Is Golf Losing Its Soul? The Battle Between Profit, Purpose, and Play

In this episode of Untold Stories in Golf, hosts Matt and The Professor discuss the global golf course projects by reviewing a list of more than 700+ active golf projects since 2024. They examine renovations and new developments, their financial dimensions, and architectural trends shaping the future of golf. The conversation highlights the significance of member involvement and the evolving golf industry. Kevin and Matt also touch on local architects' contributions, golf course budgets, and the balance between profit and purpose. They explore abundance versus scarcity in golf culture and emphasize the importance of legacy and long-term effects in the sport, advocating for a more inclusive strategy focusing on accessibility and satisfaction for all players. NewClub > https://www.newclub.golf Titleist > https://www.titleist.com Active Projects List > https://docs.google.com/spreadsheets/d/1AmKLQUPv1q88Q0mWmoD7Gf4-JlTjdrTAZH743Iv3sVA/edit?usp=sharing (Cred: Old Tom Ventures )