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October 6, 2025 28 mins

Can you really delegate out when you are your business? Don’t people hire you to work with…well, you? 

That’s the question Justin Moore and I wrestle with. We talk about the challenge of running personality-driven businesses, why it’s so hard to step away, and how to build a company that serves your life instead of consuming it.

Justin shares how he’s built a coaching business with a team he trusts, why impact is his North Star, and the mindset shift that helped him let go of control. 

We also get real about balancing work with family time, the guilt that comes with stepping away, and why building a lifestyle business is just as valid as chasing a big exit.

Things get real – it’s something all business owners need to think about. 


Wondering how you can step away from your business? Take the Business Overwhelm Diagnostic.


Top Takeaways

  • Use a North Star mission (like impact) to guide decisions about hiring, delegating, and growth.
  • Letting go of control is a mindset shift—delegating doesn’t dilute your business, it expands your reach.
  • A lifestyle business is not a failure; you don’t have to build for an exit if you love the work.
  • Balancing work and family isn’t about hacks—it’s about daily choices to be present in the moment.


Show Notes

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