Why Selling in Your First Email Isn’t Pushy—It’s Profitable (And What Most Creators Get Wrong)

 

 

If you’ve been told never to sell in your welcome email, think again.

In the latest episode of The Blogger Genius Podcast, I sat down with email marketing expert Kylie Kelly, who shares a powerful, unconventional strategy: selling in your very first email. And guess what? It works.

If you’re trying to grow your email list, convert subscribers into customers, and make sales without waiting weeks or months, this post is for you.

Show Notes:

• MiloTree
• Kylie Kelly
• AI Ebook Prompt Generator
• Free Canva ebook template
• AI Freebie Prompt Generator
• Email Sales Templates
• Join The Blogger Genius Newsletter
• Become a Blogger Genius Facebook Group

Subscribe to the Blogger Genius Podcast:

• YouTube
• iTunes
• Spotify

Why Most Creators Get Email Wrong

A common myth in email marketing is that you need to “warm up” your audience before making any offer.

Kylie calls this out.

Why wait, she asks, when your new subscriber is most engaged right now—immediately after signing up for your freebie?

This is the moment they’re most open to hearing from you. They’ve just said, “Yes, I trust you.” So why not show them exactly how you can help?

Here’s What to Do Instead

Kylie breaks it down simply:

✅ Send a single, value-packed welcome email
Instead of a 5-part welcome sequence, Kylie delivers the freebie and introduces herself and sells—all in the same email.

✅ Include your offer in the PS
She doesn’t hit people over the head with it. She simply adds a quick, “P.S. I also have this membership—check it out if you’re ready to go deeper.” That’s it. And it converts.

✅ Follow up with a short nurture sequence
After that first email, she sends a few value-packed emails that build trust and explain the benefits of her offer.

This works because it’s honest, direct, and respects the reader’s time.

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Want to Build Your Email List Fast—Without Social Media?

You don’t need a huge following or a complicated funnel to grow your list.

🎉 With MiloTree’s Free Plan, you can:

• Create an AI-generated opt-in landing page in minutes
• Upload and deliver your freebie automatically
• Grow your email list with ease
• Start selling digital products with zero tech overwhelm

Perfect for bloggers, course creators, and online entrepreneurs who want results fast—no credit card required.

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Freebie Ideas That Actually Convert

Not sure what kind of freebie to offer?

Kylie recommends: