June 10, 2025 • 56 mins
Think strategy is your biggest challenge? Think again. Self-doubt, excuses, and mindset traps are what really keep most entrepreneurs stuck. In this episode, you’ll learn how to rewire limiting beliefs, reframe discomfort, and finally get out of your own way. It’s time to stop waiting to feel ready and start growing on purpose. Stay tuned!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
When it comes to growing a business, what we
often find is that, as businessowners, we are and can be our
own worst enemies.
And so today's episode, we'regoing to talk about all the
mindset stuff, all the excuses,all the doubts that we all go
through, and we're going tobreak them all down right.
We're going to cover all ofthem.
We're going to go through eachone, debunk them and empower you
(00:21):
to move forward and not havethose things lingering and
slowing your business growth.
Let's get started.
Speaker 2 (00:28):
What's up, Amiya?
It's Kim and Chris and you'relistening to the Business Lounge
Podcast.
Speaker 1 (00:33):
In each episode, we'll break down all the latest
in online marketing, give youall the details on what's
working now to turn your contentinto customers, boost your
leads and sales and scale yourbusiness fast.
Speaker 2 (00:43):
All without compromising on what you care
about most faith, family andfreedom.
And listen, it's all real, rawand unfiltered.
So let's start the show.
Welcome back to the BusinessLaunch Podcast.
I'm your co-host, kim Jimenez.
I'm here with Chris and man.
This is a topic that is longoverdue for us to talk about.
(01:05):
I feel like Chris early on inmy career I'm like the queen of
excuses.
Were you.
The queen of maybe not excuses,but definitely of self-doubt.
Yes, right the queen of doubt,for sure.
Speaker 1 (01:18):
I don't remember excuses.
I remember some doubts.
Speaker 2 (01:19):
You don't remember?
Excuses, it's not in my bloodas a Hispanic?
No, she's Puerto Rican rememberexcuses, it's not in my blood as
a hispanic, she's put.
She's puerto rican, no, butreally the doubts were so
freaking strong, I mean, theimposter syndrome almost
completely halted my entirejourney.
I don't think I would be hereif it wasn't for amazing mentors
, amazing coaches, a supportivefamily.
(01:41):
But this guy, specifically guysguys like for real, for real,
you saw something in me that Icould not see for years and you
just kept relentlesslyencouraging me and being patient
with my self-doubt and coursecorrecting me like no, you can
do this, and that was soimpactful, so thank you.
Speaker 1 (02:00):
Thank you, I appreciate it.
Speaker 2 (02:03):
But I don't know, like like early on, I think for
me and we hear this so much fromour clients it's like, at least
for women, I think the impostersyndrome is really really
strong when you first getstarted because you're like well
, I'm not good enough.
Well, you know yeah I don't havethe experience.
Well, she can do it and he cando it because she's charismatic
or he's really successful, andit's hard for us to actually
(02:27):
move through those self-doubtsand excuses that we often make.
But what's crazy is that'susually what holds us back the
most.
It's not the strategy, it's notthe tactics, it's what's in
between.
You know your mind and whatstories we tell ourselves about
why we can't do the things thatwe're called to do.
Speaker 1 (02:47):
Yeah, and a lot of it is just it's conditioning, and
so Kim came from a very strongbackground in academia, and so
it's about titles and seniorityand you know there's a process,
you have to do it for a certainperiod of time and you have to
achieve a certain title.
And I came from a completelyopposite background where it was
like more of the like just godo it, just go do it, you know,
(03:10):
and so so that's really all thatI think it was for me, and I'm
also too crazy to know that I'mbeing crazy.
Speaker 2 (03:17):
He's being very humble.
Speaker 1 (03:19):
I'm too crazy to know that what I'm doing.
And actually one of mybrother's friends actually said
this when we were in college andI had all these crazy things
that I was going to do, likeflying to New York on Black
Friday as a college kid, rightTo buy clothes at Saks Fifth
Avenue, to go flip on eBay, likethat's the kind of stuff that I
was doing in college, right,just wild stuff.
(03:39):
And I remember my brother'sfriend who was also our joint
roommate there was three of usright and I remember my
brother's friend who was alsoour joint roommate there's three
of us right and he said Chrissays like crazy ideas and
unrealistic expectations, andI'm like he's kind of on the
nose with that one.
But so I do think there'ssomething in me that's a little
bit broken, that I don't realizethat what I'm doing is crazy.
Speaker 2 (03:58):
You know like I just do things.
You are the boldest person Iknow, that's for sure.
Speaker 1 (04:02):
Yeah, see, but again, that's that's conditioning,
because my dad growing up umsales don't want to get into the
whole backstory but like hewould just walk into places like
he owned it, like for hisclients, you know, he would just
walk in there like, yeah, so heserviced qvc slash fast food
restaurants like they made theactual menu boards for the.
You know, like the rbs and thetaco bells and like if when you
(04:22):
order off that board his companymade those and he sold them and
like we would be like a random,literally like a random
location in the middle ofnowhere, we're like in Jackson,
mississippi or whatever, like enroute to somewhere.
And he's like, oh, the Taco Bell, I'm going to check it out.
And then he'd just go in there.
But he'd like walk in the backLike he was like part of the
company.
And then he's asking like aminimum wage cashier.
(04:45):
He's like what do you guysthink about your menu boards?
And I'm like my brother and Iare like he's crazy, like
they've never even noticed thesemenu boards ever, like they're
literally just cashing in orchecking, like clocking in to
get a paycheck right, to maybepay their bills.
And he's like what do you thinkabout your menu boards?
So for me, right, that was myupbringing, it was completely
(05:06):
the opposite.
So me just going and pursuinglike mowing lawns or flipping
clothes on eBay was like thislevel of crazy compared to like
the level of crazy that'swalking into the back of a Taco
Bell in the middle of nowhere.
Speaker 2 (05:18):
But that's how he got business.
He just talked to people.
And I love that because it'ssuch a good example of just
being willing to do the work andshow up and not waiting for
people to come to you like yourdad is the definition of like
I'm going to sell this period.
There's no.
Speaker 1 (05:33):
Yeah, he's amazing and then he'd grab a cup and
then he would go.
This was actually brilliant.
So he would before like we hada meeting, like his arby's was
one of his big clients.
This is before they're.
We have the meats.
They were really strugglingwith like who the heck they were
in the world, cause roast beefwas a big fad in the nineties
and then roast beef Cause therewas a whole attack on red meat
Right, which was nonsense, as weknow now.
Um, so basically, this was theywere like in a state of like we
(05:55):
don't know who the heck we areanymore, right, and so, anyway,
bottom line is we were, we had,we had a meeting, and I would
shadow him from a very young age, like elementary school.
I was always just reallyinterested in business, anyways.
So I remember one thing that Ipicked up that was really smart
in many things my dad's abrilliant salesperson.
He's like Jedi mind trade level, like for real.
Like for real.
I would be like dang, that wasgood, and I'd be like nope,
(06:18):
writing that one down.
But he would go by the locationnearby the corporate store and
he'd be like how do you guyslike your men?
You know it's all routine,right.
How do you like your menu board, but he would bring a cup, like
he had just gone to Arby'scause.
We did to Arby's corporate forthe meeting.
So he knows that like wesupport the brand right.
Speaker 2 (06:35):
Like super smart, right, he would stop by an
Arby's and like pick upsomething to eat.
Speaker 1 (06:39):
But yeah, we had like Bojangles or like all these
different like big names, right,like Great American Cookie
Cinnabon, like we work with allof those, and so I would shadow
him for some days and he wouldalways go with the product and
be able to speak to it, right,but still like the boldness of
just going in there and doingthose things.
Right, it was just like so thatwas my world.
So being 12, literally, andbeing in a massive like
(07:01):
corporate setting, for me itwasn't a big deal to then like
step into.
Oh, I'm going to go pitch abunch of realtors because I have
a moving business.
And if they refer me, I'm goingto get like a $10,000.
Like cause, that was myupbringing and for you, I think
it was different.
Speaker 2 (07:16):
Yeah, that's not the reality for most of us.
Um, like, most of us don't growup in the business space, but
it's still an amazing testamentof like, how you can number one,
how you can instill that intoyour kids yeah number two,
though I think that was reallyuncomfortable for me at the time
and now I would now I would doprobably more than that yes, you
know what I mean.
Probably you know what I mean,like you do do more than that.
Speaker 1 (07:38):
Yeah, like I would so , but everybody starts somewhere
exactly like it's just who youare.
Speaker 2 (07:43):
I think we have this huge, massive, limiting belief
around that, and I also thinkpeople confuse being
self-assured with having doubts,and so I think my parents built
a lot of self-assurance in meIn that they really made sure
that I knew oh, you are capable.
But in a particular avenue Iwould feel so nervous and
(08:04):
discouraged because it was a newthing and I didn't go to school
for it.
I think you know for mestarting exactly the marketing.
It is the classic.
But I wasn't going to go tothere.
When I started social media atmy social media agency, there
was no bachelors in social.
Now you can I.
I believe there is a universitywho has a whole bachelor's on
(08:26):
being an influencer.
Oh my God.
Speaker 1 (08:29):
These are the smoothest brains in America.
Speaker 2 (08:30):
I know right so it's hilarious.
Sorry if you're attending andyou're listening to this, but
this idea that and also likePuerto Rico, like we don't have
that many opportunities like wedo in the States.
It's like, okay, you are eithergoing to be a lawyer, you're
going to be a doctor, or you'regoing to be some kind of
engineer, so that you haveguaranteed job security, whereas
(08:51):
here it's like, oh, you canswitch careers five times and
it's not a big deal.
But I think a lot of our clientsstruggle with this idea that
they have to prove themselves tothe extreme.
At least the women do.
I don't see that as much in themen, in terms of imposter
syndrome, but I see it a lot inour girls, in that, you know,
they're constantly comparingthemselves to other people.
Um well, I haven't, you know,achieved X, so why would someone
(09:15):
?
listen to me, or why wouldsomeone buy my course, or why
would someone actually hire me?
Um, and there's a lot of headjunk that keeps us small in many
ways.
Speaker 1 (09:23):
Yeah, the men.
We only realize it when we gotin over our butt.
No, for real, we get in overour butt and literally.
Speaker 2 (09:31):
You said it again.
Then what does that even mean?
Speaker 1 (09:34):
Well, the other term is a little bit more abrasive,
but we get in over our butt andbasically what happens?
Speaker 2 (09:39):
You can just say we get in over our head.
That's how you say it.
That too.
Speaker 1 (09:44):
Yeah, that too, lord Jesus.
So, but what happens, though,is that, like we'll, like we're
like all gung ho and fired upright and then we sell the thing
and then we're like, oh my gosh, I am totally an imposter.
I just sold some stuff that Ihave no idea how to deliver on.
I remember when I sold my firstin the business, in the moving
(10:05):
business right, the firstbusiness I'm like 25 and I sold
a $60,000 installation contractand they're like you've done
this kind of stuff before I'mlike yeah of course I have and
we kind of had I mean youinstalled a lot of furniture in
residential homesright exactly.
Well, we did do some stuff forlike university, like kind of
like installing stuff in theuniversity.
I mean it was a very strongkind of like installing stuff in
the university.
I mean it was a very strongkind of right.
(10:25):
So, so so and I remember theguy said something to me too.
He was like you got big,whatever you know the things
that men have.
Anyways, he said that cause Ikept, cause I kept selling the
fact that like on the contract Iwas really aggressive about it
thing anyways so so anyways, umbut I.
But then the imposter syndromekicked in oh, it did.
Speaker 2 (10:48):
Yeah, I didn't.
I didn't think this ever kickedin for you no, so it'll show up
in different ways.
Speaker 1 (10:52):
So men kind of have two different ways we go about
it.
Right, we either like we eitherlike the full court press.
We either rise or we sink rightlike.
It's like hey, it's sink orswim homie.
So I I went nuts and I got a.
Um, I started going crazy likeresearching how I was going to
actually do this?
Speaker 2 (11:08):
No, but when did it sink in and how did you feel?
Speaker 1 (11:09):
When we signed the contract.
Speaker 2 (11:11):
Okay, so you signed the contract and you're like oh
my gosh, I have to deliver onthis thing.
Speaker 1 (11:14):
Well, first I had to get it, but I already sold and I
sold very confidently.
Speaker 2 (11:18):
How the heck do I make this happen now?
Speaker 1 (11:20):
I sold it without even having the pro the
appropriate insurance in place.
They're like you have theinsurance too, right we're gonna
go to jail.
Speaker 2 (11:26):
Yeah, just this podcast.
I'm totally outing myself.
Speaker 1 (11:29):
But yeah, so the the premium, just so.
First of all, no one wanted togive me, they didn't want to
underwrite a policy because itwas high risk and I'm in my 20s,
right.
And so it's like getting yourdriver's license, or rather
getting your insurance for fordriving when you're 16.
It's really no one wants tocover you.
You're an idiot.
So no one wanted to cover me inthis business, because this is
a high risk, high exposurebusiness, right?
So I, literally I'm selling thecontract and I'm driving all
(11:50):
over the place trying to getinsurance to be able to do the
project.
Yeah, well, the lowest pricethat I got was thirty thousand
dollars for a sixty thousanddollar project for a sixty
thousand.
