Etienne St-Martin, Director of Finance at Roadmunk
I chat with Etienne about:
- His career journey from Deloitte to Freshbooks to becoming the Director of Finance at Roadmunk.
- What Roadmunk does and what it’s all about.
- Building a finance function and deciding what aspects to do in-house vs outsource.
- How seasonality may affect pricing and packaging SaaS businesses that serve both the SMB and enterprise markets. Both Freshbooks and Roadmunk have free trials and a self-serve onboarding process.
- The biggest misconception about the finance function within growth-stage software companies like Roadmunk.
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