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January 7, 2025 9 mins

Ghostwriting might sound mysterious, but after talking with Kent on The Standout Creatives, it’s clear: ghostwriting is one of the most human ways to inspire and connect.

Here are the 3 biggest insights from our conversation that can help your creative business thrive:

1. Your Story is Your Superpower

Your story isn’t just nice-to-have—it’s the reason people will trust and choose YOU. When you share your journey, you create emotional connections that no marketing hack can replicate.

➡️ Action Step: Map out a few key life or business moments. Pick one and share it with your audience this week.

2. Networking is About Real Connection

It’s not about knowing everyone—it’s about showing up for the people who matter most. A thoughtful gesture, like a handwritten note, can open doors you didn’t even know existed.

➡️ Action Step: Reach out to one person you admire in your network. Be specific about why their work matters to you.

3. Growth Comes From Staying Curious, Not Perfect

Creativity isn’t about getting it right the first time. It’s about learning, adapting, and growing through the process. Curiosity is your edge.

➡️ Action Step: Set aside 30 minutes to explore a book, podcast, or course that inspires you to think differently.

✨ If you found any of these insights helpful, I highly recommend checking out the interview I had with Kent Sanders. It really was a great conversation.

🚀 Are you an author, writer, or creative business owner who wants help standing out, or need support for your next book or product launch? Let’s chat. Visit The Standout Creatives to book a spot. But heads up, spots are limited, so grab yours while you can!

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