That was for the year which soif I didn't get another, I mean
I was going to be way in thehole and then I had to have
$7,000 as the first like paymentand then the rest of them came
out.
Every pay run they take apercentage out of you know like
(12:12):
however much you racked up inpayroll.
Speaker 2 (12:29):
And I'm like, and I sold the contract knowing that
like wanted to insure me on thethree towns over.
Okay, but this is after thecontract was signed, I think
right before, right after, yeah,yeah regardless, I have, I had
verbally committed so youwithout having insurance?
Speaker 1 (12:37):
yes, I knew well, I knew it was gonna be expensive.
I know it's gonna be seventhousand.
Speaker 2 (12:41):
I'm gonna figure it out but anyway.
Speaker 1 (12:43):
So then the imposter started to kick in, because I'm
like I don't have the insurance,and then I was like wait a
minute, how are we going to dothis?
Like I don't even know if Ihave a crew big enough to
actually deliver on this.
They were like we're sendingall these trucks.
It was 316 bedrooms and it wasall the furniture.
Speaker 2 (13:05):
Like centers, the nightstands, the bar stools, I
mean a whole apartment assembled.
It's not just installing.
Speaker 1 (13:07):
You have to assemble it and then you have to install
it.
Think ikea, but like 10 timesworse they don't even say so.
Speaker 2 (13:10):
It all comes from china, from china, yeah it all.
Speaker 1 (13:12):
Well, this one particular comes from china,
this particular manufacturer,they were all chinese, and so
there's not even instructionslike, and they don't even send
it like in a box with theconclusive like this is a
nightstand this is how you sendall it together.
They send all the legs together,they send all the tabletops
together, they send all of theseating pads together, because
it's cheaper, because it'scheaper to ship it that way,
because you can pack the trucktighter.
So all this stuff's arrivingand you're like I don't know.
(13:34):
There's thousands of parts,thousands of parts, and again,
I've never done this before.
Yeah, imposter syndrome kickedin real hard so I feel like with
men, if you're gonna do that,you better willing to accept the
trade-off that like you'regonna have to bust your behind
to figure out how the heck likeit's jump off the cliff and
figure out how to build a planeon the way down.
And so I went nuts till likethree in the morning.
Speaker 2 (13:56):
Is that your philosophy?
Speaker 1 (13:57):
yes, so it has burned me, this has burned me, this
has burned me, but I would go upto the property at like
midnight and I would just.
It was a.
It was a new apartment, it wasa.
It was off-campus studenthousing was what we were doing
an install job for, and and so Iwas walking around like timing,
like how long it took me towalk here, there and wherever,
and like mapping out what thebest routes would be and this
(14:17):
and that, and so we crushed ityou did.
Yeah, they said it was the bestjob that anybody'd ever done and
, and the next thing you know wegot a half million dollars more
contracts from just that oneperson, and then that led to us
working with five more furnituremanufacturers and student house
in turnkey student housing.
Speaker 2 (14:32):
So the takeaway is when you're starting something
new, no one knows what the heckthey're doing.
Speaker 1 (14:36):
Nobody knows.
No one knows they're justpretending.
Speaker 2 (14:39):
And so you have to go and take the leap, even if you
don't feel ready.
Because that's the number oneexcuse that we think about when
we coach people is like I'm notready.
Well, there's never going to bea time when you're already like
that's the fallacy, Thinkingthat you are ready to invest in
a big coaching program, thinkingthat you're ready to expand
your team, thinking that you'reready to take on a bigger
(15:00):
project.
You are never ready.
You got to just do it andyou'll learn in the process.
And I think for us to kind ofgetting into the whole imposter
syndrome thing for women I lovehow you talked about for men,
but for women too it's I thinkwe get so self-focused.
Where the spotlight is on us,you know it's like we have to
(15:22):
perform and we have to make ithappen.
And the reality is, business isabout serving other people,
Business is about providing asolution to a particular problem
, and so, for all of our clients, we're always telling them
you're making this about you andit's not about you.
It's about the people that youare trying to serve.
So when it feels scary, when itfeels like you don't have the
capacity, when you feel like,well, I'm just not smart enough
(15:44):
or I don't have enoughexperience or I haven't, you
know, done enough with clients,or I have an X, y or Z, you
really need to remember that youare here to serve a bigger
purpose.
That it's about calling andit's about what God is calling
you to do, even if you're scared, moving forward with strength
and like doing it anyway,regardless of how you feel, is
(16:04):
so important.
I think sometimes we get soself-absorbed and we put the
spotlight on us.
I remember coaching.
One of our clients was just hada hundred thousand dollar
launch and she's she's donebigger launches than that before
, but she was so in impostersyndrome one day before she was
doing a training and I had toremind her like, listen, you
have already.
The burden of proof of theresults that you get people is
(16:28):
so staggeringly high.
You have to remember whatyou've been able to achieve in
the past and how you've alreadyhelped so many people.
This is a walk in the park.
You've done this five, six,seven, eight times now.
You know exactly how to refineyour process and you're showing
up not for you.
You're to refine your processand you're showing up not for
you.
You're showing up for thepeople that you're meant to
serve, and I think that releasesa stress from us, from being
(16:51):
like, oh, we have to be perfectto know we just have to show up
and we have to do our best.
That's not to say that you haveto do things without having
experience.
I don't necessarily recommendwhat Chris did no.
Speaker 1 (17:02):
If you're going to be dumb, you better be tough
necessarily recommend what,chris?
Speaker 2 (17:07):
no, if you're gonna, if you're gonna be dumb, you
better be tough, exactly, oh mygosh we need that in a shirt.
That is so good, but but it'strue the mantra of my early
years in life and the thingyou're just derailing my whole
thought process and I love it,but it's too much.
Speaker 1 (17:22):
But anyway, um, I think sometimes we have to
remember that it's not about usyeah, and that we just have to
step boldly yeah, I think umthinking along that same line of
thought.
There you know about making itabout you I think what we end up
doing and um, and I and I tellpeople to do this um, in other
areas too.
Like you know, if somebody, acustomer, does something, I'm
(17:44):
like okay, but what does it sayabout them more than what it
says about you?
Right, like you always have tokind of think about it.
Like it, there may be not agood place, they may be you know
, there's something crazy goingon in there.
Like it doesn't mean thatyou're not rendering a quality
service.
It may be just having a day.
Right, we always make it aboutus.
But I think too, the way we doit when it comes to doubts and
excuses and limited beliefs islike we tend to hyper-focus,
like we're the only one that'sever gone through this in the
(18:06):
history of the world.
And I remember several people.
I remember specifically RussellBrunson talking about he's like
the more I've grown, the louderthe voices of doubt have gotten
, the more the imposter syndromehas set in.
And so it is something that youwrestle with and I do believe
this.
I really do believe this.
But I believe, specifically, ifyou are in a calling, and God
(18:26):
is calling you to multiply yourgiftings in certain ways in your
business, then I believe thatyou're going to hear those
whispers of doubt from the enemyof this world.
Speaker 2 (18:31):
It's absolutely true.
Speaker 1 (18:32):
And so that to me, is you have to make it more than
about the flesh and you have towalk with spirit, because God is
trying to do somethingsupernatural and powerful in
your life, and it's going to beuncomfortable and those things
are going to come up, but Ithink, recognizing that there is
an adversary and that thosemaybe aren't your thoughts, like
we aren't called to live in aspirit of fear, and so I think
sometimes it isn't just us, it'ssomething speaking into us,
(18:55):
whispering lies into us, and sothat has given me a lot to be
like.
No, no, no.
This is what I've been calledto, this is my North node, and
I'm walking, not in fear, butI'm walking towards that
courageously right.
And so I think that's a big partof it, and I think that having
that as your I guess yourguiding North Star, I think, is
probably the most impactfulthing that you can do if you
(19:16):
have a faith practice like whatwe have.
Speaker 2 (19:18):
A hundred percent, and I think, too, what you said
is so powerful about you knowwhat Russell was sharing, where
the more successful you are, themore pressure there is, because
now you're performing in public, and so if you have to fail,
it's much harder to fail inpublic than it is to fail in
secret, and so I think,exercising those muscles before
(19:38):
you're in the limelight it's soimportant because it teaches you
and trains you.
The more you do it, the moreconfident you become.
It's that confidence,competence, you know, circle,
that we always talk about, thatcycle of like doing it more.
The more reps you get in, themore you say yes to doing things
scared, the less scared youbecome to do new things and get
uncomfortable.
Speaker 1 (19:58):
Yeah, I think, too.
A resource that I wouldrecommend is the book Mindset by
Carol Dweck, and she talksabout a fixed versus a growth
mindset, and I think you have torealize like, yeah, you are
going to make mistakes, and yeah, you are going to get your butt
kicked, and yeah, it is goingto be painful, and yeah, yeah,
yeah, but the reality is is thatthese look, you only lose if
(20:19):
you give up it's true right.
Like everything is a learningexperience.
There's no such thing asfailure in life.
I mean, that's not like somewoo-woo comment, like that's
real, because it's just part ofthe story.
If you watch a movie and thenthe main character experiences
some kind of a challenge alongthe way, that's what makes the
story worth telling.
If there wasn't the adversary,if there wasn't the, the, the
(20:41):
pitfall or the know, that mainchallenge that they experienced,
both internal or external, thestory is not a good movie.
Like it's not even worthwatching, it's not a good show,
it's not a good story.
And so what you're doing is isyou're not responsible for the
tests, but you are responsiblefor the testimony.
And so to craft that testimony,there are going to be those
things that you have to overcome, the things that you have to go
(21:03):
through the valley that youhave to cross, and I just think
that normalizing that but alsohaving a growth mindset through
that process of like, okay, cool.
I've always talked about thisand I made a reference to it in
a previous episode where I said,like marketing was like my
infinity, my last infinity stoneand my infinity gauntlet.
And a lot of people are likedude, you've lived like 10 lives
.
I'm like, yeah, I have.
(21:23):
But here's the thing I'vegotten my butt kicked at every
single thing that I've done,literally.
But somewhere along the way Ipicked up something that I was
like powerful, that's powerful,that's going to help, that's
going to help, and it didn'tcome easy.
None of it came easy.
In fact, kim can literally tellyou and this isn, I promise you
, it's not, we have our completeshortfalls and shortcomings.
(21:44):
Right now that we deal withLike it's just again, it's part
of it.
You never arrive.
You literally never arrive.
But I'm not joking you guys.
Some of the stuff that we dowith technology now, personally,
I can't believe that I actuallylike when Kim's for real.
When Kim started dating me,guys, I wore the clip for my
phone on my belt.
Speaker 2 (22:09):
Like for real, for real, like pause, pause, what
he's trying to say is that hehad a blackberry.
Speaker 1 (22:14):
Yes, that he wore on his belt with a clip yes, and he
was 25 years old, okay, andiphones existed, like I was like
no, I don't like it because itdidn't have buttons.
Speaker 2 (22:25):
It's not a business phone.
Speaker 1 (22:26):
I was the only I want to be respected in business.
And if you have a business.
Speaker 2 (22:30):
You have a BlackBerry .
Speaker 1 (22:32):
I was already a boomer at 25, 24.
Speaker 2 (22:34):
I mean Chris is 25, going on 60.
Speaker 1 (22:36):
Guys, I could barely log into a computer Like for
real, like that was not.
I remember when I had like aanyways, I don't go down to
rabbit holes, but like I could,I wasn't using CRMs.
The first year in in thebusiness, in the moving business
we started guys.
I took every request, phonecall, I wrote down their request
with no formatting, just on ayellow notepad, and sometimes I
(22:58):
couldn't find the notepad and itwas a day of the job and my
guys would show up and they'd belike what are we doing?
I'll be like okay.
Literally.
Let me look at my notepad and Icouldn't find the job details,
nor their address, nor theirphone number.
Speaker 2 (23:09):
If you, found us or me through a Trello video.
This is why?
It's because we have livedexperience of what it looks like
to not have a productivitysystem.
Speaker 1 (23:19):
So my point is that now, sometimes I'm doing things
with technology and I literallyam like I can't believe that I
can actually do this, like Ican't believe people look at me
as like a tech sophisticatedperson.
Speaker 2 (23:29):
Yeah, like you're out here.
That's not who I was at allBuilding apps with Replit.
Speaker 1 (23:34):
Yeah, I'm like working with AI agents and like
doing all this, I'm like I can'tcode but I can do a lot with
technology and that's not.
That wasn't my thing at all.
That wasn't my thing at all.
Kim is shocked that I'm inmarketing, like shocked, like it
blew up.
It's crazy, like I literallypeople think that like oh, it
was just some great marketing.
No, I was terrible.
Speaker 2 (23:49):
I could not get Chris to post any content whatsoever
or even be aware of theplatforms and the things that
were happening, Like with ads.
Oh my gosh, I had to sell youso hard on doing ads or doing
anything for the movie company.
And now you're like freakinggenius level with marketing
thank you.
Speaker 1 (24:08):
She would put a camera in my face and be like
say something for social media,and I would literally like twist
my arm, be like, hi, have agood summer.
You know, like it was the worst, like I had like literal
charisma level negative 400,like it was so bad, like you
could clearly tell that she mademe do it no, but now you have
like a freaking awesome podcastand your youtube channel and
(24:29):
like a whole media company it'swild, so that tells you that.
But here's the thing who?
