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November 22, 2021 43 mins

Data is the lifeblood of any business's database, and Salesforce Administrators understand that having clean data is vital for a company's success on the Salesforce platform. A poorly managed database may result in a decline in productivity and revenue for your business. As a result, it's critical to have procedures in place to improve data quality. User adoption plummets when a company's database is unreliable, as the organization's centralized database is untrustworthy.

During this podcast interview, Andrew Fragias discusses the importance of data quality and how any company may boost its quality to increase end-user adoption of Salesforce. He also reveals several strategies to improve data quality, which you can implement right away.

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