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October 10, 2023 26 mins

Podcast Episode: Transitioning to a Solo Online Business

Introduction:

  • Host: Kelsey Kerslake
  • CEO and Founder of The Aligned Business

Episode Overview:

  • Kelsey's decision to transition her business to a solo operation
  • Industry trends and shifts towards smaller, more aligned businesses
  • Personal challenges and health issues that led to this decision

Industry Trends and Shifts:

  • The trend of big coaches and course creators downsizing their teams
  • The pressure to scale coaching businesses with large teams
  • The shift towards more discerning clients and higher standards of support
  • Emphasis on living aligned lives over building massive businesses

Kelsey's Journey with a Team:

  • Building a team with six full-time employees and 11 contractors
  • The stress and financial pressure of managing a large team
  • The decision to pause the agency and reevaluate the business structure
  • Transitioning to a revenue share model

Financial Goals and Wealth Building:

  • Prioritizing profit and financial literacy
  • The importance of making smart investments
  • Building wealth through stocks, real estate, and other assets
  • The shift from just scaling to focusing on profit

Kelsey's Dream Business Structure:

  • Transitioning to a solo operation with a smaller, more profitable business
  • Taking on one-on-one clients and managing a limited number of academy students
  • Relaunching Supportive Sales School and opening a digital download shop
  • Resetting the business to align with Kelsey's vision

Conclusion:

  • Kelsey's temporary reset and focus on personal alignment
  • Invitation to reach out with questions or for further discussion
  • Closing remarks and gratitude for listening to the Aligned Business Podcast
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