Speaker 2 (24:35):
you are now doesn't mean it's who you're going to
become, and god knows that andwhat is amazing about that is
you have to get comfortablewalking through the doors that
God opens in your path, and Ithink that's what you've done so
well.
You really have.
You've said yes to theuncomfortable things.
Speaker 1 (24:50):
I just think we compare our now to someone
else's like 10 years in, youknow, and that's not fair, and I
remember I did that.
No, I'm literally.
I love Lewis house.
This is not a shot at Lewishouse, but I remember when I
first started my own podcast, Iwent and I listened to a couple
of his first episodes, and itwas like good gravy.
This is terrible.
It's so bad, but you know whatYou're going to suck at
(25:14):
everything at first.
I promise you you will, andthen the deal, though, is that
people will get to see thatgrowth.
You get to experience thatgrowth, and I think what ends up
happening is it becomes apractice.
It becomes a practice that youjust that's become.
It becomes who you are like.
You're just constantly focusedon growth and improvement and
progress, and you strengthenthat muscle and develop that as
a habit.
(25:34):
Yeah, and I think, like nextthing, you know, like you, just
the fear of something new.
It, or some of these impostersyndromes or some of what like
it, kind of starts to go away alittle bit, or at least, maybe
it doesn't go away, but you feelup for the challenge.
Yeah, I think you learn how todeal with it.
Speaker 2 (25:52):
I feel like you have tools in your tool chest that
you can pull out and you justget better at dealing with the
discomfort.
I think we all have to getcomfortable in the discomfort,
and knowing that in thediscomfort is when we actually
become the best version ofourselves, because we cannot
grow if we don't have anychallenges.
It's like going to the gym right, you put pressure and
(26:15):
resistance on your muscles sothat you actually grow them, and
so, without putting in the reps, without putting that challenge
, without putting that extraburden on your muscles, you
can't actually grow, and so alot of people are watching and
listening to this podcast andyou're expecting that growth is
just going to happen to you,like it's just going to come out
of nowhere and all of a suddenyou're going to become this like
(26:36):
expert in your field or athought leader.
No, my friend, it comes fromdoing the reps, it comes from
saying yes when you want to sayno, it comes from walking
through the doors that God opensfor you and it comes from
really being okay in thediscomfort.
I think we coach a lot of ourclients who are so uncomfortable
and they're so desperate tomove into comfort.
It's like no, no, no, listen,listen, listen, listen.
(26:58):
Child, you grow in thediscomfort, in the challenges.
God builds into us resilience,strength, determination, and we
become a better version ofourselves with every single
obstacle.
I think the people who grow themost in business, who achieve
the most in business, are theones who welcome the discomfort.
(27:18):
They're not trying to move intocomfort.
They're okay in the discomfort,and they might even seek it on
purpose, so they're not stayingstagnant constantly.
Speaker 1 (27:27):
I was going to say.
The other one too, is that wefind complacency in our comfort.
Ooh Right.
So it's like we're trying toget out of discomfort, but then
we get real complacent incomfort to the point where
you're like I haven't grown atall in like years.
Speaker 2 (27:41):
That is such a trap.
I think that is one of thestrongest, craziest traps from
the enemy.
Can you speak more on that,because I feel like we've been
in that?
Speaker 1 (27:50):
well, it's a lie, it's a yeah, it is.
We have been there um, it's alie, because when it's up
happening is that you fall outof touch yeah um, you lose sight
of your audience.
You get you're not sharpeningyour skills yeah, other people
are and so like they're closinggap on you and the next thing
you know you're not sharpeningyour skills, other people are,
and so like they're closing gapon you and the next thing you
know you're kind of obsolete.
And so then you get it, you'reforced into discomfort by
(28:13):
seeking refuge in comfort.
You actually end up fallinginvoluntarily, involuntarily,
into discomfort again.
And so you can choose whetherI'm going to deliberately enter
myself into discomfort becauseI'm going to continue to grow,
or if I'm going to deliberatelyenter myself into discomfort
because I'm going to continue togrow, or if I'm going to fall
into discomfort because you gota little comfy cump.
Speaker 2 (28:31):
Yeah, I think we've talked about that right in
previous episodes about choosingyour suck you know, we get a
lot of complaints.
A lot of our clients are likethey're experts Not everyone,
but we hear a lot of complaintsand excuses, because of the
nature of what we do we're withpeople, we're humans, that's
what we do, right?
It's like, well, I can't greatat it, yeah, I can't make it
(28:51):
happen because of this, or Idon't have time, or I don't have
money, whatever, everybody,everybody has a unique thing
that is only only them never inthe history of humans has it
applied to anybody but them.
Speaker 1 (29:00):
And then okay, but no , and I'll give examples right,
of other people that I know thatI work with right now that have
this same problem.
Oh, but that's different,because mine is this way.
I'm like okay, it's a differentflavor Skittle.
Speaker 2 (29:12):
It's a different color Skittle.
Speaker 1 (29:13):
It's the same dang thing.
Shut up, so stupid.
Speaker 2 (29:17):
It I, you know, we we got what is it, mr no herself.
Speaker 1 (29:22):
Like Is it, mr no?
Herself, Like we just wheneverwe present, we get into that
mindset, we get into thatmindset.
Speaker 2 (29:26):
We present solutions and it's like, well, no, that's
not going to work because X, yor Z.
It's like you know what?
I don't have time for this, butthe reality is I think a lot of
times we're so passionate aboutgetting back into our little
comfort zone that we forgetabout picking our suck.
We've talked about that.
It sucks to be uncomfortable,but you know what sucks more?
(29:51):
It sucks to not have a job.
It sucks to not have a business.
It sucks to not be able toactually accomplish the goals
that you've set out for yourselfand then look back and have
regret because you didn't takethe step, because you were too
scared or you were too lazy, oryou made every excuse under the
book to say I can't't do thisbecause of X and you gave
yourself an out.
Do not give yourself an out.
It is such a trap.
We see it every freaking day incoaching.
(30:13):
In fact, I would say that a bigpart of our job is holding
people accountable andchallenging them to not make
excuses, because any and anysituation you can make an excuse
to not get up in the morning,to not go to work, to not serve
people, to not post the content,to not shoot the blog post, to
not write the blog post or shootthe podcast, or shoot the
(30:34):
youtube video.
It's so easy to staycomfortable, yeah, but the
reality is nothing happens incomfort.
It doesn't I would.
Speaker 1 (30:43):
So, as business owners, we really set ourselves
up to fail in so many ways.
One is we try to bring like ouryou know, industrial revolution
, you know era education, whichwas made for us to literally be
a corporate stooge in a nine tofive and just do as we're told,
right, and that's the wholeeducation system.
(31:03):
It's just I'm going to tell youthis and remember and
regurgitate on the day that Isay it's not critical thinking.
If you took a critical thinkingclass in college, kudos to you.
I did.
It was incredible.
It helps unlock your mind inmany ways.
But anyways, all I have to say,you know, I think when we get
into the real world as businessowners, we've had someone in our
(31:24):
lives, be it a teacher orwhatever.
Like in athletics, you have acoach.
In school, you have a teacherand they're holding you
accountable to doing the thingsthat you need to do in the order
that you need to do them.
They don't just give you thebooks and say, all right, see
you for the final exams in threemonths.
They're holding you to account,they're giving you the process,
they're giving you and I'msetting up a big soft pitch here
(31:45):
, guys but the reality is Idon't understand, as business
owners in this one particulararea, how we think we're going
to do this alone With ourmindset, that we have from our
nine to five this, and thatwe're going to change our
mindset, hold ourselvesaccountable and see our blind
spots on our own.
That just doesn't make anysense.
So for me, you need to havesomeone in your life that's
helping you think a differentway.
(32:05):
I mentioned, you know, theindustrial era revolution,
industrial era mindset with theschooling system and what have
you?
The nine to five mindset, right, the accountability instruction
in which you're doing things,which is huge.
It's not about doing the things, it's about the strategic order
in which you're doing thethings but also somebody to call
you on your ish.
Like, right, call you on yourish because all this stuff, guys
(32:27):
, when I, if I bring thismcflurry stuff to my coach, all
these excuses and doubts, if Ibring that mcflurry to my
executive coach, he gonna callmy butt on it like he's gonna
call me hard on.
He's gonna be like bro, likefor real, like we were literally
just talking about how we had acouple therapists and he would
look me dead in my face.
Shout, a couples therapist andhe would look me dead in my face
.
Shout out to Dustin.
He would look me dead in myface and be like Really.
(32:51):
Really, and I'm like you'reright, you're right, you're
right.
Speaker 2 (32:53):
He just had to give you a look.
Yeah, but staying with me, butI don't understand how we expect
, guys.
Speaker 1 (32:59):
We literally enter into a new thing, something
we've never done before Neverand we think we're going to
apply this other data that hasno relevancy whatsoever to what
we're doing.
We're going to somehow fit itin there oh, because I what?
And then we have no mindsetabout how we should be
approaching this thing.
No skills, never done it before, and we don't have anybody to
hold us accountable or give us aprotocol in which we should
follow.
Like, could there be a biggerrecipe for failure than that
(33:24):
right there?
Speaker 2 (33:25):
Yeah.
Speaker 1 (33:25):
You know, like, dude, get a coach.
I'm not saying it has to be us,I'm really not.
But most of this stuff, like asI read through this, I'm like
you need a coach, you need acoach, you need a coach, you
need a coach, you need a coach,you need a coach.
Speaker 2 (33:37):
Yeah.
Speaker 1 (33:37):
Like you need a coach and no one does this without
coaches.
Coaches have coaches.
Yeah, like Tony Robbins hascoach.
We went and saw the amazingJohn Maxwell I was going to say
Jack Canfield, john Maxwell.
We went and saw him a couplemonths ago.
Speaker 2 (33:53):
He's incredible.
Speaker 1 (33:54):
Bro's like 80.
Speaker 2 (33:56):
Yeah, and he still has coaches.
He's hustling.
Speaker 1 (33:58):
I'm like who the heck ?
Speaker 2 (34:00):
Who could possibly be your coach?
Speaker 1 (34:01):
Like is your coach Yoda, Like who For real.
How?
Speaker 2 (34:04):
do you have somebody?
Speaker 1 (34:05):
older than you coaching you.
But you know what he actuallyhas younger coaches now.
Why Relevant?
Because he's falling out oftouch.
Maybe because he's in his 80sand, like he stayed hip, he's in
shape.
He's still on.
He has you know.
Oh, I've made this way toolong-winded, but honestly, every
time I read one of these, or asI read through these, I'm like
(34:28):
get a coach, yeah, link is inthe description of this video,
and you can get into group.
Speaker 2 (34:32):
That's what he's talking about.
Speaker 1 (34:33):
You can get into group programs, like if you're
brand new and you're like Idon't have the money, okay, sure
, fine, we've all been mentorsfrom afar through their digital
programs in their communities.
Like you've never had more ofan opportunity to join programs
that literally before would have.
You would have had to like goto their office, but you know
right and like spend thousandsof dollars, let's get the real
(34:55):
real.
Speaker 2 (34:56):
you guys, if you're listening to this, you probably
gone through courses andprograms that you don't actually
show up for.
True, that is the biggestproblem.
Speaker 1 (35:07):
It's actually show up for true.
That is the biggest problem.
It's true like there's so muchinformation.
Speaker 2 (35:09):
There's so many books .
Yeah, you haven't read thebooks and you haven't actually
gone through the courses andyou're not participating in
coaching.
It's like, listen, you have toshow up.
There's only so much thatpeople can do for you.
Ultimately, we need to bedisciplined enough and mature
enough and wise enough toactually show up and do the work
too, because I think a bigreason why it's just really
interesting, a big reason whypeople don't want to buy courses
(35:31):
anymore and they're like kindof tired of courses, is because
they don't show up for thefreaking courses.
Yeah, they don't.
Actually, I have never bought acourse that I haven't finished.
Do you know how many people cansay that?
Very, very very few.
You're an alien most people belike I can't fathom and that's
not being self righteous.
I have many other flaws, faults, and I have a coach for that,
but the reality is you gottashow up too.
(35:53):
You can't be a lazy schmuck andexpect that the work is just
gonna magically happen becauseyou signed up for a program.
It's like, oh, now the marketis tighter courses, yeah, but
you didn't show up and do thework either.
That's a problem and we need tocall it out.
Speaker 1 (36:05):
The average ROI on coaching hiring coaches 788%.
Speaker 2 (36:09):
That's insane 788%.
That's amazing.
Speaker 1 (36:12):
So it's yeah, it's absolutely crazy.
It's why we do what we do.
And I would say this I almostposted this in our app, because
we have an app for our communitythat's exclusive to people in
our world.
Um, I almost posted.
I was thinking the other night.
I was like okay, the peoplethat show up for the things that
we do and the people thatactually apply the things that
we teach and they actually arewilling to be coached, I would
(36:34):
say there's like a 99.5 successthey're winning, yeah, like like
legitimately it's almost aguarantee like, legitimately,
are winning.
Now maybe they're like still ontheir way to winning, like the
big, big win, like they want tomake multiple six figures or
whatever.
But like they are, they are wayfurther along than they would
be otherwise, admittedly, andthey will tell you that um and
(36:56):
and again, I'm not saying thatlike we have a magic wand,
they're the ones doing the work.
