged dancers and the memes flooded i...

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    February 8, 2021 26 min

    Special Guest: Reland Logan (aka, Lead Gen Queen)

    IG: @graydigitalmktg

    Membership: www.pineappletribe.co/membership

    Facebook Group: Pineapple Social Tribe www.pineappletribe.co/fbgroup

    Quiz: https://www.tryinteract.com/

    DotCom Secrets by Russell Brunson

     

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

    T...

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    January 18, 2021 23 min

    Podcast Sponsor:

    https://ndublove.com/

    —————————————

    Host: Nathan A Webster

    Website: https://nwebsterllc.com/podcast/

    LinkedIn: https://www.linkedin.com/in/nathanawebster/

    Instagram: https://www.instagram.com/nathanwebster543/

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