EP #500 - How Swisspreneur Became Switzerland’s #1 Business Podcast

Timestamps:

11:04 - How the Swisspreneur team grew

14:16 - Why most people at Swisspreneur are volunteers

25:00 - How the syndicate got hundreds of signups after a few weeks

30:42 - Why does Swisspreneur produce free masterclasses?

39:43 - How Swisspreneur wrote a book

This episode was sponsored by Google Cloud. Join their Founder's Story event on June 24th to hear directly from blockchain startup founders about their journeys of innovation, disruption, and resilience, and discover how they are redefining industries with decentralized technology.

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Resources Mentioned:

• Notion Calendar

• Superhuman Email

  
  

About Silvan Krähenbühl:

Silvan Krähenbühl is the host and managing director of Swisspreneur and the founder and CEO of DELOS Analytica, a B2B SaaS company transforming how businesses manage their relevant issues and navigate complex political landscapes. He previously co-founded and sold Gymhopper, and was the CEO of Rentouch, which he later also sold. He holds a BA in Business Administration from the University of St Gallen.

On our 500th episode, hosts Silvan and Merle looked back on 9 years of Swisspreneur history. They started off by recalling the founding of Swisspreneur by serial entrepreneurs Alain Chuard and Christian Hirsig in 2016: after selling his company, Wildfire, to Google, Alain felt the need to give back to the Swiss startup ecosystem and encourage Swiss people to pursue entrepreneurial careers, so together with Chris he conducted a series of video interviews with some of the major Swiss startup founders at the time — and so Swisspreneur was born!

In 2018, Christian asked Silvan to replace him as the host of Swisspreneur. Though he was initially daunted by the task, Silvan said yes, and together with Alain decided to switch the podcast to audio-only format, to make the best out of the budget available. From there the core team was formed organically: Dominique, our head of community, had already worked for Swisspreneur even before Silvan; Lars, head of marketing, was Silvan’s roommate at the time; and Cecília and Björn had previously worked with Silvan at Gymhopper.  

In 2018 was also the year when Silvan organized the first founders dinner. He noticed that the ecosystem was growing, but that people rarely spoke to each other, except at events — so he decided to invite roughly 15 startup founders to host a small dinner, and the evening was so successful that the guests asked him when the next dinner would take place. Swisspreneur has since hosted countless of these dinners, and nowadays hosts 3 additional Scaleup Events per year: the Scaleup Slopes, in Laax, the Scaleup Cruise in Lausanne, and the Scaleup Cruise in Zurich. Swisspreneur also has a slack community of founders and investors with over 700 members. 

In 2021, on a sunny rooftop in Lisbon, the team first discussed the idea of a Swisspreneur syndicate. The project was immediately successful, and nowadays the syndicate team has 5 members, its portfolio counts almost 40 investments, and its investor base is one of the largest in Switzerland. It relies on Leva as a trusted partner. 

Last but not least: Swisspreneur published a book in 2025! "Swiss Startups" is a compact view of some of the most amazing startup journeys in Switzerland, from scrappy beginnings to world domination. It was written by Silvan and our content creator Helena.

As for the future, we have many ideas jumping around in our heads. Let’s see which ones become reality…

The cover portrait was edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