Like I take no credit in theirsuccesses, but we all need those
people to see.
It's a paradox.
We don't see those things, wedon't realize we're living in
limited beliefs, we don't knowhow to overcome our doubts, we
don't know how to reframe thosethings.
Again, it might be just blindto you outright, like I said.
(37:17):
So sometimes having that personin your world, or having those
people in your world in like agroup coaching setting, it
literally changes everything.
Where we'll see somebody comein, where they've been
struggling for years, next yearthey triple or quadruple or more
their business in like lessthan six months.
Yeah and they've been stuck foryears and then all of a sudden
they're like why didn't I dothis sooner?
And so for us.
(37:38):
We're big advocates of that andthat's why we got into this is
because we hired coaches.
Guys, we've spent like stupidmoney like deposit on a house
multiple times and then somelike a 20 deposit, not this fha
stuff down payment.
Speaker 2 (37:51):
You mean, yeah, what I say, deposit, deposit.
Speaker 1 (37:53):
I'm sorry a down payment on a house.
That's what I meant to say, butlike I'm not talking to fha
deposit or I said it again, I'mdown payment.
I'm talking like I promisewe've done this before.
Speaker 2 (38:02):
Yeah, we have um, I'm talking like down payment.
I'm talking like I promise,we've done this before.
Speaker 1 (38:05):
Yeah, we have.
I'm talking like down payment,that like you got bad credit
kind of down payment.
No, no, no, like when I'm 20%or more, you know yeah.
Speaker 2 (38:14):
You're talking about the big, big, the big, big yeah.
Yeah, but it's wild too,because I think of these
problems are solved, like yousaid, with coaching, but we have
to show up one, two.
I think we need to get out ofour own way because we've seen
more than more than enough timeswe'll try to coach someone, um,
and they're in a full-blown nostate yeah like it is a no
(38:37):
negative state and nothing thatyou present as a solution is
going to change their mindset,and I think I think this was in
Gary Keller's book the One Thing.
He was talking about aconversation he had with his mom
and she I guess he was makingan excuse about something and
she was like you should neveragree with your limitations.
(38:59):
And I was like whoa, that'spowerful, because I think
sometimes people want to givethemselves the out of the excuse
.
No, that can't work for me,because I'm in X or Y situation
or I have this commitment, or Ihave this business model, or I
have this inclination, or Idon't have that talent.
Speaker 1 (39:20):
And then they're not coachable.
Right, they're not coachable.
Speaker 2 (39:22):
It's like all of the solutions.
You have friends right now whoare in this situation and it's
so frustrating because there's asimple solution to their
problem and yet they want tojust complain and complain and
agree with their limitationsinstead of being like you know
what.
That's actually a good idea why?
Speaker 1 (39:39):
Because it requires them becoming uncomfortable and
actually solving the problem andactually solving the problem.
But some of this manifestsespecially when you're in that
negative no state, because therepeated issues with not
reconciling these doubts andexcuses.
When you let these thingsfester for so long, that's when
you enter into like I would sayit's like a sliding scale, like
your optimism is dwindledbecause of all of those
(40:02):
downfalls, all of thosefailures-ish right, I don't like
using that word learningexperiences, but left
unaddressed yeah it will leadyou to that negative no state
where everything is no,everything is negative,
everything is bad, you've lostany semblance of optimism.
So I do know gary says to Ibelieve it was gary.
But he says the thing aboutyour excuses is no one's going
(40:23):
to take them from you like.
You get to get to keep them,you get to keep them.
You get to keep them.
Speaker 2 (40:27):
Okay, maybe that's the quote.
If you argue in favor of yourexcuses or your limitations, you
get to keep them.
Speaker 1 (40:33):
Yeah, you get to keep them.
That's what he said.
Yeah, that's what he said.
Speaker 2 (40:35):
That was so powerful and it's like listen's a trap in
itself and I think it keeps somany of us in a very small
mindset that doesn't allow us togrow.
Speaker 1 (40:55):
Something Kim has been pushing me to do and it
helps me a lot when I do it andI don't give myself the
permission to do it as much as Ishould, and I'm going to make
that a point to do this more.
We go exercise our physicalbody.
I go to the gym every daybecause I don't function well If
I don't like I, just from amethylation standpoint, I don't
want to get into like nerdyepigenetic stuff, but my body.
(41:17):
My body functions better whenI'm methylating well and me
going to the gym, I startmethyling better and I have
better days.
I think we all benefit from,you know, whether it's movement,
just getting 10,000 steps or8,000 steps, whatever, but you
know we don't do that reallydrives me crazy, myself included
.
We just wake up and expect thatour brain's going to roll out
of bed and bench press 450pounds Like we're not flexing
(41:39):
that muscle.
We're not in some cases, youknow.
In some cases, you know,there's like a crazy statistic
about the amount of people thatactually have read a book, cover
to cover, after schooling hasended and it's like.
Speaker 2 (41:48):
Less than one book after it's obscene, and I read
another stat that like after theage of 30,.
Speaker 1 (41:54):
most men will never sprint again in their lives
After the age of 30.
Like they'll never sprint againever.
Speaker 2 (42:00):
Is that true?
Yeah, I believe so what?
Speaker 1 (42:02):
That's what I read on the internet.
So it has to be true what?
But no, but seriously look thatup, because it was something
really just outrageous.
That's wild.
So we don't read anymore, right?
But for me it's journaling.
My mind is a very crazy placeand sometimes these doubts or
limiting beliefs or whatever thecase may be, they're underneath
the surface, they're not overt.
They're underneath the surface,they're not overt, they're not
(42:23):
obvious to me.
If I'm in a negative no state,I don't realize how I got there
and I don't realize the thingsthat are leading me to be in
that negative no state.
And so for me it's sitting downwith my thoughts, journaling
and doing that mental exercise,Having that mindfulness or
meditation practice or prayerpractice or whatever you do,
Sitting in the word, All thosethings like sometimes we don't
(42:45):
see things and and we're showingup in a way it's a by-product
how we're showing up.
It's a.
That's what I was trying to say.
It's a by-product of the thingsthat we're not doing.
It's a by-product of the thingsthat are underneath the surface
, that we're not even consciousof, and so I don't want anybody
to feel like we're picking onthem by talking about this stuff
.
We see it every single day andit's like dude, you constantly
sabotage yourself like it's notto do with your business.
(43:08):
You have a beautiful business,you have amazing skill, you have
an amazing product, you have anamazing service.
You is the problem, sometimeseven to the point where I
literally got into the two withsome of the people that I've
mentored in the past when I wasinvolved with, like accelerator
programs, stuff like that.
I'm like you need to hire ceobecause you've been sitting on
this for seven freaking yearsand you're still the problem and
despite everybody telling youall the things there's pride,
(43:30):
there's ego, there's this,there's that, there's whatever
but it's you stuff, it's youstuff and you're still sitting
here, whereas someone else withthe right mindset approach would
have scaled this to the moonright in one case and I'm not
going to say specifics because Idon't want to, I'm sure I think
this person actually listens tothe show, but I got him a
connection with like guys.
(43:51):
This was like the golden.
I got a golden ticket.
This was the golden ticket.
It was the gold.
Like the player, like theplayer in this space.
Like when you see this brand,the logo, they're the only one,
they're literally the onlyplayer.
They supply in this particularindustry.
They plot, they're the numberone supplier in the world.
I got him an intro and he's inthe same field and it was a
(44:12):
thousand percent like a mergeracquisition situation, like
millions and millions of dollars.
I mean just completely pooed thebed, completely pooed the bed
and I was like you are theproblem, you're your own, we're
sending and we see guys this allthe time.
Like don't get to the pointwhere you look back at your life
and say what could have been ifit weren't for me and my
(44:32):
nonsense and my baggage and myBS.
Like that.
To me there's no bigger regretof like that big what if?
Right, and a lot of people saylike they look back about their
family and they should havespent some time with their kids
and should spend more time andall that I think is layered into
this as well.
All right, right, but man, to me, like it's like we gotta unpack
what's in our brains and reallylike see what's going on here,
(44:54):
because I don't think we evenrealize how much is actually a
hindrance to the things that wewant to achieve.
I think was it true about thesprinting, by the way, uh grok
says um, yes, but it can also be.
Speaker 2 (45:08):
Uh, it's plausible, but it may not be 100 based on
trends okay, well, the internetlied so there's there's just
like conflicting studies on thatdata, but I think that's
interesting um anyway, I'll tryto find the article that I read.
You're good I'm sure there'smany, because it referenced
quite a few, but really I think,really I think as we like, wrap
up this first part becausewe're going to have to do a part
(45:29):
two because there's so many ofthese.
I want to touch on one lastthing, and that is, I think, the
fear of failure but, also thefear of too much success, and so
, again, I know we talk a lotabout women as men, I think, the
Christians wrestle with thefear of success, one big time
For sure, and I think peoplefeel guilty about it.
Might feel like we're beingsexist.
We're not.
Speaker 1 (45:53):
We're just kind of showing trends based on our
experience.
I mean, I said the men are dumband we gotta be tough.
Speaker 2 (45:55):
So I think we're being fair here.
Yeah, I'm just saying.
Speaker 1 (45:56):
I think we're being fair here.
Speaker 2 (45:58):
You know I could just I could hear the woksters oh,
it's so sexist.
Yeah, anyway, get over it.
Speaker 1 (46:02):
The point is that I think they don't believe in
genders anyway.
So what are we talking abouthere?
Speaker 2 (46:09):
Um, but at least for me you know, I've had both and I
think I still wrestle with both.
In many ways, I think the fearof failure is stronger sometimes
than the fear of success.
But especially as someone who,you know, has experienced a lot
of craziness in terms of lots ofsuccess, lots of failure in
(46:30):
business, and there's beenseasons in our life that have
been super chaotic I wrestlewith both.
I wrestle with not having, youknow, achieved the things that
God has called me to achieve,and I think my greatest fear in
life is being in my deathbed andhaving regrets about not
pouring myself out completely orlike god didn't, wasn't able to
(46:50):
use me to my full potentialbecause,
yeah, he had to use someone elsebecause I was too afraid or I
made excuses, or I couldn't movepast my discomfort, etc.
Etc.
Etc.
But I also, when we're havingconversations about scaling our
business or getting to a newmilestone or launching something
new, the first thought in mymind is always yes, but this is
(47:12):
going to be really challenging,it's going to affect my
lifestyle.
We're going to be so busy.
People are going to bescreaming at me because all
these things have happened,right.
So I've validated with real lifeand it's almost like a trauma
that I'm always working onBecause it's so crazy.
But I think, as women too, wedo this all the time.
It's like that's great, butthere's always a but of why you
(47:36):
can't do it, and that's thefirst thought.
So I'm really working,especially in this season of
being like no, even if thishappens that's like my word
right.
Even if, no matter what, I lovebeing able to be like even if
that happens, god has a plan.
Even if that happens, I knowthat I'm smart enough to figure
(47:57):
out a different way, even ifthat happens.
I've been here before and Iknow that I have the tools and
the resources around me toovercome whatever stress and
chaos can come from having toomuch success.
Speaker 1 (48:09):
Yeah, I think those intentional reframes when you so
um, there was uh, Dave Aspreytalked about that when you say
like a negative, you catchyourself.
At first you're not going tocatch all of them, but then
you'll find yourself where youstart catching these negative
statements and you reframe themwhen you correct yourself.
Right, remember, for a while Ihad I'm add massively, as you
guys have probably alreadypicked up and I've already
talked about, but add people.
Speaker 2 (48:31):
We can procrastinate everything and I remember that
was really funny, that wasactually hilarious I need to
pause to laugh because you'relike I'm very and I'm sure you
picked it up dude, what is wrong, but you just like moved into
the next thing I had to laugh.
Speaker 1 (48:47):
It's hilarious.
So we're notorious forprocrastination, like
everything's tomorrow, right.
And then tomorrow is 10 yearsand we're like, oh gosh, I just
have to clean my room.
Speaker 2 (48:56):
Okay, pause, you are never procrastinating about work
at all ever.
Speaker 1 (49:02):
I never see you doing that.
Speaker 2 (49:06):
No, but that's been intentional you have the
opposite problem.
Speaker 1 (49:08):
You do too much.
Yeah now and so, but but that'sagain like that was.
That was a struggle, that was a.
That was a thing that Iwrestled with my entire youth,
um, and literally I looked likea hoarder.
I just closed my door like, ohmy god, it's not happening in
there, and my parents would goin and be like, where is he for
real?
So, um, so for me, I remember Igot so tired, I was so sick and
(49:30):
tired of the procrastinationbecause it was bleeding into my
professional life as well and Ijust I feel like I wasn't
showing up consistently, which,again, kim can tell you.
That is not the person I am now.
In fact, brian recently, uh,her brother and our um and who
works with us in the business,he was like, yeah, you know,
like chris is like always likethis, and I was like, dude, I
was not always like that, likenot at all.
He's like really, you know.
(49:51):
So anyways, uh, for me it wasintentional correction, it was
like what kim's saying with thereframe, like catch yourself
yeah make it conscious to you,right like catch it in the
moment.
So I remember, uh, whenever Itry to procrastinate something,
I would stop immediately and dothe thing that I was
procrastinating.
And now that short-term drillsergeant, you can't do that
long-term, but if you can startto develop those like habits
(50:11):
around like just do it, just doit, just do it.
And then you start trickingyour brain because you're like
dopamine, dopamine, dopamine.
I got it done.
I got it done.
Achievement, achievement,achieve, go, go more.
So now I'm such a thirstydopamine person that I love
achieving, I love doing, I loveaccomplishing, I love getting
things done, I love putting astamp on it.
So I've tricked myself intoovercoming some of that
(50:32):
procrastination, which has beenreally, really, really effective
.
Speaker 2 (50:35):
Yeah, so like rewiring your brain.
Speaker 1 (50:37):
Rewiring completely.
Speaker 2 (50:44):
On purpose, being intentional, knowing yourself,
knowing what your downfalls are,what your weaknesses are
Ideally working with a therapistwho can help you figure that
out give you really good tools.
It makes a huge difference.
Therapy has been a massive youknow kind of tool in our toolbox
, as have been coaches, and so Ithink that the really positive
side of this because we werepretty strong on you today I
mean we told you like it wasright.
Now we have to like pat you inthe back a little bit, give you
(51:06):
some encouragement is that youabsolutely can rewire and become
a much better version like.
It doesn't mean that because youhave this challenge or this
weakness or this struggle,that's the way it's always going
to be yeah, I wanted to say onemore thing.
Speaker 1 (51:19):
It was super important and I lost my thought
talking about add right, um, butagain something in line with
the countering some of thosenegative, you know, whatever
right.
So I'll give you a bts rightbehind the scenes, um, today we
have one of our programs.
We've had some like things comeup.
This is what prompted theepisode is because we've had
some like negative situationscome up, a lot of complaints and
(51:40):
not complaints, excuses,excuses, and we just get really
like we're exhausted by it.
Right, and like when I can'tbecause, when I can't because,
when I can't because, it's justbeen a coaching day where
everyone's in a no mindset.
Sorry, I'm not trauma dumpinghere, I'm not but but it but it
was a relative, it was arelevant.
Things have been hard in theworld, and so we're seeing it
kind of percolate, more for sure, uh, and so what a what a
(52:02):
non-mature, less refinedentrepreneur will do is they'll
let that fester, they'll see aproblem and they won't address
it.
It becomes this like habitualcomplaining-ism, where you're
just complaining, complainingWell, they don't, and the next
thing you know again now you'rein that really negative mindset
where you're like people suck,and you're like getting really
cynical, and I've been theremany times, like I've had some
(52:24):
nicknames specific in the movingcompany, where it was like I
was so cynical, I'm just do yourjob, you know, like I didn't
have anything to do with them, Ididn't want to see them, just
go do your job, shut up.
And so the problem, though, isthat, when you don't correct it
as entrepreneurs, this isn't ajob Like no one's telling you
you can't do this and you haveto do it this way, and you can't
fix it and you can't take adifferent approach.
(52:45):
And so, today I just said I wasfrustrated I went to the gym
and I messaged kim because I hadan idea.
I was like I'm fixing thisproblem today, like I'm fixing
it, and so I texted her.
I'm like this is my proposedsolution.
She was like it's brilliant,it'll change everything, and I'm
like perfect, let's implementthat immediately let's correct
the thing that's giving us, thething that's giving us the
(53:06):
frustrations, and so-.
Speaker 2 (53:07):
Whereas before we might've avoided it.
Speaker 1 (53:09):
Yes, and then?
Speaker 2 (53:09):
it festered and then it blew up because we were so
frustrated by the problem.
Speaker 1 (53:14):
Yeah, so we've developed what we call the issue
solution map and we're gonnashow you guys in the next
episode how we go through.
That'd be a fun thing to do inpart two.
But like we put all the issuesdown in one column and then we
derive solutions in the nextcolumn and then we put a level
of difficulty and a level ofimportance ranking on a scale of
one to five with how like, isthis urgent?
Like, is this the house on fireand we need to fix this now?
(53:35):
Is this going to be an easything to fix or a long thing?
If it's a hard thing, wedevelop a project for Right, so
like it allows you to kind of belike OK, this sucks, how to fix
it?
This is going on, what do I do?
And then just notate all thosethings.
I feel like you just brain dumpall those right.
Speaker 2 (53:47):
So that'd be a fun thing to do yeah, maybe we could
do in the next episode, butwith that, you guys, thank you
so much for watching.
Stay tuned for part two,because we have so many other
amazing strategies for you toactually overcome those fears,
those doubts, those excuses thatkeep us from achieving our
highest calling.
So I'm really excited.
(54:07):
Make sure to give this episodea big thumbs up.
Share it with your friends.
You guys are sharing theseepisodes and they're getting
views and we're like what?
This is a new thing.
I'm so excited.
So the more you can be onmission with us to help 10,000
online entrepreneurs doubletheir business in the next
couple of years, the better.
So if there's someone who needsto hear this message today in
your life, do not hesitate, sendit to them.
(54:29):
We'd love to have a new memberto our little familia here on
the podcast and we will see youin the next one.
Let us know also in the comments, what was your biggest takeaway
from this episode.
We'd love to use it in the nextone.
So we love you.
We'll see you in part two.
Bye for now.
When it comes to growing a business, what we
often find is that, as businessowners, we are and can be our
own worst enemies.
And so today's episode, we'regoing to talk about all the
mindset stuff, all the excuses,all the doubts that we all go
through, and we're going tobreak them all down right.
We're going to cover all ofthem.
We're going to go through eachone, debunk them and empower you
(00:21):
to move forward and not havethose things lingering and
slowing your business growth.
Let's get started.
Speaker 2 (00:28):
What's up, Amiya?
It's Kim and Chris and you'relistening to the Business Lounge
Podcast.
Speaker 1 (00:33):
In each episode, we'll break down all the latest
in online marketing, give youall the details on what's
working now to turn your contentinto customers, boost your
leads and sales and scale yourbusiness fast.
Speaker 2 (00:43):
All without compromising on what you care
about most faith, family andfreedom.
And listen, it's all real, rawand unfiltered.
So let's start the show.
Welcome back to the BusinessLaunch Podcast.
I'm your co-host, kim Jimenez.
I'm here with Chris and man.
This is a topic that is longoverdue for us to talk about.
(01:05):
I feel like Chris early on inmy career I'm like the queen of
excuses.
Were you.
The queen of maybe not excuses,but definitely of self-doubt.
Yes, right the queen of doubt,for sure.
Speaker 1 (01:18):
I don't remember excuses.
I remember some doubts.
Speaker 2 (01:19):
You don't remember?
Excuses, it's not in my bloodas a Hispanic?
No, she's Puerto Rican rememberexcuses, it's not in my blood as
a hispanic, she's put.
She's puerto rican, no, butreally the doubts were so
freaking strong, I mean, theimposter syndrome almost
completely halted my entirejourney.
I don't think I would be hereif it wasn't for amazing mentors
, amazing coaches, a supportivefamily.
(01:41):
But this guy, specifically guysguys like for real, for real,
you saw something in me that Icould not see for years and you
just kept relentlesslyencouraging me and being patient
with my self-doubt and coursecorrecting me like no, you can
do this, and that was soimpactful, so thank you.
Speaker 1 (02:00):
Thank you, I appreciate it.
Speaker 2 (02:03):
But I don't know, like like early on, I think for
me and we hear this so much fromour clients it's like, at least
for women, I think the impostersyndrome is really really
strong when you first getstarted because you're like well
, I'm not good enough.
Well, you know yeah I don't havethe experience.
Well, she can do it and he cando it because she's charismatic
or he's really successful, andit's hard for us to actually
(02:27):
move through those self-doubtsand excuses that we often make.
But what's crazy is that'susually what holds us back the
most.
It's not the strategy, it's notthe tactics, it's what's in
between.
You know your mind and whatstories we tell ourselves about
why we can't do the things thatwe're called to do.
Speaker 1 (02:47):
Yeah, and a lot of it is just it's conditioning, and
so Kim came from a very strongbackground in academia, and so
it's about titles and seniorityand you know there's a process,
you have to do it for a certainperiod of time and you have to
achieve a certain title.
And I came from a completelyopposite background where it was
like more of the like just godo it, just go do it, you know,
(03:10):
and so so that's really all thatI think it was for me, and I'm
also too crazy to know that I'mbeing crazy.
Speaker 2 (03:17):
He's being very humble.
Speaker 1 (03:19):
I'm too crazy to know that what I'm doing.
And actually one of mybrother's friends actually said
this when we were in college andI had all these crazy things
that I was going to do, likeflying to New York on Black
Friday as a college kid, rightTo buy clothes at Saks Fifth
Avenue, to go flip on eBay, likethat's the kind of stuff that I
was doing in college, right,just wild stuff.
(03:39):
And I remember my brother'sfriend who was also our joint
roommate there was three of usright and I remember my
brother's friend who was alsoour joint roommate there's three
of us right and he said Chrissays like crazy ideas and
unrealistic expectations, andI'm like he's kind of on the
nose with that one.
But so I do think there'ssomething in me that's a little
bit broken, that I don't realizethat what I'm doing is crazy.
Speaker 2 (03:58):
You know like I just do things.
You are the boldest person Iknow, that's for sure.
Speaker 1 (04:02):
Yeah, see, but again, that's that's conditioning,
because my dad growing up umsales don't want to get into the
whole backstory but like hewould just walk into places like
he owned it, like for hisclients, you know, he would just
walk in there like, yeah, so heserviced qvc slash fast food
restaurants like they made theactual menu boards for the.
You know, like the rbs and thetaco bells and like if when you
(04:22):
order off that board his companymade those and he sold them and
like we would be like a random,literally like a random
location in the middle ofnowhere, we're like in Jackson,
mississippi or whatever, like enroute to somewhere.
And he's like, oh, the Taco Bell, I'm going to check it out.
And then he'd just go in there.
But he'd like walk in the backLike he was like part of the
company.
And then he's asking like aminimum wage cashier.
(04:45):
He's like what do you guysthink about your menu boards?
And I'm like my brother and Iare like he's crazy, like
they've never even noticed thesemenu boards ever, like they're
literally just cashing in orchecking, like clocking in to
get a paycheck right, to maybepay their bills.
And he's like what do you thinkabout your menu boards?
So for me, right, that was myupbringing, it was completely
(05:06):
the opposite.
So me just going and pursuinglike mowing lawns or flipping
clothes on eBay was like thislevel of crazy compared to like
the level of crazy that'swalking into the back of a Taco
Bell in the middle of nowhere.
Speaker 2 (05:18):
But that's how he got business.
He just talked to people.
And I love that because it'ssuch a good example of just
being willing to do the work andshow up and not waiting for
people to come to you like yourdad is the definition of like
I'm going to sell this period.
There's no.
Speaker 1 (05:33):
Yeah, he's amazing and then he'd grab a cup and
then he would go.
This was actually brilliant.
So he would before like we hada meeting, like his arby's was
one of his big clients.
This is before they're.
We have the meats.
They were really strugglingwith like who the heck they were
in the world, cause roast beefwas a big fad in the nineties
and then roast beef Cause therewas a whole attack on red meat
Right, which was nonsense, as weknow now.
Um, so basically, this was theywere like in a state of like we
(05:55):
don't know who the heck we areanymore, right, and so, anyway,
bottom line is we were, we had,we had a meeting, and I would
shadow him from a very young age, like elementary school.
I was always just reallyinterested in business, anyways.
So I remember one thing that Ipicked up that was really smart
in many things my dad's abrilliant salesperson.
He's like Jedi mind trade level, like for real.
Like for real.
I would be like dang, that wasgood, and I'd be like nope,
(06:18):
writing that one down.
But he would go by the locationnearby the corporate store and
he'd be like how do you guyslike your men?
You know it's all routine,right.
How do you like your menu board, but he would bring a cup, like
he had just gone to Arby'scause.
We did to Arby's corporate forthe meeting.
So he knows that like wesupport the brand right.
Speaker 2 (06:35):
Like super smart, right, he would stop by an
Arby's and like pick upsomething to eat.
Speaker 1 (06:39):
But yeah, we had like Bojangles or like all these
different like big names, right,like Great American Cookie
Cinnabon, like we work with allof those, and so I would shadow
him for some days and he wouldalways go with the product and
be able to speak to it, right,but still like the boldness of
just going in there and doingthose things.
Right, it was just like so thatwas my world.
So being 12, literally, andbeing in a massive like
(07:01):
corporate setting, for me itwasn't a big deal to then like
step into.
Oh, I'm going to go pitch abunch of realtors because I have
a moving business.
And if they refer me, I'm goingto get like a $10,000.
Like cause, that was myupbringing and for you, I think
it was different.
Speaker 2 (07:16):
Yeah, that's not the reality for most of us.
Um, like, most of us don't growup in the business space, but
it's still an amazing testamentof like, how you can number one,
how you can instill that intoyour kids yeah number two,
though I think that was reallyuncomfortable for me at the time
and now I would now I would doprobably more than that yes, you
know what I mean.
Probably you know what I mean,like you do do more than that.
Speaker 1 (07:38):
Yeah, like I would so , but everybody starts somewhere
exactly like it's just who youare.
Speaker 2 (07:43):
I think we have this huge, massive, limiting belief
around that, and I also thinkpeople confuse being
self-assured with having doubts,and so I think my parents built
a lot of self-assurance in meIn that they really made sure
that I knew oh, you are capable.
But in a particular avenue Iwould feel so nervous and
(08:04):
discouraged because it was a newthing and I didn't go to school
for it.
I think you know for mestarting exactly the marketing.
It is the classic.
But I wasn't going to go tothere.
When I started social media atmy social media agency, there
was no bachelors in social.
Now you can I.
I believe there is a universitywho has a whole bachelor's on
(08:26):
being an influencer.
Oh my God.
Speaker 1 (08:29):
These are the smoothest brains in America.
Speaker 2 (08:30):
I know right so it's hilarious.
Sorry if you're attending andyou're listening to this, but
this idea that and also likePuerto Rico, like we don't have
that many opportunities like wedo in the States.
It's like, okay, you are eithergoing to be a lawyer, you're
going to be a doctor, or you'regoing to be some kind of
engineer, so that you haveguaranteed job security, whereas
(08:51):
here it's like, oh, you canswitch careers five times and
it's not a big deal.
But I think a lot of our clientsstruggle with this idea that
they have to prove themselves tothe extreme.
At least the women do.
I don't see that as much in themen, in terms of imposter
syndrome, but I see it a lot inour girls, in that, you know,
they're constantly comparingthemselves to other people.
Um well, I haven't, you know,achieved X, so why would someone
(09:15):
?
listen to me, or why wouldsomeone buy my course, or why
would someone actually hire me?
Um, and there's a lot of headjunk that keeps us small in many
ways.
Speaker 1 (09:23):
Yeah, the men.
We only realize it when we gotin over our butt.
No, for real, we get in overour butt and literally.
Speaker 2 (09:31):
You said it again.
Then what does that even mean?
Speaker 1 (09:34):
Well, the other term is a little bit more abrasive,
but we get in over our butt andbasically what happens?
Speaker 2 (09:39):
You can just say we get in over our head.
That's how you say it.
That too.
Speaker 1 (09:44):
Yeah, that too, lord Jesus.
So, but what happens, though,is that, like we'll, like we're
like all gung ho and fired upright and then we sell the thing
and then we're like, oh my gosh, I am totally an imposter.
I just sold some stuff that Ihave no idea how to deliver on.
I remember when I sold my firstin the business, in the moving
(10:05):
business right, the firstbusiness I'm like 25 and I sold
a $60,000 installation contractand they're like you've done
this kind of stuff before I'mlike yeah of course I have and
we kind of had I mean youinstalled a lot of furniture in
residential homesright exactly.
Well, we did do some stuff forlike university, like kind of
like installing stuff in theuniversity.
I mean it was a very strongkind of like installing stuff in
the university.
I mean it was a very strongkind of right.
(10:25):
So, so so and I remember theguy said something to me too.
He was like you got big,whatever you know the things
that men have.
Anyways, he said that cause Ikept, cause I kept selling the
fact that like on the contract Iwas really aggressive about it
thing anyways so so anyways, umbut I.
But then the imposter syndromekicked in oh, it did.
Speaker 2 (10:48):
Yeah, I didn't.
I didn't think this ever kickedin for you no, so it'll show up
in different ways.
Speaker 1 (10:52):
So men kind of have two different ways we go about
it.
Right, we either like we eitherlike the full court press.
We either rise or we sink rightlike.
It's like hey, it's sink orswim homie.
So I I went nuts and I got a.
Um, I started going crazy likeresearching how I was going to
actually do this?
Speaker 2 (11:08):
No, but when did it sink in and how did you feel?
Speaker 1 (11:09):
When we signed the contract.
Speaker 2 (11:11):
Okay, so you signed the contract and you're like oh
my gosh, I have to deliver onthis thing.
Speaker 1 (11:14):
Well, first I had to get it, but I already sold and I
sold very confidently.
Speaker 2 (11:18):
How the heck do I make this happen now?
Speaker 1 (11:20):
I sold it without even having the pro the
appropriate insurance in place.
They're like you have theinsurance too, right we're gonna
go to jail.
Speaker 2 (11:26):
Yeah, just this podcast.
I'm totally outing myself.
Speaker 1 (11:29):
But yeah, so the the premium, just so.
First of all, no one wanted togive me, they didn't want to
underwrite a policy because itwas high risk and I'm in my 20s,
right.
And so it's like getting yourdriver's license, or rather
getting your insurance for fordriving when you're 16.
It's really no one wants tocover you.
You're an idiot.
So no one wanted to cover me inthis business, because this is
a high risk, high exposurebusiness, right?
So I, literally I'm selling thecontract and I'm driving all
(11:50):
over the place trying to getinsurance to be able to do the
project.
Yeah, well, the lowest pricethat I got was thirty thousand
dollars for a sixty thousanddollar project for a sixty
thousand.
That was for the year which soif I didn't get another, I mean
I was going to be way in thehole and then I had to have
$7,000 as the first like paymentand then the rest of them came
out.
Every pay run they take apercentage out of you know like
(12:12):
however much you racked up inpayroll.
Speaker 2 (12:29):
And I'm like, and I sold the contract knowing that
like wanted to insure me on thethree towns over.
Okay, but this is after thecontract was signed, I think
right before, right after, yeah,yeah regardless, I have, I had
verbally committed so youwithout having insurance?
Speaker 1 (12:37):
yes, I knew well, I knew it was gonna be expensive.
I know it's gonna be seventhousand.
Speaker 2 (12:41):
I'm gonna figure it out but anyway.
Speaker 1 (12:43):
So then the imposter started to kick in, because I'm
like I don't have the insurance,and then I was like wait a
minute, how are we going to dothis?
Like I don't even know if Ihave a crew big enough to
actually deliver on this.
They were like we're sendingall these trucks.
It was 316 bedrooms and it wasall the furniture.
Speaker 2 (13:05):
Like centers, the nightstands, the bar stools, I
mean a whole apartment assembled.
It's not just installing.
Speaker 1 (13:07):
You have to assemble it and then you have to install
it.
Think ikea, but like 10 timesworse they don't even say so.
Speaker 2 (13:10):
It all comes from china, from china, yeah it all.
Speaker 1 (13:12):
Well, this one particular comes from china,
this particular manufacturer,they were all chinese, and so
there's not even instructionslike, and they don't even send
it like in a box with theconclusive like this is a
nightstand this is how you sendall it together.
They send all the legs together,they send all the tabletops
together, they send all of theseating pads together, because
it's cheaper, because it'scheaper to ship it that way,
because you can pack the trucktighter.
So all this stuff's arrivingand you're like I don't know.
(13:34):
There's thousands of parts,thousands of parts, and again,
I've never done this before.
Yeah, imposter syndrome kickedin real hard so I feel like with
men, if you're gonna do that,you better willing to accept the
trade-off that like you'regonna have to bust your behind
to figure out how the heck likeit's jump off the cliff and
figure out how to build a planeon the way down.
And so I went nuts till likethree in the morning.
Speaker 2 (13:56):
Is that your philosophy?
Speaker 1 (13:57):
yes, so it has burned me, this has burned me, this
has burned me, but I would go upto the property at like
midnight and I would just.
It was a.
It was a new apartment, it wasa.
It was off-campus studenthousing was what we were doing
an install job for, and and so Iwas walking around like timing,
like how long it took me towalk here, there and wherever,
and like mapping out what thebest routes would be and this
(14:17):
and that, and so we crushed ityou did.
Yeah, they said it was the bestjob that anybody'd ever done and
, and the next thing you know wegot a half million dollars more
contracts from just that oneperson, and then that led to us
working with five more furnituremanufacturers and student house
in turnkey student housing.
Speaker 2 (14:32):
So the takeaway is when you're starting something
new, no one knows what the heckthey're doing.
Speaker 1 (14:36):
Nobody knows.
No one knows they're justpretending.
Speaker 2 (14:39):
And so you have to go and take the leap, even if you
don't feel ready.
Because that's the number oneexcuse that we think about when
we coach people is like I'm notready.
Well, there's never going to bea time when you're already like
that's the fallacy, Thinkingthat you are ready to invest in
a big coaching program, thinkingthat you're ready to expand
your team, thinking that you'reready to take on a bigger
(15:00):
project.
You are never ready.
You got to just do it andyou'll learn in the process.
And I think for us to kind ofgetting into the whole imposter
syndrome thing for women I lovehow you talked about for men,
but for women too it's I thinkwe get so self-focused.
Where the spotlight is on us,you know it's like we have to
(15:22):
perform and we have to make ithappen.
And the reality is, business isabout serving other people,
Business is about providing asolution to a particular problem
, and so, for all of our clients, we're always telling them
you're making this about you andit's not about you.
It's about the people that youare trying to serve.
So when it feels scary, when itfeels like you don't have the
capacity, when you feel like,well, I'm just not smart enough
(15:44):
or I don't have enoughexperience or I haven't, you
know, done enough with clients,or I have an X, y or Z, you
really need to remember that youare here to serve a bigger
purpose.
That it's about calling andit's about what God is calling
you to do, even if you're scared, moving forward with strength
and like doing it anyway,regardless of how you feel, is
(16:04):
so important.
I think sometimes we get soself-absorbed and we put the
spotlight on us.
I remember coaching.
One of our clients was just hada hundred thousand dollar
launch and she's she's donebigger launches than that before
, but she was so in impostersyndrome one day before she was
doing a training and I had toremind her like, listen, you
have already.
The burden of proof of theresults that you get people is
(16:28):
so staggeringly high.
You have to remember whatyou've been able to achieve in
the past and how you've alreadyhelped so many people.
This is a walk in the park.
You've done this five, six,seven, eight times now.
You know exactly how to refineyour process and you're showing
up not for you.
You're to refine your processand you're showing up not for
you.
You're showing up for thepeople that you're meant to
serve, and I think that releasesa stress from us, from being
(16:51):
like, oh, we have to be perfectto know we just have to show up
and we have to do our best.
That's not to say that you haveto do things without having
experience.
I don't necessarily recommendwhat Chris did no.
Speaker 1 (17:02):
If you're going to be dumb, you better be tough
necessarily recommend what,chris?
Speaker 2 (17:07):
no, if you're gonna, if you're gonna be dumb, you
better be tough, exactly, oh mygosh we need that in a shirt.
That is so good, but but it'strue the mantra of my early
years in life and the thingyou're just derailing my whole
thought process and I love it,but it's too much.
Speaker 1 (17:22):
But anyway, um, I think sometimes we have to
remember that it's not about usyeah, and that we just have to
step boldly yeah, I think umthinking along that same line of
thought.
There you know about making itabout you I think what we end up
doing and um, and I and I tellpeople to do this um, in other
areas too.
Like you know, if somebody, acustomer, does something, I'm
(17:44):
like okay, but what does it sayabout them more than what it
says about you?
Right, like you always have tokind of think about it.
Like it, there may be not agood place, they may be you know
, there's something crazy goingon in there.
Like it doesn't mean thatyou're not rendering a quality
service.
It may be just having a day.
Right, we always make it aboutus.
But I think too, the way we doit when it comes to doubts and
excuses and limited beliefs islike we tend to hyper-focus,
like we're the only one that'sever gone through this in the
(18:06):
history of the world.
And I remember several people.
I remember specifically RussellBrunson talking about he's like
the more I've grown, the louderthe voices of doubt have gotten
, the more the imposter syndromehas set in.
And so it is something that youwrestle with and I do believe
this.
I really do believe this.
But I believe, specifically, ifyou are in a calling, and God
(18:26):
is calling you to multiply yourgiftings in certain ways in your
business, then I believe thatyou're going to hear those
whispers of doubt from the enemyof this world.
Speaker 2 (18:31):
It's absolutely true.
Speaker 1 (18:32):
And so that to me, is you have to make it more than
about the flesh and you have towalk with spirit, because God is
trying to do somethingsupernatural and powerful in
your life, and it's going to beuncomfortable and those things
are going to come up, but Ithink, recognizing that there is
an adversary and that thosemaybe aren't your thoughts, like
we aren't called to live in aspirit of fear, and so I think
sometimes it isn't just us, it'ssomething speaking into us,
(18:55):
whispering lies into us, and sothat has given me a lot to be
like.
No, no, no.
This is what I've been calledto, this is my North node, and
I'm walking, not in fear, butI'm walking towards that
courageously right.
And so I think that's a big partof it, and I think that having
that as your I guess yourguiding North Star, I think, is
probably the most impactfulthing that you can do if you
(19:16):
have a faith practice like whatwe have.
Speaker 2 (19:18):
A hundred percent, and I think, too, what you said
is so powerful about you knowwhat Russell was sharing, where
the more successful you are, themore pressure there is, because
now you're performing in public, and so if you have to fail,
it's much harder to fail inpublic than it is to fail in
secret, and so I think,exercising those muscles before
(19:38):
you're in the limelight it's soimportant because it teaches you
and trains you.
The more you do it, the moreconfident you become.
It's that confidence,competence, you know, circle,
that we always talk about, thatcycle of like doing it more.
The more reps you get in, themore you say yes to doing things
scared, the less scared youbecome to do new things and get
uncomfortable.
Speaker 1 (19:58):
Yeah, I think, too.
A resource that I wouldrecommend is the book Mindset by
Carol Dweck, and she talksabout a fixed versus a growth
mindset, and I think you have torealize like, yeah, you are
going to make mistakes, and yeah, you are going to get your butt
kicked, and yeah, it is goingto be painful, and yeah, yeah,
yeah, but the reality is is thatthese look, you only lose if
(20:19):
you give up it's true right.
Like everything is a learningexperience.
There's no such thing asfailure in life.
I mean, that's not like somewoo-woo comment, like that's
real, because it's just part ofthe story.
If you watch a movie and thenthe main character experiences
some kind of a challenge alongthe way, that's what makes the
story worth telling.
If there wasn't the adversary,if there wasn't the, the, the
(20:41):
pitfall or the know, that mainchallenge that they experienced,
both internal or external, thestory is not a good movie.
Like it's not even worthwatching, it's not a good show,
it's not a good story.
And so what you're doing is isyou're not responsible for the
tests, but you are responsiblefor the testimony.
And so to craft that testimony,there are going to be those
things that you have to overcome, the things that you have to go
(21:03):
through the valley that youhave to cross, and I just think
that normalizing that but alsohaving a growth mindset through
that process of like, okay, cool.
I've always talked about thisand I made a reference to it in
a previous episode where I said,like marketing was like my
infinity, my last infinity stoneand my infinity gauntlet.
And a lot of people are likedude, you've lived like 10 lives
.
I'm like, yeah, I have.
(21:23):
But here's the thing I'vegotten my butt kicked at every
single thing that I've done,literally.
But somewhere along the way Ipicked up something that I was
like powerful, that's powerful,that's going to help, that's
going to help, and it didn'tcome easy.
None of it came easy.
In fact, kim can literally tellyou and this isn, I promise you
, it's not, we have our completeshortfalls and shortcomings.
(21:44):
Right now that we deal withLike it's just again, it's part
of it.
You never arrive.
You literally never arrive.
But I'm not joking you guys.
Some of the stuff that we dowith technology now, personally,
I can't believe that I actuallylike when Kim's for real.
When Kim started dating me,guys, I wore the clip for my
phone on my belt.
Speaker 2 (22:09):
Like for real, for real, like pause, pause, what
he's trying to say is that hehad a blackberry.
Speaker 1 (22:14):
Yes, that he wore on his belt with a clip yes, and he
was 25 years old, okay, andiphones existed, like I was like
no, I don't like it because itdidn't have buttons.
Speaker 2 (22:25):
It's not a business phone.
Speaker 1 (22:26):
I was the only I want to be respected in business.
And if you have a business.
Speaker 2 (22:30):
You have a BlackBerry .
Speaker 1 (22:32):
I was already a boomer at 25, 24.
Speaker 2 (22:34):
I mean Chris is 25, going on 60.
Speaker 1 (22:36):
Guys, I could barely log into a computer Like for
real, like that was not.
I remember when I had like aanyways, I don't go down to
rabbit holes, but like I could,I wasn't using CRMs.
The first year in in thebusiness, in the moving business
we started guys.
I took every request, phonecall, I wrote down their request
with no formatting, just on ayellow notepad, and sometimes I
(22:58):
couldn't find the notepad and itwas a day of the job and my
guys would show up and they'd belike what are we doing?
I'll be like okay.
Literally.
Let me look at my notepad and Icouldn't find the job details,
nor their address, nor theirphone number.
Speaker 2 (23:09):
If you, found us or me through a Trello video.
This is why?
It's because we have livedexperience of what it looks like
to not have a productivitysystem.
Speaker 1 (23:19):
So my point is that now, sometimes I'm doing things
with technology and I literallyam like I can't believe that I
can actually do this, like Ican't believe people look at me
as like a tech sophisticatedperson.
Speaker 2 (23:29):
Yeah, like you're out here.
That's not who I was at allBuilding apps with Replit.
Speaker 1 (23:34):
Yeah, I'm like working with AI agents and like
doing all this, I'm like I can'tcode but I can do a lot with
technology and that's not.
That wasn't my thing at all.
That wasn't my thing at all.
Kim is shocked that I'm inmarketing, like shocked, like it
blew up.
It's crazy, like I literallypeople think that like oh, it
was just some great marketing.
No, I was terrible.
Speaker 2 (23:49):
I could not get Chris to post any content whatsoever
or even be aware of theplatforms and the things that
were happening, Like with ads.
Oh my gosh, I had to sell youso hard on doing ads or doing
anything for the movie company.
And now you're like freakinggenius level with marketing
thank you.
Speaker 1 (24:08):
She would put a camera in my face and be like
say something for social media,and I would literally like twist
my arm, be like, hi, have agood summer.
You know, like it was the worst, like I had like literal
charisma level negative 400,like it was so bad, like you
could clearly tell that she mademe do it no, but now you have
like a freaking awesome podcastand your youtube channel and
(24:29):
like a whole media company it'swild, so that tells you that.
But here's the thing who?
Speaker 2 (24:35):
you are now doesn't mean it's who you're going to
become, and god knows that andwhat is amazing about that is
you have to get comfortablewalking through the doors that
God opens in your path, and Ithink that's what you've done so
well.
You really have.
You've said yes to theuncomfortable things.
Speaker 1 (24:50):
I just think we compare our now to someone
else's like 10 years in, youknow, and that's not fair, and I
remember I did that.
No, I'm literally.
I love Lewis house.
This is not a shot at Lewishouse, but I remember when I
first started my own podcast, Iwent and I listened to a couple
of his first episodes, and itwas like good gravy.
This is terrible.
It's so bad, but you know whatYou're going to suck at
(25:14):
everything at first.
I promise you you will, andthen the deal, though, is that
people will get to see thatgrowth.
You get to experience thatgrowth, and I think what ends up
happening is it becomes apractice.
It becomes a practice that youjust that's become.
It becomes who you are like.
You're just constantly focusedon growth and improvement and
progress, and you strengthenthat muscle and develop that as
a habit.
(25:34):
Yeah, and I think, like nextthing, you know, like you, just
the fear of something new.
It, or some of these impostersyndromes or some of what like
it, kind of starts to go away alittle bit, or at least, maybe
it doesn't go away, but you feelup for the challenge.
Yeah, I think you learn how todeal with it.
Speaker 2 (25:52):
I feel like you have tools in your tool chest that
you can pull out and you justget better at dealing with the
discomfort.
I think we all have to getcomfortable in the discomfort,
and knowing that in thediscomfort is when we actually
become the best version ofourselves, because we cannot
grow if we don't have anychallenges.
It's like going to the gym right, you put pressure and
(26:15):
resistance on your muscles sothat you actually grow them, and
so, without putting in the reps, without putting that challenge
, without putting that extraburden on your muscles, you
can't actually grow, and so alot of people are watching and
listening to this podcast andyou're expecting that growth is
just going to happen to you,like it's just going to come out
of nowhere and all of a suddenyou're going to become this like
(26:36):
expert in your field or athought leader.
No, my friend, it comes fromdoing the reps, it comes from
saying yes when you want to sayno, it comes from walking
through the doors that God opensfor you and it comes from
really being okay in thediscomfort.
I think we coach a lot of ourclients who are so uncomfortable
and they're so desperate tomove into comfort.
It's like no, no, no, listen,listen, listen, listen.
(26:58):
Child, you grow in thediscomfort, in the challenges.
God builds into us resilience,strength, determination, and we
become a better version ofourselves with every single
obstacle.
I think the people who grow themost in business, who achieve
the most in business, are theones who welcome the discomfort.
(27:18):
They're not trying to move intocomfort.
They're okay in the discomfort,and they might even seek it on
purpose, so they're not stayingstagnant constantly.
Speaker 1 (27:27):
I was going to say.
The other one too, is that wefind complacency in our comfort.
Ooh Right.
So it's like we're trying toget out of discomfort, but then
we get real complacent incomfort to the point where
you're like I haven't grown atall in like years.
Speaker 2 (27:41):
That is such a trap.
I think that is one of thestrongest, craziest traps from
the enemy.
Can you speak more on that,because I feel like we've been
in that?
Speaker 1 (27:50):
well, it's a lie, it's a yeah, it is.
We have been there um, it's alie, because when it's up
happening is that you fall outof touch yeah um, you lose sight
of your audience.
You get you're not sharpeningyour skills yeah, other people
are and so like they're closinggap on you and the next thing
you know you're not sharpeningyour skills, other people are,
and so like they're closing gapon you and the next thing you
know you're kind of obsolete.
And so then you get it, you'reforced into discomfort by
(28:13):
seeking refuge in comfort.
You actually end up fallinginvoluntarily, involuntarily,
into discomfort again.
And so you can choose whetherI'm going to deliberately enter
myself into discomfort becauseI'm going to continue to grow,
or if I'm going to deliberatelyenter myself into discomfort
because I'm going to continue togrow, or if I'm going to fall
into discomfort because you gota little comfy cump.
Speaker 2 (28:31):
Yeah, I think we've talked about that right in
previous episodes about choosingyour suck you know, we get a
lot of complaints.
A lot of our clients are likethey're experts Not everyone,
but we hear a lot of complaintsand excuses, because of the
nature of what we do we're withpeople, we're humans, that's
what we do, right?
It's like, well, I can't greatat it, yeah, I can't make it
(28:51):
happen because of this, or Idon't have time, or I don't have
money, whatever, everybody,everybody has a unique thing
that is only only them never inthe history of humans has it
applied to anybody but them.
Speaker 1 (29:00):
And then okay, but no , and I'll give examples right,
of other people that I know thatI work with right now that have
this same problem.
Oh, but that's different,because mine is this way.
I'm like okay, it's a differentflavor Skittle.
Speaker 2 (29:12):
It's a different color Skittle.
Speaker 1 (29:13):
It's the same dang thing.
Shut up, so stupid.
Speaker 2 (29:17):
It I, you know, we we got what is it, mr no herself.
Speaker 1 (29:22):
Like Is it, mr no?
Herself, Like we just wheneverwe present, we get into that
mindset, we get into thatmindset.
Speaker 2 (29:26):
We present solutions and it's like, well, no, that's
not going to work because X, yor Z.
It's like you know what?
I don't have time for this, butthe reality is I think a lot of
times we're so passionate aboutgetting back into our little
comfort zone that we forgetabout picking our suck.
We've talked about that.
It sucks to be uncomfortable,but you know what sucks more?
(29:51):
It sucks to not have a job.
It sucks to not have a business.
It sucks to not be able toactually accomplish the goals
that you've set out for yourselfand then look back and have
regret because you didn't takethe step, because you were too
scared or you were too lazy, oryou made every excuse under the
book to say I can't't do thisbecause of X and you gave
yourself an out.
Do not give yourself an out.
It is such a trap.
We see it every freaking day incoaching.
(30:13):
In fact, I would say that a bigpart of our job is holding
people accountable andchallenging them to not make
excuses, because any and anysituation you can make an excuse
to not get up in the morning,to not go to work, to not serve
people, to not post the content,to not shoot the blog post, to
not write the blog post or shootthe podcast, or shoot the
(30:34):
youtube video.
It's so easy to staycomfortable, yeah, but the
reality is nothing happens incomfort.
It doesn't I would.
Speaker 1 (30:43):
So, as business owners, we really set ourselves
up to fail in so many ways.
One is we try to bring like ouryou know, industrial revolution
, you know era education, whichwas made for us to literally be
a corporate stooge in a nine tofive and just do as we're told,
right, and that's the wholeeducation system.
(31:03):
It's just I'm going to tell youthis and remember and
regurgitate on the day that Isay it's not critical thinking.
If you took a critical thinkingclass in college, kudos to you.
I did.
It was incredible.
It helps unlock your mind inmany ways.
But anyways, all I have to say,you know, I think when we get
into the real world as businessowners, we've had someone in our
(31:24):
lives, be it a teacher orwhatever.
Like in athletics, you have acoach.
In school, you have a teacherand they're holding you
accountable to doing the thingsthat you need to do in the order
that you need to do them.
They don't just give you thebooks and say, all right, see
you for the final exams in threemonths.
They're holding you to account,they're giving you the process,
they're giving you and I'msetting up a big soft pitch here
(31:45):
, guys but the reality is Idon't understand, as business
owners in this one particulararea, how we think we're going
to do this alone With ourmindset, that we have from our
nine to five this, and thatwe're going to change our
mindset, hold ourselvesaccountable and see our blind
spots on our own.
That just doesn't make anysense.
So for me, you need to havesomeone in your life that's
helping you think a differentway.
(32:05):
I mentioned, you know, theindustrial era revolution,
industrial era mindset with theschooling system and what have
you?
The nine to five mindset, right, the accountability instruction
in which you're doing things,which is huge.
It's not about doing the things, it's about the strategic order
in which you're doing thethings but also somebody to call
you on your ish.
Like, right, call you on yourish because all this stuff, guys
(32:27):
, when I, if I bring thismcflurry stuff to my coach, all
these excuses and doubts, if Ibring that mcflurry to my
executive coach, he gonna callmy butt on it like he's gonna
call me hard on.
He's gonna be like bro, likefor real, like we were literally
just talking about how we had acouple therapists and he would
look me dead in my face.
Shout, a couples therapist andhe would look me dead in my face
.
Shout out to Dustin.
He would look me dead in myface and be like Really.
(32:51):
Really, and I'm like you'reright, you're right, you're
right.
Speaker 2 (32:53):
He just had to give you a look.
Yeah, but staying with me, butI don't understand how we expect
, guys.
