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June 17, 2025 57 mins
In this episode of Driving Change, neuroscientist and storytelling expert Dr. Angus Fletcher returns to share insights from his latest book, Primal Intelligence. Drawing from his research with the U.S. Army Special Operations, Fortune 50 companies, and education systems, Fletcher unpacks how the brain’s ancient systems—emotion, imagination, intuition, and common sense—shape the way we think, lead, and connect. This isn’t just theory; it’s actionable neuroscience that rewires how we respond to stress, how we plan, and how we grow. Jeff and Angus explore everything from battlefield psychology to parenting to sales conversations, all through the lens of primal brain power. This episode will change how you view intelligence. If you’ve ever struggled with anxiety, leadership under pressure, communication breakdowns, or helping others grow, this conversation delivers practical tools rooted in science—not self-help fluff. Learn how elite military units build confidence, how to tap into your brain’s imagination for clearer decision-making, and why the stories you tell yourself matter more than any strategy. Whether you're a parent, leader, coach, or entrepreneur, this episode offers real techniques to become more grounded, resilient, and effective in how you show up. Emotion is the First Intelligence – Fear and anger aren’t enemies—they’re signals telling us how many plans we have. Four Primal Brain Powers – Imagination (planning), Intuition (opportunity spotting), Emotion (threat signaling), and Common Sense (choosing the best plan). Plan-Making Beats Panic – People freeze not from danger, but from having no plan. Teaching people how to plan reduces fear and anger. Storytelling is Neural – The brain organizes information through action-based narratives. It’s not once-upon-a-time—it’s how we think. Teach Planning, Not Just Plans – The goal of leadership is to develop planners, not just manage plans. Practice Under Low Stress – Communication habits formed in calm moments will show up under pressure. Authenticity Over Evasion – People can’t always detect truth, but they immediately sense evasiveness. Share what you fear. Counterfactual Thinking Builds Vision – Asking "what if" about small changes with big outcomes activates the brain’s default mode network. Kids (and Adults) Need Imperfect Practice – Tolerating messy planning helps grow initiative, resilience, and brain power. Sales = Story Anticipation – Great salespeople help others discover their own story faster and with more clarity than they could alone. 00:00 – Welcome + Book Launch Tease 01:45 – Ohio's Hidden Intelligence + Emotional Evolution 10:00 – Primal Intelligence Framework 13:00 – Special Ops and the Power of Plans 19:00 – Childhood Programming and Brain Plasticity 24:30 – Imagination as Thinking Tool 29:30 – Youth, Screens & Neural Pathways 33:00 – Leadership, Weird Ideas & Innovation 38:45 – Storytelling as Internal Narrative 43:00 – Relationships & Communication Needs 46:00 – Communicating Under Pressure 50:00 – Neurocentric Questions & Sales 54:30 – Authenticity, Fear, and Trust 58:00 – What Led to Primal Intelligence 1:00:00 – How to Learn More (Book, Quiz, Site) Primal Intelligence book page (Penguin Random House) – Available August 19 Free Quiz & Diagnostic: OperationHuman.com Why You Should ListenTop 10 Takeaways⏱️ Chapter Markings (by topic)How to find more from Dr. FletcherDr. Angus Fletcher on LinkedIn: LinkedIn Profile
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