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April 30, 2025 45 mins

If you’re a blogger, coach, or creator, LinkedIn might seem like the last place you’d go to grow your business. Isn't it just for corporate jobs and stuffy networking? Not anymore.

In my latest Blogger Genius Podcast episode, I interviewed LinkedIn expert Louise Brogan, and she opened my eyes: LinkedIn is a hidden goldmine for creators ready to stand out and sell.

In this post, I’ll break down why LinkedIn is your next big opportunity, how to get started the right way, and how to use tools like MiloTree to build your audience effortlessly.

Show Notes:

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Why LinkedIn is the Hidden Opportunity You Can’t Ignore

Most bloggers and small business owners think LinkedIn is only for suits and corporate ladder climbers. But Louise shared a surprising truth:

People on LinkedIn have money to spend — and they’re looking for new hobbies, services, and products.
Less competition — Only 2% of LinkedIn users post content!
Engaged audiences — These aren’t passive scrollers. LinkedIn users are more likely to buy, connect, and hire.

If you’ve been hit hard by Google updates or you’re frustrated with Instagram’s algorithm, LinkedIn offers a fresh place to be seen and heard — especially if you’re creative, independent, or selling digital products.


How to Start Growing Your Business on LinkedIn

You don’t need to reinvent the wheel to succeed on LinkedIn. Here’s Louise’s simple, powerful strategy:

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