Social Selling Made Simple

Social Selling Made Simple

Social Selling Made Simple with Marki is the place for Real Estate Professionals to learn how to leverage AI to increase their productivity, leads, and income. AI will empower you to sell more homes and help more people. You'll hear candid conversations with industry leaders, successful agents, coaches, and productivity experts who use artificial intelligence to generate more leads in less time.

Episodes

July 15, 2025 45 mins

In real estate, we’re expected to connect with every personality type under the sun. That usually means working really hard to match how someone else communicates.

Most of us are doing it on the fly. Winging it. Pivoting mid-conversation and crossing our fingers that our style clicks with theirs. That might have cut it back in the day, but now it’s a liability.

What if you could walk into ever...

Mark as Played

If you think success is about hoarding your secrets, side-eyeing your peers, and treating everyone like the enemy, you're already losing. 

I see it all the time in real estate: agents wrapped up in rivalries, clinging to titles, licenses, and tasks that no longer serve them, all because they’re afraid to let go or let someone else shine. 

That “crabs in a barrel” mindset will keep you small, s...

Mark as Played

A real estate license isn’t just for selling homes. It’s a whole launchpad…if you know how to use it right. 

If you’re a great agent, you’re doing way more than unlocking doors and writing offers. 

You’ve got skills that can help you stand out and stack your income.

In today’s market, the old playbook won’t cut it. 

Inventory is tight, interest rates are still high, a...

Mark as Played

In today’s real estate landscape, agents aren’t just competing for clients. We’re being forced to justify why we deserve to be paid. 

With buyer broker agreements now front and center, it’s no longer enough to open doors and write offers. We have to demonstrate value.

And what’s more valuable than walking into a buyer consultation armed with solutions that literally fund the deal? 

Read more

Mark as Played

Every agent is out here fighting for more listings, but what if the key to dominating your market isn’t just about pricing, marketing, or staging, but about money that’s already sitting on the table?

What most agents overlook is that some listings come with built-in financial power: I’m talking about reverse down payment assistance. 

This is money that can be layered to cover buyer agent compe...

Mark as Played

On November 30th, 2022, everything changed. ChatGPT hit the streets and instantly began reshaping how we live, work, and run our real estate businesses. 

From digital marketing to image creation and even coding, AI has been a total game-changer. And the crazy part? We’re only getting started.

AI is evolving daily. Tools like ChatGPT, Canva, and Descript are moving at lightning speed—what seeme...

Mark as Played

Real estate pros, if you’re not using LinkedIn to post content, flex your industry expertise, and generate high-quality B2B leads, you’re leaving money on the table. It’s one of the best platforms to grow your brand, so why are so many agents still sleeping on it?

Maybe it feels intimidating. Maybe you’re not sure what to say. But here’s the thing: thanks to AI, creating content and making the right connec...

Mark as Played

It’s no secret that real estate commissions have been in the danger zone for a while now. And with moves like Rocket Mortgage snatching up Redfin, it’s clear that real estate professionals need to fight fire with fire. Well thanks to a new dual-licensing program, we might just have the ultimate weapon to turn up the volume on our production! 

Most real estate agents have to pass their clients off to a mort...

Mark as Played

Posting every day…multiple times a day…carousels…sharing your deepest personal stories. If you're trying to boost engagement, impressions, and reel in those real estate leads via social media, you've probably tried it all. And when it doesn’t work, you’re probably left thinking the algorithm is out to get you. But hold up – it’s not.

No strategy will ever work if it’s not backed by cold, hard data. If you’...

Mark as Played

In today’s market, every real estate agent is searching for a unique value proposition that will get them more listings and get them paid by buyers. 

What most agents don’t know is that they might already have the ultimate value proposition sitting under their noses…or rather sitting in their active listings! 

Many homes on the market qualify for down payment assistance, and by simply choosing...

