September 5, 2023 • 25 mins
Kudania Ajay from New Delhi, India and Tom Reaoch from Campinas, Brazil always talk about Business opportinuties in Brazil and India. Today Ajay, host of KAJMasterclass ,describes the Indian Space Research Organization launches to the moon and the sun. Tom talks about the Brazilian research facility CNPEM, the Sirius Laboratory and upcoming Orion Project. www.linkedin.com/in/ajaykhudania www.linkedin.com/in/tomreaoch
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Episode Transcript
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(00:01):
Welcome to Talk to Brazil. It'sTom Riyat, the business Connector to Business
in businilts for the brit and seehim sliding on the screen. We exploded
together journeys in business culture and colidybusiness and also podcasting place. Thanks for
(00:25):
listening to Tom Riyat and we talkto Brazil, the business Connector to Brazil,
who has we has spent his lilelife that an American known in Brazil
as the king of much communication andwith a wellnessnessperience in market development and product
management across described the words businesses.Tom is the founder and the business the
(00:48):
public speaker and I talk about theseries is Deep series an extensive network well
provide invaluable insights into business day andtoday we are talking about you makes me
out exploding top dessert centers in Indiaand Brazil. Welcome to the show,
Tom well Aj, thanks again forhaving me, Thanks for creating this chat
(01:10):
that we're able to share information onboth sides of several oceans, actually of
opportunities in India and opportunities in Brazil. And since our last chat, it's
been very exciting from a Brazilian standpointreally to see and here the fantastic developments
(01:32):
by India in their space program.So you landing on the Moon and shooting
another shot a couple of weeks laterto the Sun. Our major experiences that
really land let me say landing inthat sense, they land very well here
for Brazilians because India, again,as we've spoken before, there are opportunities
(01:56):
there, There are opportunities here.Sometimes they're overlooked all right, of what
the competence of each country is andhas so from our point of view in
Brazil, that was highlighted, wason the news but repeated many times,
showing the success of what Indians havedone and are doing a very obviously a
(02:20):
very intense space program that really hasn'tcaught let's say the Brazilian I before.
So congratulations to you and what's happenedto like to hear your thoughts. How
did the Indians react to that?Absolutely? Absolutely, and congratulations should go
to the scientists, to the peoplewho worked on this old project. India
(02:43):
has been making strikes since quite along time, but this was very special.
So but before I come to howexactly India reacted to it, I
want to understand from you, Tom, is that how did Brazil look at
it, we get to understand andhere news about how this event was covered
in the in the western side,in the newspapers there, but people don't
(03:07):
know about pots in Brazil. Solet's first understand from you what was the
general perception in Brazil, how muchthey noticed it, how much they did
not notice it? Now very highlynoted. All of the major Brazilian communication
networks, radio, television, multimediacarried it very extensively and very positively,
(03:34):
and compared to other ventures by othercountries. Brazil obviously has never landed on
the Moon, but Brazil is highlyengaged in outer space development. The northern
part of Brazil, just north ofthe equator, Brazil does have a launching
pad that is used by other countriesbecause of its proximity to the equator.
(04:00):
Launching of rockets into utter spate,satellites, whatever is sort of an ongoing
process here, and there is development. It doesn't make the headlines, obviously
the landing on the Moon does,or a couple of weeks later shooting at
the Sun, and it's still ongoing. So I think there are a number
(04:23):
of things that awaken Brazilians towards Indiain terms of development and further relationships.
So that's the positive side. We'veknown for years and we've talked about here
of the Brasil of the Indian expertisein terms of mathematics, in terms of
(04:43):
science. There are very highly educatedIndians throughout the world working on projects.
But to see that concentrated in India, I think it was very positive.
It's a positive moment even for Brazilbecause as the the bricks move forward and
are gaining more not ride in apositive way, what India has just done
(05:09):
adds to that all right, tothe strength of the Brick countries in sharing
technology and sharing learning and sharing opportunities. So it's nothing better than very good,
absolutely absolutely Tom. And so nowthe Indian side, India knows about
(05:30):
about its prowess in launching satellites inabout space. A lot of Indian students
are you know, they are scienceenthusiasts. We keep on watching not only
at what is happening at the internationallevel, but we also very keenly what
where we stand in terms of ourown space program. And this is the
(05:54):
result of No. No. One, hundreds and hundreds of scientists who have
been working on this for many years. And you see it is all the
food and some people still have theirown reasoning, their own way of thinking.
