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December 6, 2019 41 mins

Dr. Roger Firestien shares his simple method for generating more original ideas.

 

You'll Learn:

1) The four guidelines for generating ideas

2) Why silly warm ups seriously help brainstorming

3) The magic number for creative ideas

 

About Roger:

Dr. Roger Firestien has taught more people to lead the creative process than anyone else in the world.

By applying Roger's work in creativity:

  • Clorox solved a 77-year-old problem in 15 minutes;
  • General Motors came up with a $1.50 solution that saved the company $50,000 a week;
  • Mead Paper developed a world-class line of products and saved $500,000 a year;

Called "The Gold Standard" of creativity training by his clients, he has presented programs in creativity

to over 600 organizations nationally and internationally.

Roger's latest book Create in a Flash: A Leader's Recipe for Breakthrough Innovation provides techniques

to grow personal and team capacity for tackling tough challenges and recession proofing any business.

 

Thank you Sponsors!

  • Blinkist. Learn more, faster with book summaries you can read or listen to in 15 minutes at blinkist.com/awesome
  • Alitu.

 

View transcript, show notes, and links at http://AwesomeAtYourJob.com/ep521

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