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February 15, 2011 60 mins

JoAnn Gwynn is Principal of JMG Event Strategies, a boutique event planning firm in New York City. JoAnn is passionate about creating, producing and orchestrating extraordinary events for her clients. I met JoAnn through the Make Mine a Million organization.  She is a rockstar and creates events that get attention, get attended and grow businesses!

Her introduction to event production was as a producing associate on the off-Broadway play, "I Love You Because." Since that time, her experience includes, full and multi-day business competition and education events. Her clients: Senator Hilary Clinton, Gene Wilder, Juliette Binoche, Regis Philbin, Eric Bana and Rachel McAdams...and businesses of all shapes and sizes.

We'll Discuss...

  • What would an event do for you?  How does it help you grow your business?
  • What kind of an event would work for you?
  • The 3 Main questions to answer when promoting an event.
  • How to plan and deliver a rockin’ successful event.
  • How to promote the event and get the right crowd – and publicity!
  • How to leverage the event to more sales and more profits!
  • The positive impact of a solid promotion plan to your bottom line.
  • How to take advantage of free advertising.
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