Like there was this one I wouldnot say which channel, but there
was report that India has got someproblems in poverty and all. Is it
(06:15):
justified to to spend money on thingslike that. It is not a time
to delve into that. That's theirway of looking at it. Perhaps they
are not too much aware of howhow things go, how things are actually
on the ground. These things areeverywhere, but you have to take the
short Humans are more of explore,exploring in nature, and we need to
(06:41):
explore what is there for us.As you know, somebody who was looking
at the mountains average and they askedhim why you are why do you want
to go for them? And becauseit's there, So we went and and
in. In terms of the space, in terms of the moon, we
all are trying to go nas ourEuropean Space Center or anyone else. We
(07:01):
are going there because that is wherehumans need to understand how it is,
and that is where human Indians arevery very proud of it. It is
like an endorsement of our of ourunderstanding of science and technology. It is
the thing because now the world understandsit. It is like one social proof.
(07:23):
Not that we needed this proof.The proof was already the international community
was giving this proof. But asgeneral people, when you move out,
people now understand it that this issomething special. And India, though India
is the fourth nation to be onthe Moon on the south pole, if
I understand it correctly, we arethe first nation. Especially this is the
(07:44):
soft side of the moon, thedark side of the moon, or you
know where where you can't see thereis for millions of years there have been
no some light as such. Ifthat is what my understanding is, and
that is where the where our PugganProggan land rover is trying to find out
more things. And in terms ofminerals also people say that there are much
(08:05):
more chances in terms of eyes.This will help you know, all the
scientific community to future in future toknow more about how we can use moon
as the launchmad or future space explorations. So that is something you know.
As our Prime minister also said duringthat time that even though it is the
(08:26):
India who has done it, itis the achievement of humanity as a whole.
We have always thought about about anysort of an achievement like this as
something which is an achievement on forthe betterment of humanity. These are thoughts
not just of our Prime Minister.These have been thoughts of the way Indians
(08:46):
have been. That is why thousandsand thousands of years back, our ancestors,
you know, those people, theycame out with this whole idea of
wassudeo Kutumuka meaning the world is onefamily. And that is what our minister
rat So that was one thing,and then just a few days later we
have gone for this aditya l oneit is. It wants to understand and
(09:11):
that is where the objective is tounderstand the solar, upper atmospheric. So
we have got the Sun, wehave got the moon. We are trying
to as they say, reach forthe reach for the moon we have.
We have tried that reach for thestar Sun is our reach for the stars.
Yeah, and as I said,it is not just about India,
(09:33):
it is all. It is alsoabout the world we are they We have
this one earth, one planet,and every achievement of that belongs to all
of us. We cannot see allthese things in isolation, even though as
individuals we may find it. Andthat is where the point comes in.
That there is so much to youknow, also know about Brazil. It
(09:54):
has got excellent research centers down therein Brazil. So help us under stand
your you know, how people shouldlook at in terms of the research centers
that you have in Brazil, sothat we get a peep into those things.
Normally we get to hear Brazil froma different angle in terms of the
Amazon forests, in terms of politics, in terms of a few other things,
(10:18):
bricks association with bricks, But interms of research center I guess this
will be a much more different sortof insight into what's happening in Brazil.
Well, I want to go backto compare again India and Brazil and two
factors, and back to the moonshot and the sun shot from India and
part of what you mentioned that peoplesay, why do it? Why not
(10:41):
spend that money somewhere else? Butwe have also seen from other Everest being
climbed. People are still climbing myMount Everest. But there is always something
more to learn. Knowledge is notfinite, and development research is not finite.
(11:01):
It's not once that you have reachedthe moon, it's over. Actually,
the end of a moon shot isthe beginning. It's not the end
and for us as mere persons livingon this one world, we understand that
there are so many developments that comefrom advanced research and it advanced actions like
(11:26):
the moon shot and now the sunshot. So it's not the end of
the end of the lines. Well, they've done it and it's forgotten.
No, there's so much more informationis going to come from that. And
we've seen that as persons here thatthere's so much today that has been gained
from these in terms of medicine,in terms of this basic research. But
on the Brazilian side, and thismay add to what we just talked about
(11:50):
in India, Brazilian academic research hasalways been highly, very intense and also
world known within a closed academic environment, let's put it that way. And
we talked I'm speaking here from Campianistsand my literally my backyard is one of
(12:11):
the largest research centers in the world. It's really one of three, and
it's called the CNPEM the Serious Project, and this project is really one of
three in the whole world. AndI had the opportunity of visiting that a
couple of weeks ago with another groupthat I'm part of called the Future Advisory
Board and what we do in thisgroup is to talk about the future very
(12:37):
simple, and we've been doing thisfor over seven years and we have seen
that the future becomes the present veryquickly. In the past we were looking
at the future is sort of somethingfar away, but the future for us
and you know that age, thefuture is you know, tomorrow morning.
So the advancements from science, fromeverything from business, agriculture we've talked about
(13:01):
happens very quickly. So really inmy own backyard there's a an investment that's
taking years to be put together.I was able to see that. It's
sort of walking into a Star Warstype atmosphere and as a common person,
you're actually seeing something that you're notreally sure what it is you're looking for
(13:22):
looking at, but it's so highlytechnical and it's open to research, not
only for Brazilians. It's part ofan organization that's obviously open to the academic
researchers in Brazil, but it's opento the world, and it is known
by a very small group of researchersthroughout the world, and one of their
(13:46):
drives and always to open up thatopportunity and to vite other companies persons to
do that research here. So ifyou have that and as you've seen,
you have it in India, youhave the installations, you have the manpower
or the people power, the brainpower to handle the research. It's very
complex research, very very high extremelyhigh technology, and it exists. And
(14:11):
so this was the opening for meand for this group of future advisory board
members really to be part of thatfuture. And at the same time that
we were able to visit the installation, and this is called the Serious Project,
they also announced a second ongoing investmentfor further research which will make the
(14:33):
Brazilian Serious Project one in the wholeworld. So they're making an addition to
it, and they're called the OrientProjects. Of the Serious Orient Project,
in a couple of years will bethe only place in the whole world where
you'll be able to carry on researchof this level. And again it will
(14:54):
we open up to companies, toacademics throughout the world to do their research
search and I can see that happeningnow Brazilian India. Talking about India,
obviously the academic and academia persons Indianbrazil have an understanding of that. But
as companies, India has always beenvery high in pharmaceutical research. We've talked
(15:16):
about energy, we've talked about othernow space research. So there are certain
things that you will need laboratories inother parts of the world to carry on
that research because the investment in thesetype this type of research is extremely high,
extremely high. But the paidback comesfrom being too able to offer that
(15:37):
as a service on an open basis. So it's not that, you know,
the Brazili said, well, thisis ours and we don't anybody come
now. They want other companies,other persons, other countries to come and
share that. And this is whatI can go back to highlighting the bricks
and not getting the political discussion here. But the more that each of these
(15:58):
countries learn about each other, allright, the more sharing it can be
done. And we've spoken about thisbefore just to get these leaders around the
table, and several of these leadersare not very friendly amongst themselves, but
we have seen some very high leveldiscussions taking this forward and on the research
(16:21):
side. That that's the same thing. It's not a football game, it's
not a soccer match. There's reallyno winner here. We can all win,
but it has to be collective,it has to be sharing. And
I see that happening. So theopenness of the borders all right along the
lines and on the space projects onthe Indian side here on the Brazilian side
(16:44):
for research, I can see thathappening more often. And again what we're
doing is bringing those headlines and highlightingout to other users, so our listeners
of people who are watching us andhearing us can really understand that both India
and Brazil are top shelves research establishments. There is a lot to be done,
(17:07):
there's a lot to be learned.It's still a lot to do here.
