Stayin' Alive in Technology

Stayin' Alive in Technology

The tech industry is great at talking about the future, especially on podcasts. What we're not so great at is taking the time to understand our past. And that's what this podcast is all about. From the Noyce and Fairchild Semiconductor generation through the founding of social media, the history of Silicon Valley has many lessons for us. And we'll be interviewing the people who lived through these experiences to bring their knowledge to you. You'll get explanations for how we got where we are, which can also suggest where the future might be; along with a few laughs and inside stories from those who lived through it. So pull up a seat and listen to the tales of the past, in which may lie seeds for our future. New Episodes twice a month on Thursdays. ... Show More
September 19, 2019 56 min

Rand Fishkin, founder of Moz and co-founder of SparkToro, has an unrivaled wisdom and candor perfect for podcasting. Over his years at Moz, Rand led marketers to a deeper understanding of SEO,  armed with a well-placed whiteboard and an impressive mustache. Now Rand is bringing us SparkToro, a software product that opens up information on your audience you can’t see anywhere else. Listen in as Rand candidly discusses what it’s really like to go through dark times as a founder, how content marketing has changed in the past ten years, and the type of tech companies he imagines will be founded in the coming years.


  • Rand’s marriage proposal commercial and appearance on Oprah with wife Geraldine 
  • The Whiteboard Friday series on Moz
  • James Damore, Google engineer fired for writing manifesto on women's 'neuroticism,' sues company
  • Rand’s book: Lost and Founder: A Painfully Honest Field Guide to the Startup World
  • WebCertain TV April 11, 2019: Rand Fishkin talks digital marketing trends in 2019
  • “When I was young, I admired clever people. Now that I am old, I admire kind people”.
    - Abraham Joshua Heschel
  • Interview with Barry Schwartz on rustybrick: Rand Fishkin Of SparkToro On Early Days At Moz, SEO Community, VC Funds & More (Part One) and Part Two

  • April Dunford's "Obviously Awesome"
  • Liz Fosslien & Molly West Duffy's "No Hard Feelings"

    "Humble and Kind" by Tim McGraw


    Stayin' Alive in Tech is an oral history of Silicon Valley and technology. Melinda Byerley, the host, is a 20-year veteran of Silicon Valley and the founder of Timeshare CMO, a digital marketing intelligence firm, based in San Francisco.

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