March 27, 2025 • 36 mins
Influencer marketing isn’t just for fashion brands and TikTok dance trends anymore. It’s driving measurable impact in some of the most regulated, trust-heavy industries—including healthcare.
In this episode of Talk Digital to Me, I’m joined by Keith Bendes, Chief Strategy Officer at Linqia, Forbes contributor on influencer marketing, and co-host of the Creator Economy Live podcast. With experience helping massive brands like Unilever, McDonald’s, and Pepsi navigate the creator space, Keith has seen it all—and he’s breaking down exactly how and why influencer marketing is changing the game in healthcare.
In this episode of Talk Digital to Me, I’m joined by Keith Bendes, Chief Strategy Officer at Linqia, Forbes contributor on influencer marketing, and co-host of the Creator Economy Live podcast. With experience helping massive brands like Unilever, McDonald’s, and Pepsi navigate the creator space, Keith has seen it all—and he’s breaking down exactly how and why influencer marketing is changing the game in healthcare.
Mark as Played
Popular Podcasts
United States of Kennedy
United States of Kennedy is a podcast about our cultural fascination with the Kennedy dynasty. Every week, hosts Lyra Smith and George Civeris go into one aspect of the Kennedy story.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com