So I think that's the plus ladof what we've just seen these last
two weeks. Absolutely absolutely we gotto know about your research centers there down
there in Brazil, and you know, it's nice to have this and understanding
so that you know it would bea good thing. I don't know much
(17:29):
be already happening, but more researchexchange between the two countries and more and
more people, you know, goto each other countries and understand, I'm
sure it must be happening at ata certain level. And talking about the
moon part, I forgot to mentionabout when you talked about the interests from
India, I guess this was oneof the most watched events in terms of
(17:53):
people watching it on YouTube, eightmillion people watching it like at the if
so, if I understand that wasthat was the biggest, biggest highest number
of people watching any YouTube event atone particular time that well up to But
this is if I understand, thisis what I read, and that is
what I read correctly, So maybethese records will keep on breaking. But
(18:17):
I guess this actually shows that levelof interns. Though we are a country
of you know, huge number ofpeople, more and more people will continue
to understand it. And you know, I was one of them watching it,
and I can understand that this isthis is just the beginning of so
much of research. All those differentorganizations have been doing and talking of various
(18:41):
research organizations. People who want toknow about Indian research capabilities and understanding,
they can always look at you know, either either reterms of medicine, either
in terms of other sort of research. In terms of medicine, everybody knows
a lot of people from outside alsotry and standing. There are private sectors
also, but in the government sectorwe have got the All India Institute of
(19:03):
Medical Sciences. A lot of researchkeep on happening. It's here in New
Delhi and people can know more aboutit on its website. And in terms
of you have got also the DataInstitute of Fundamental Research ISRO, that is
the Indian Dispirst Space Research Organization.Look at these places, these will give
you a lot of information. Interms of statistics, we have got the
(19:26):
Indian Statistical Institute. And last butnot the list is the Defense Research and
Development Organization d r DO, whichis looking at creating a lot of equipments
in terms of you know, interms of the defense sector, not only
using for use. We all wantnot to use any any sort of arms
(19:49):
the way it is. But interms of defense we are trying to produce
a lot of things within India incollaboration and also are equipping are nations who
need such technology. So there areeven in terms of agriculture who asked,
we have got the Indian Council ofAgriculture Research. So so many research institutes
(20:10):
are there. Even I may notbe, I will not be. I'm
not aware of all of them.I need to do my own research on
that. But just type in let'slook at such at least such these institutes
which are centers of ex sellers wewill, which will give you a lot
of knowledge in whatever you are doing, and you will come to know that
(20:30):
you know, this is how peopleare putting up so much of efforts in
the background, and we are onlydoing it what is happening outside. I
want to touch on a point thatyou mentioned. You mentioned YouTube, all
right, and if we go backand I remember when the first moonland,
(20:51):
first space shots happened, and youknow, some of them we were able
to watch on television. The qualityof those shots of years ago, it
was very poor. There wasn't anyglobe real global communication at that time.
So what we actually see today ofthose first experiences are very poor quality videos,
(21:12):
right, and they weren't probably theyprobably were not available throughout the world
at that time. But what youjust mentioned, and you're a specialist in
YouTube, okay, Now that's tothe point of how technology is actually being
used. So you mentioned the Indianmoon shot was highly visible on YouTube,
(21:38):
and what does YouTube become. It'sbecome a global platform really to see anything
and live and to be part TheKAJ Masterclass Live exists because of that,
and you have the same planetary reachthat your Indian space shot has. And
(22:00):
I know that we will be partners. That we're talking about multicultural communication.
Part of multicultural communication is not onlycommunicating, but have that communication reach various
cultures. And today we're talking aboutthe world and you can reach anybody in
the world. Shortly you'll be reachingthe moon, you'll be reaching the stars.
(22:25):
But the technology, the YouTube technologywas created in an advance because of
success from others, and we tendto overlook those successful points because those persons
who who were born today, theyounger persons is you know, born within
the internet and YouTube. It's alwaysbeen that way. So they can take
their handheld device literally anywhere and youcan watch a moonshot live in top quality,
(22:52):
the same way you can watch kJmasterclass live in top quality. So
these are the things sometimes time thatwe overlook in research advancements and as users,
all right, to bring that backto our level. So how are
we integrat how have we become integratedin the rest of the world, And
(23:14):
that's any event, and they're verysimple, not as simple. It's a
very complex device because our handheld devicesare probably they're probably as complex as a
moonshot, But we don't realize that. We don't understand how much technology has
been placed into so small things.We're talking about a chip. So I
(23:36):
think what we need to do.What you do very well is the multicultural
communication part. You're using the platformto get the information out. So to
these research organizations both in India andI'm referring now to the CNPM here in
Brazil, they also need to usethe same platforms to get their information out
(24:02):
to show what they're doing, andthat's the multicultural communication part. So the
platforms are there, the information needsto be shown and needs to be shared,
so there's a better understanding of whyshoot for the moon? All right?
Why shoot for the sun? Whyclimb Everest? Why do anything?
(24:22):
Why? When we've talked about thison the previous show, why manufacture motorcycles
in Brazil? There are answers tothe whys everywhere and it's there. So
I'm just happy again to see theexpanse of what you're doing. All right,
back to YouTube. We overlook thesimple, the simple complex things in
(24:44):
life, absolutely absolutely, and talkingof why is this Why is a very
very special word. It can itcan ask questions, it can raise questions,
and this is why when you startasking questions, this becomes part of
your curiosity, and curiosity is whathumans are all about. And curiosity,
(25:07):
sometimes you know, it can killa cat that human. For the human
race, human race, it isthe only way to finding more about ourselves,
more about the universe, and inthe long run, this might be
the only way when we can becomea multiplanetary species and exists for a long
(25:29):
long time in this vast expanse ofthe stars. With this, it's a
wrap on this very special edition ofthe kJ Masterclass Life. Thank you so
much for joining us.
