Profit Your Way to Success | Lisa Campbell SE05 - EP06

Lisa Campbell - CBP, CPFP, Profit Strategist 

Lisa Campbell is a proven success in business. She is guiding entrepreneurs & bookkeepers to skyrocket their confidence, cash flow and freedom with money, mindset & positioning tools that help her clients prosper exponentially.

Lisa is a Certified Professional Bookkeeper turned Profit Strategist (CPFP Master) and is the CEO of Profit First Professionals Canada, The Marcam Group, and Accelerate 2 Advisor.

Her favourite quote: Happiness, like unhappiness, is a proactive choice. ~Stephen Covey

@lcprofitcoach
@accelerate2advisor
The Marcam Group

Discussion:
6:19 TD - Are there typical things that come up regularly in your assessment of businesses?

6:46 LC - Oh, there's a lot of things that come up regularly. First of all, the shock, the shock of the bleed when we do an assessment, originally and we go through what their operating expenses are; what the owner is actually taking home and then we show them that they're actually bleeding cash. I think subconsciously they know they keep having to borrow, but they don't actually see the amount of cash they're bleeding every month or every quarter, or every year.

I had a client this year who had to borrow $140,000 when she first came on with me. And she said," I don't know why I had to borrow that much money?" So I did an assessment on her business and I showed her that the bleed worked out to almost $140,000. Now I could explain it. This is what you're doing this is what's happening and if you don't break this cycle, you're going to continue to borrow over and over again. Then, of course, the other thing that comes up a lot is, "I have to borrow to grow." 

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