Mark as Played

No matter what anyone says, owning real estate is still the most powerful way for families to build wealth and transfer it to the next generation. A lot of people would love to own a home, but can’t afford some of the costs that come with the purchase. 

Well, there is a solution…down payment assistance gifts from family, work or even your church. A lot of people are sitting on equity or cash reserves that ...

Mark as Played

In today’s real estate game, the agents who leverage tech and have a consistent digital presence are always at an advantage. They get more leads, more listings, more referral business and of course, more money. 

But with so much tech coming at us all the time, it’s hard to keep up. We can be so overwhelmed that we end up not taking any action at all. Being consistent is the key to success with marketing, b...

Mark as Played

In any given real estate market in America, there are thousands of non-English speaking buyers who face a huge language barrier in the transaction. 

Most of the content, and even the real estate agents themselves only speak English, and that can make the process of buying more overwhelming. What if you could instantly communicate with all these buyers in their own language? The best part: you can do this w...

Mark as Played

In today’s influencer-driven landscape, even the most experienced agents are losing deals to newer agents who do one thing differently - posting great content online. 

The market doesn’t just reward expertise - it rewards expertise, visibility and consistency, and that can be shown through the content we put out. 

Social media content is a valuable asset in our businesses - especially in a dow...

Mark as Played

Homeownership is a dream many aspire to, but sadly don’t have access to due to affordability. Before they can even think of affording a mortgage…getting money for a down payment can be a real struggle. 

What a lot of people don’t know is that there are down payment assistance programs that can help them get into a home. 

80% of home buyers qualify for down payment help but only 15% actually us...

Mark as Played

Since the NAR settlement agreement was announced, agents have sought strategies to deliver the most value to buyers. It's a way to secure more signed buyer agreements and compensation.

Employer Assisted Housing is one great option. An "employer-assisted housing program" (EAH) is a benefit offered by some companies where they provide financial assistance to employees towards a down payment on a home, usuall...

Mark as Played

A lot of people are locked out of homeownership because the actual listings aren’t accessible to everyone. For disabled, impaired, neurodivergent and non-English speaking buyers, not having an audio option creates a massive barrier right from the home search stage.  

What if the listing could be presented in a language and format they can easily consume? 

The most valuable real estate agents u...

Mark as Played

Since the NAR settlement came into effect, every real estate professional is at day one, ground zero. Even if you’ve been in the industry for decades, gone through hundreds of disruptions, or sold a billion dollars of real estate. 

We’re grappling with a whole new way of doing business and many people are having a hard time. 

Even if you’re an agent in a state that already had mandated buyer-b...

Mark as Played

When you work with a buyer, you owe them confidentiality. It’s a fundamental responsibility as their agent. Yet, some agents are asking to see confidential documents, pushing you into a tricky situation. 

Have you ever been asked for a buyer representation agreement by a listing agent? 

The moment you comply with one agent'...

Mark as Played

Whether agents like it or not, the NAR settlement is in place, and no compensation will be offered via the MLS. As a buyer agent, you need written compensation confirmation before your client enters into an executed sales contract.

With the new guidelines, agents wonder how to structure their compensation. The traditional route of looking in the MLS and accepting what is presented as cooperating compensati...

Mark as Played

Popular Podcasts

    Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

    24/7 News: The Latest

    The latest news in 4 minutes updated every hour, every day.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

    The Bobby Bones Show

    Listen to 'The Bobby Bones Show' by downloading the daily full replay.

    Latino USA

    Latino USA is the longest-running news and culture radio program in the U.S. centering Latino stories, hosted by Pulitzer Prize winning journalist Maria Hinojosa Every week, the Peabody winning team brings you revealing, in-depth stories about what’s in the hearts and minds of Latinos and their impact on the world. Want to support our independent journalism? Join Futuro+ for exclusive episodes, sneak peaks and behind-the-scenes chisme on Latino USA and all our podcasts. www.futuromediagroup.org/joinplus

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.