Welcome to Talk to Brazil. It'sTom Riyat, the business Connector to Business
in businilts for the brit and seehim sliding on the screen. We exploded
together journeys in business culture and colidybusiness and also podcasting place. Thanks for
(00:25):
listening to Tom Riyat and we talkto Brazil, the business Connector to Brazil,
who has we has spent his lilelife that an American known in Brazil
as the king of much communication andwith a wellnessnessperience in market development and product
management across described the words businesses.Tom is the founder and the business the
(00:48):
public speaker and I talk about theseries is Deep series an extensive network well
provide invaluable insights into business day andtoday we are talking about you makes me
out exploding top dessert centers in Indiaand Brazil. Welcome to the show,
Tom well Aj, thanks again forhaving me, Thanks for creating this chat
(01:10):
that we're able to share information onboth sides of several oceans, actually of
opportunities in India and opportunities in Brazil. And since our last chat, it's
been very exciting from a Brazilian standpointreally to see and here the fantastic developments
(01:32):
by India in their space program.So you landing on the Moon and shooting
another shot a couple of weeks laterto the Sun. Our major experiences that
really land let me say landing inthat sense, they land very well here
for Brazilians because India, again,as we've spoken before, there are opportunities
(01:56):
there, There are opportunities here.Sometimes they're overlooked all right, of what
the competence of each country is andhas so from our point of view in
Brazil, that was highlighted, wason the news but repeated many times,
showing the success of what Indians havedone and are doing a very obviously a
(02:20):
very intense space program that really hasn'tcaught let's say the Brazilian I before.
So congratulations to you and what's happenedto like to hear your thoughts. How
did the Indians react to that?Absolutely? Absolutely, and congratulations should go
to the scientists, to the peoplewho worked on this old project. India
(02:43):
has been making strikes since quite along time, but this was very special.
So but before I come to howexactly India reacted to it, I
want to understand from you, Tom, is that how did Brazil look at
it, we get to understand andhere news about how this event was covered
in the in the western side,in the newspapers there, but people don't
(03:07):
know about pots in Brazil. Solet's first understand from you what was the
general perception in Brazil, how muchthey noticed it, how much they did
not notice it? Now very highlynoted. All of the major Brazilian communication
networks, radio, television, multimediacarried it very extensively and very positively,
(03:34):
and compared to other ventures by othercountries. Brazil obviously has never landed on
the Moon, but Brazil is highlyengaged in outer space development. The northern
part of Brazil, just north ofthe equator, Brazil does have a launching
pad that is used by other countriesbecause of its proximity to the equator.
(04:00):
Launching of rockets into utter spate,satellites, whatever is sort of an ongoing
process here, and there is development. It doesn't make the headlines, obviously
the landing on the Moon does,or a couple of weeks later shooting at
the Sun, and it's still ongoing. So I think there are a number
(04:23):
of things that awaken Brazilians towards Indiain terms of development and further relationships.
So that's the positive side. We'veknown for years and we've talked about here
of the Brasil of the Indian expertisein terms of mathematics, in terms of
(04:43):
science. There are very highly educatedIndians throughout the world working on projects.
But to see that concentrated in India, I think it was very positive.
It's a positive moment even for Brazilbecause as the the bricks move forward and
are gaining more not ride in apositive way, what India has just done
(05:09):
adds to that all right, tothe strength of the Brick countries in sharing
technology and sharing learning and sharing opportunities. So it's nothing better than very good,
absolutely absolutely Tom. And so nowthe Indian side, India knows about
(05:30):
about its prowess in launching satellites inabout space. A lot of Indian students
are you know, they are scienceenthusiasts. We keep on watching not only
at what is happening at the internationallevel, but we also very keenly what
where we stand in terms of ourown space program. And this is the
(05:54):
result of No. No. One, hundreds and hundreds of scientists who have
been working on this for many years. And you see it is all the
food and some people still have theirown reasoning, their own way of thinking.
Like there was this one I wouldnot say which channel, but there
was report that India has got someproblems in poverty and all. Is it
(06:15):
justified to to spend money on thingslike that. It is not a time
to delve into that. That's theirway of looking at it. Perhaps they
are not too much aware of howhow things go, how things are actually
on the ground. These things areeverywhere, but you have to take the
short Humans are more of explore,exploring in nature, and we need to
(06:41):
explore what is there for us.As you know, somebody who was looking
at the mountains average and they askedhim why you are why do you want
to go for them? And becauseit's there, So we went and and
in. In terms of the space, in terms of the moon, we
all are trying to go nas ourEuropean Space Center or anyone else. We
(07:01):
are going there because that is wherehumans need to understand how it is,
and that is where human Indians arevery very proud of it. It is
like an endorsement of our of ourunderstanding of science and technology. It is
the thing because now the world understandsit. It is like one social proof.
(07:23):
Not that we needed this proof.The proof was already the international community
was giving this proof. But asgeneral people, when you move out,
people now understand it that this issomething special. And India, though India
is the fourth nation to be onthe Moon on the south pole, if
I understand it correctly, we arethe first nation. Especially this is the
(07:44):
soft side of the moon, thedark side of the moon, or you
know where where you can't see thereis for millions of years there have been
no some light as such. Ifthat is what my understanding is, and
that is where the where our PugganProggan land rover is trying to find out
more things. And in terms ofminerals also people say that there are much
(08:05):
more chances in terms of eyes.This will help you know, all the
scientific community to future in future toknow more about how we can use moon
as the launchmad or future space explorations. So that is something you know.
As our Prime minister also said duringthat time that even though it is the
(08:26):
India who has done it, itis the achievement of humanity as a whole.
We have always thought about about anysort of an achievement like this as
something which is an achievement on forthe betterment of humanity. These are thoughts
not just of our Prime Minister.These have been thoughts of the way Indians
(08:46):
have been. That is why thousandsand thousands of years back, our ancestors,
you know, those people, theycame out with this whole idea of
wassudeo Kutumuka meaning the world is onefamily. And that is what our minister
rat So that was one thing,and then just a few days later we
have gone for this aditya l oneit is. It wants to understand and
(09:11):
that is where the objective is tounderstand the solar, upper atmospheric. So
we have got the Sun, wehave got the moon. We are trying
to as they say, reach forthe reach for the moon we have.
We have tried that reach for thestar Sun is our reach for the stars.
Yeah, and as I said,it is not just about India,
(09:33):
it is all. It is alsoabout the world we are they We have
this one earth, one planet,and every achievement of that belongs to all
of us. We cannot see allthese things in isolation, even though as
individuals we may find it. Andthat is where the point comes in.
That there is so much to youknow, also know about Brazil. It
(09:54):
has got excellent research centers down therein Brazil. So help us under stand
your you know, how people shouldlook at in terms of the research centers
that you have in Brazil, sothat we get a peep into those things.
Normally we get to hear Brazil froma different angle in terms of the
Amazon forests, in terms of politics, in terms of a few other things,
(10:18):
bricks association with bricks, But interms of research center I guess this
will be a much more different sortof insight into what's happening in Brazil.
Well, I want to go backto compare again India and Brazil and two
factors, and back to the moonshot and the sun shot from India and
part of what you mentioned that peoplesay, why do it? Why not
(10:41):
spend that money somewhere else? Butwe have also seen from other Everest being
climbed. People are still climbing myMount Everest. But there is always something
more to learn. Knowledge is notfinite, and development research is not finite.
(11:01):
It's not once that you have reachedthe moon, it's over. Actually,
the end of a moon shot isthe beginning. It's not the end
and for us as mere persons livingon this one world, we understand that
there are so many developments that comefrom advanced research and it advanced actions like
(11:26):
the moon shot and now the sunshot. So it's not the end of
the end of the lines. Well, they've done it and it's forgotten.
No, there's so much more informationis going to come from that. And
we've seen that as persons here thatthere's so much today that has been gained
from these in terms of medicine,in terms of this basic research. But
on the Brazilian side, and thismay add to what we just talked about
(11:50):
in India, Brazilian academic research hasalways been highly, very intense and also
world known within a closed academic environment, let's put it that way. And
we talked I'm speaking here from Campianistsand my literally my backyard is one of
(12:11):
the largest research centers in the world. It's really one of three, and
it's called the CNPEM the Serious Project, and this project is really one of
three in the whole world. AndI had the opportunity of visiting that a
couple of weeks ago with another groupthat I'm part of called the Future Advisory
Board and what we do in thisgroup is to talk about the future very
(12:37):
simple, and we've been doing thisfor over seven years and we have seen
that the future becomes the present veryquickly. In the past we were looking
at the future is sort of somethingfar away, but the future for us
and you know that age, thefuture is you know, tomorrow morning.
So the advancements from science, fromeverything from business, agriculture we've talked about
(13:01):
happens very quickly. So really inmy own backyard there's a an investment that's
taking years to be put together.I was able to see that. It's
sort of walking into a Star Warstype atmosphere and as a common person,
you're actually seeing something that you're notreally sure what it is you're looking for
(13:22):
looking at, but it's so highlytechnical and it's open to research, not
only for Brazilians. It's part ofan organization that's obviously open to the academic
researchers in Brazil, but it's opento the world, and it is known
by a very small group of researchersthroughout the world, and one of their
(13:46):
drives and always to open up thatopportunity and to vite other companies persons to
do that research here. So ifyou have that and as you've seen,
you have it in India, youhave the installations, you have the manpower
or the people power, the brainpower to handle the research. It's very
complex research, very very high extremelyhigh technology, and it exists. And
(14:11):
so this was the opening for meand for this group of future advisory board
members really to be part of thatfuture. And at the same time that
we were able to visit the installation, and this is called the Serious Project,
they also announced a second ongoing investmentfor further research which will make the
(14:33):
Brazilian Serious Project one in the wholeworld. So they're making an addition to
it, and they're called the OrientProjects. Of the Serious Orient Project,
in a couple of years will bethe only place in the whole world where
you'll be able to carry on researchof this level. And again it will
(14:54):
we open up to companies, toacademics throughout the world to do their research
search and I can see that happeningnow Brazilian India. Talking about India,
obviously the academic and academia persons Indianbrazil have an understanding of that. But
as companies, India has always beenvery high in pharmaceutical research. We've talked
(15:16):
about energy, we've talked about othernow space research. So there are certain
things that you will need laboratories inother parts of the world to carry on
that research because the investment in thesetype this type of research is extremely high,
extremely high. But the paidback comesfrom being too able to offer that
(15:37):
as a service on an open basis. So it's not that, you know,
the Brazili said, well, thisis ours and we don't anybody come
now. They want other companies,other persons, other countries to come and
share that. And this is whatI can go back to highlighting the bricks
and not getting the political discussion here. But the more that each of these
(15:58):
countries learn about each other, allright, the more sharing it can be
done. And we've spoken about thisbefore just to get these leaders around the
table, and several of these leadersare not very friendly amongst themselves, but
we have seen some very high leveldiscussions taking this forward and on the research
(16:21):
side. That that's the same thing. It's not a football game, it's
not a soccer match. There's reallyno winner here. We can all win,
but it has to be collective,it has to be sharing. And
I see that happening. So theopenness of the borders all right along the
lines and on the space projects onthe Indian side here on the Brazilian side
(16:44):
for research, I can see thathappening more often. And again what we're
doing is bringing those headlines and highlightingout to other users, so our listeners
of people who are watching us andhearing us can really understand that both India
and Brazil are top shelves research establishments. There is a lot to be done,
(17:07):
there's a lot to be learned.It's still a lot to do here.
So I think that's the plus ladof what we've just seen these last
two weeks. Absolutely absolutely we gotto know about your research centers there down
there in Brazil, and you know, it's nice to have this and understanding
so that you know it would bea good thing. I don't know much
(17:29):
be already happening, but more researchexchange between the two countries and more and
more people, you know, goto each other countries and understand, I'm
sure it must be happening at ata certain level. And talking about the
moon part, I forgot to mentionabout when you talked about the interests from
India, I guess this was oneof the most watched events in terms of
(17:53):
people watching it on YouTube, eightmillion people watching it like at the if
so, if I understand that wasthat was the biggest, biggest highest number
of people watching any YouTube event atone particular time that well up to But
this is if I understand, thisis what I read, and that is
what I read correctly, So maybethese records will keep on breaking. But
(18:17):
I guess this actually shows that levelof interns. Though we are a country
of you know, huge number ofpeople, more and more people will continue
to understand it. And you know, I was one of them watching it,
and I can understand that this isthis is just the beginning of so
much of research. All those differentorganizations have been doing and talking of various
(18:41):
research organizations. People who want toknow about Indian research capabilities and understanding,
they can always look at you know, either either reterms of medicine, either
in terms of other sort of research. In terms of medicine, everybody knows
a lot of people from outside alsotry and standing. There are private sectors
also, but in the government sectorwe have got the All India Institute of
(19:03):
Medical Sciences. A lot of researchkeep on happening. It's here in New
Delhi and people can know more aboutit on its website. And in terms
of you have got also the DataInstitute of Fundamental Research ISRO, that is
the Indian Dispirst Space Research Organization.Look at these places, these will give
you a lot of information. Interms of statistics, we have got the
(19:26):
Indian Statistical Institute. And last butnot the list is the Defense Research and
Development Organization d r DO, whichis looking at creating a lot of equipments
in terms of you know, interms of the defense sector, not only
using for use. We all wantnot to use any any sort of arms
(19:49):
the way it is. But interms of defense we are trying to produce
a lot of things within India incollaboration and also are equipping are nations who
need such technology. So there areeven in terms of agriculture who asked,
we have got the Indian Council ofAgriculture Research. So so many research institutes
(20:10):
are there. Even I may notbe, I will not be. I'm
not aware of all of them.I need to do my own research on
that. But just type in let'slook at such at least such these institutes
which are centers of ex sellers wewill, which will give you a lot
of knowledge in whatever you are doing, and you will come to know that
(20:30):
you know, this is how peopleare putting up so much of efforts in
the background, and we are onlydoing it what is happening outside. I
want to touch on a point thatyou mentioned. You mentioned YouTube, all
right, and if we go backand I remember when the first moonland,
(20:51):
first space shots happened, and youknow, some of them we were able
to watch on television. The qualityof those shots of years ago, it
was very poor. There wasn't anyglobe real global communication at that time.
So what we actually see today ofthose first experiences are very poor quality videos,
(21:12):
right, and they weren't probably theyprobably were not available throughout the world
at that time. But what youjust mentioned, and you're a specialist in
YouTube, okay, Now that's tothe point of how technology is actually being
used. So you mentioned the Indianmoon shot was highly visible on YouTube,
(21:38):
and what does YouTube become. It'sbecome a global platform really to see anything
and live and to be part TheKAJ Masterclass Live exists because of that,
and you have the same planetary reachthat your Indian space shot has. And
(22:00):
I know that we will be partners. That we're talking about multicultural communication.
Part of multicultural communication is not onlycommunicating, but have that communication reach various
cultures. And today we're talking aboutthe world and you can reach anybody in
the world. Shortly you'll be reachingthe moon, you'll be reaching the stars.
(22:25):
But the technology, the YouTube technologywas created in an advance because of
success from others, and we tendto overlook those successful points because those persons
who who were born today, theyounger persons is you know, born within
the internet and YouTube. It's alwaysbeen that way. So they can take
their handheld device literally anywhere and youcan watch a moonshot live in top quality,
(22:52):
the same way you can watch kJmasterclass live in top quality. So
these are the things sometimes time thatwe overlook in research advancements and as users,
all right, to bring that backto our level. So how are
we integrat how have we become integratedin the rest of the world, And
(23:14):
that's any event, and they're verysimple, not as simple. It's a
very complex device because our handheld devicesare probably they're probably as complex as a
moonshot, But we don't realize that. We don't understand how much technology has
been placed into so small things.We're talking about a chip. So I
(23:36):
think what we need to do.What you do very well is the multicultural
communication part. You're using the platformto get the information out. So to
these research organizations both in India andI'm referring now to the CNPM here in
Brazil, they also need to usethe same platforms to get their information out
(24:02):
to show what they're doing, andthat's the multicultural communication part. So the
platforms are there, the information needsto be shown and needs to be shared,
so there's a better understanding of whyshoot for the moon? All right?
Why shoot for the sun? Whyclimb Everest? Why do anything?
(24:22):
Why? When we've talked about thison the previous show, why manufacture motorcycles
in Brazil? There are answers tothe whys everywhere and it's there. So
I'm just happy again to see theexpanse of what you're doing. All right,
back to YouTube. We overlook thesimple, the simple complex things in
(24:44):
life, absolutely absolutely, and talkingof why is this Why is a very
very special word. It can itcan ask questions, it can raise questions,
and this is why when you startasking questions, this becomes part of
your curiosity, and curiosity is whathumans are all about. And curiosity,
(25:07):
sometimes you know, it can killa cat that human. For the human
race, human race, it isthe only way to finding more about ourselves,
more about the universe, and inthe long run, this might be
the only way when we can becomea multiplanetary species and exists for a long
(25:29):
long time in this vast expanse ofthe stars. With this, it's a
wrap on this very special edition ofthe kJ Masterclass Life. Thank you so
much for joining us.
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