Speaker 1 (32:59):
We literally enter into a new thing, something
we've never done before Neverand we think we're going to
apply this other data that hasno relevancy whatsoever to what
we're doing.
We're going to somehow fit itin there oh, because I what?
And then we have no mindsetabout how we should be
approaching this thing.
No skills, never done it before, and we don't have anybody to
hold us accountable or give us aprotocol in which we should
follow.
Like, could there be a biggerrecipe for failure than that
(33:24):
right there?
Speaker 2 (33:25):
Yeah.
Speaker 1 (33:25):
You know, like, dude, get a coach.
I'm not saying it has to be us,I'm really not.
But most of this stuff, like asI read through this, I'm like
you need a coach, you need acoach, you need a coach, you
need a coach, you need a coach,you need a coach.
Speaker 2 (33:37):
Yeah.
Speaker 1 (33:37):
Like you need a coach and no one does this without
coaches.
Coaches have coaches.
Yeah, like Tony Robbins hascoach.
We went and saw the amazingJohn Maxwell I was going to say
Jack Canfield, john Maxwell.
We went and saw him a couplemonths ago.
Speaker 2 (33:53):
He's incredible.
Speaker 1 (33:54):
Bro's like 80.
Speaker 2 (33:56):
Yeah, and he still has coaches.
He's hustling.
Speaker 1 (33:58):
I'm like who the heck ?
Speaker 2 (34:00):
Who could possibly be your coach?
Speaker 1 (34:01):
Like is your coach Yoda, Like who For real.
How?
Speaker 2 (34:04):
do you have somebody?
Speaker 1 (34:05):
older than you coaching you.
But you know what he actuallyhas younger coaches now.
Why Relevant?
Because he's falling out oftouch.
Maybe because he's in his 80sand, like he stayed hip, he's in
shape.
He's still on.
He has you know.
Oh, I've made this way toolong-winded, but honestly, every
time I read one of these, or asI read through these, I'm like
(34:28):
get a coach, yeah, link is inthe description of this video,
and you can get into group.
Speaker 2 (34:32):
That's what he's talking about.
Speaker 1 (34:33):
You can get into group programs, like if you're
brand new and you're like Idon't have the money, okay, sure
, fine, we've all been mentorsfrom afar through their digital
programs in their communities.
Like you've never had more ofan opportunity to join programs
that literally before would have.
You would have had to like goto their office, but you know
right and like spend thousandsof dollars, let's get the real
(34:55):
real.
Speaker 2 (34:56):
you guys, if you're listening to this, you probably
gone through courses andprograms that you don't actually
show up for.
True, that is the biggestproblem.
Speaker 1 (35:07):
It's actually show up for true.
That is the biggest problem.
It's true like there's so muchinformation.
Speaker 2 (35:09):
There's so many books .
Yeah, you haven't read thebooks and you haven't actually
gone through the courses andyou're not participating in
coaching.
It's like, listen, you have toshow up.
There's only so much thatpeople can do for you.
Ultimately, we need to bedisciplined enough and mature
enough and wise enough toactually show up and do the work
too, because I think a bigreason why it's just really
interesting, a big reason whypeople don't want to buy courses
(35:31):
anymore and they're like kindof tired of courses, is because
they don't show up for thefreaking courses.
Yeah, they don't.
Actually, I have never bought acourse that I haven't finished.
Do you know how many people cansay that?
Very, very very few.
You're an alien most people belike I can't fathom and that's
not being self righteous.
I have many other flaws, faults, and I have a coach for that,
but the reality is you gottashow up too.
(35:53):
You can't be a lazy schmuck andexpect that the work is just
gonna magically happen becauseyou signed up for a program.
It's like, oh, now the marketis tighter courses, yeah, but
you didn't show up and do thework either.
That's a problem and we need tocall it out.
Speaker 1 (36:05):
The average ROI on coaching hiring coaches 788%.
Speaker 2 (36:09):
That's insane 788%.
That's amazing.
Speaker 1 (36:12):
So it's yeah, it's absolutely crazy.
It's why we do what we do.
And I would say this I almostposted this in our app, because
we have an app for our communitythat's exclusive to people in
our world.
Um, I almost posted.
I was thinking the other night.
I was like okay, the peoplethat show up for the things that
we do and the people thatactually apply the things that
we teach and they actually arewilling to be coached, I would
(36:34):
say there's like a 99.5 successthey're winning, yeah, like like
legitimately it's almost aguarantee like, legitimately,
are winning.
Now maybe they're like still ontheir way to winning, like the
big, big win, like they want tomake multiple six figures or
whatever.
But like they are, they are wayfurther along than they would
be otherwise, admittedly, andthey will tell you that um and
(36:56):
and again, I'm not saying thatlike we have a magic wand,
they're the ones doing the work.
Like I take no credit in theirsuccesses, but we all need those
people to see.
It's a paradox.
We don't see those things, wedon't realize we're living in
limited beliefs, we don't knowhow to overcome our doubts, we
don't know how to reframe thosethings.
Again, it might be just blindto you outright, like I said.
(37:17):
So sometimes having that personin your world, or having those
people in your world in like agroup coaching setting, it
literally changes everything.
Where we'll see somebody comein, where they've been
struggling for years, next yearthey triple or quadruple or more
their business in like lessthan six months.
Yeah and they've been stuck foryears and then all of a sudden
they're like why didn't I dothis sooner?
And so for us.
(37:38):
We're big advocates of that andthat's why we got into this is
because we hired coaches.
Guys, we've spent like stupidmoney like deposit on a house
multiple times and then somelike a 20 deposit, not this fha
stuff down payment.
Speaker 2 (37:51):
You mean, yeah, what I say, deposit, deposit.
Speaker 1 (37:53):
I'm sorry a down payment on a house.
That's what I meant to say, butlike I'm not talking to fha
deposit or I said it again, I'mdown payment.
I'm talking like I promisewe've done this before.
Speaker 2 (38:02):
Yeah, we have um, I'm talking like down payment.
I'm talking like I promise,we've done this before.
Speaker 1 (38:05):
Yeah, we have.
I'm talking like down payment,that like you got bad credit
kind of down payment.
No, no, no, like when I'm 20%or more, you know yeah.
Speaker 2 (38:14):
You're talking about the big, big, the big, big yeah.
Yeah, but it's wild too,because I think of these
problems are solved, like yousaid, with coaching, but we have
to show up one, two.
I think we need to get out ofour own way because we've seen
more than more than enough timeswe'll try to coach someone, um,
and they're in a full-blown nostate yeah like it is a no
(38:37):
negative state and nothing thatyou present as a solution is
going to change their mindset,and I think I think this was in
Gary Keller's book the One Thing.
He was talking about aconversation he had with his mom
and she I guess he was makingan excuse about something and
she was like you should neveragree with your limitations.
(38:59):
And I was like whoa, that'spowerful, because I think
sometimes people want to givethemselves the out of the excuse
.
No, that can't work for me,because I'm in X or Y situation
or I have this commitment, or Ihave this business model, or I
have this inclination, or Idon't have that talent.
Speaker 1 (39:20):
And then they're not coachable.
Right, they're not coachable.
Speaker 2 (39:22):
It's like all of the solutions.
You have friends right now whoare in this situation and it's
so frustrating because there's asimple solution to their
problem and yet they want tojust complain and complain and
agree with their limitationsinstead of being like you know
what.
That's actually a good idea why?
Speaker 1 (39:39):
Because it requires them becoming uncomfortable and
actually solving the problem andactually solving the problem.
But some of this manifestsespecially when you're in that
negative no state, because therepeated issues with not
reconciling these doubts andexcuses.
When you let these thingsfester for so long, that's when
you enter into like I would sayit's like a sliding scale, like
your optimism is dwindledbecause of all of those
(40:02):
downfalls, all of thosefailures-ish right, I don't like
using that word learningexperiences, but left
unaddressed yeah it will leadyou to that negative no state
where everything is no,everything is negative,
everything is bad, you've lostany semblance of optimism.
So I do know gary says to Ibelieve it was gary.
But he says the thing aboutyour excuses is no one's going
(40:23):
to take them from you like.
You get to get to keep them,you get to keep them.
You get to keep them.
Speaker 2 (40:27):
Okay, maybe that's the quote.
If you argue in favor of yourexcuses or your limitations, you
get to keep them.
Speaker 1 (40:33):
Yeah, you get to keep them.
That's what he said.
Yeah, that's what he said.
Speaker 2 (40:35):
That was so powerful and it's like listen's a trap in
itself and I think it keeps somany of us in a very small
mindset that doesn't allow us togrow.
Speaker 1 (40:55):
Something Kim has been pushing me to do and it
helps me a lot when I do it andI don't give myself the
permission to do it as much as Ishould, and I'm going to make
that a point to do this more.
We go exercise our physicalbody.
I go to the gym every daybecause I don't function well If
I don't like I, just from amethylation standpoint, I don't
want to get into like nerdyepigenetic stuff, but my body.
(41:17):
My body functions better whenI'm methylating well and me
going to the gym, I startmethyling better and I have
better days.
I think we all benefit from,you know, whether it's movement,
just getting 10,000 steps or8,000 steps, whatever, but you
know we don't do that reallydrives me crazy, myself included
.
We just wake up and expect thatour brain's going to roll out
of bed and bench press 450pounds Like we're not flexing
(41:39):
that muscle.
We're not in some cases, youknow.
In some cases, you know,there's like a crazy statistic
about the amount of people thatactually have read a book, cover
to cover, after schooling hasended and it's like.
Speaker 2 (41:48):
Less than one book after it's obscene, and I read
another stat that like after theage of 30,.
Speaker 1 (41:54):
most men will never sprint again in their lives
After the age of 30.
Like they'll never sprint againever.
Speaker 2 (42:00):
Is that true?
Yeah, I believe so what?
Speaker 1 (42:02):
That's what I read on the internet.
So it has to be true what?
But no, but seriously look thatup, because it was something
really just outrageous.
That's wild.
So we don't read anymore, right?
But for me it's journaling.
My mind is a very crazy placeand sometimes these doubts or
limiting beliefs or whatever thecase may be, they're underneath
the surface, they're not overt.
They're underneath the surface,they're not overt, they're not
(42:23):
obvious to me.
If I'm in a negative no state,I don't realize how I got there
and I don't realize the thingsthat are leading me to be in
that negative no state.
And so for me it's sitting downwith my thoughts, journaling
and doing that mental exercise,Having that mindfulness or
meditation practice or prayerpractice or whatever you do,
Sitting in the word, All thosethings like sometimes we don't
(42:45):
see things and and we're showingup in a way it's a by-product
how we're showing up.
It's a.
That's what I was trying to say.
It's a by-product of the thingsthat we're not doing.
It's a by-product of the thingsthat are underneath the surface
, that we're not even consciousof, and so I don't want anybody
to feel like we're picking onthem by talking about this stuff
.
We see it every single day andit's like dude, you constantly
sabotage yourself like it's notto do with your business.
(43:08):
You have a beautiful business,you have amazing skill, you have
an amazing product, you have anamazing service.
You is the problem, sometimeseven to the point where I
literally got into the two withsome of the people that I've
mentored in the past when I wasinvolved with, like accelerator
programs, stuff like that.
I'm like you need to hire ceobecause you've been sitting on
this for seven freaking yearsand you're still the problem and
despite everybody telling youall the things there's pride,
(43:30):
there's ego, there's this,there's that, there's whatever
but it's you stuff, it's youstuff and you're still sitting
here, whereas someone else withthe right mindset approach would
have scaled this to the moonright in one case and I'm not
going to say specifics because Idon't want to, I'm sure I think
this person actually listens tothe show, but I got him a
connection with like guys.
(43:51):
This was like the golden.
I got a golden ticket.
This was the golden ticket.
It was the gold.
Like the player, like theplayer in this space.
Like when you see this brand,the logo, they're the only one,
they're literally the onlyplayer.
They supply in this particularindustry.
They plot, they're the numberone supplier in the world.
I got him an intro and he's inthe same field and it was a
(44:12):
thousand percent like a mergeracquisition situation, like
millions and millions of dollars.
I mean just completely pooed thebed, completely pooed the bed
and I was like you are theproblem, you're your own, we're
sending and we see guys this allthe time.
Like don't get to the pointwhere you look back at your life
and say what could have been ifit weren't for me and my
(44:32):
nonsense and my baggage and myBS.
Like that.
To me there's no bigger regretof like that big what if?
Right, and a lot of people saylike they look back about their
family and they should havespent some time with their kids
and should spend more time andall that I think is layered into
this as well.
All right, right, but man, to me, like it's like we gotta unpack
what's in our brains and reallylike see what's going on here,
(44:54):
because I don't think we evenrealize how much is actually a
hindrance to the things that wewant to achieve.
I think was it true about thesprinting, by the way, uh grok
says um, yes, but it can also be.
Speaker 2 (45:08):
Uh, it's plausible, but it may not be 100 based on
trends okay, well, the internetlied so there's there's just
like conflicting studies on thatdata, but I think that's
interesting um anyway, I'll tryto find the article that I read.
You're good I'm sure there'smany, because it referenced
quite a few, but really I think,really I think as we like, wrap
up this first part becausewe're going to have to do a part
(45:29):
two because there's so many ofthese.
I want to touch on one lastthing, and that is, I think, the
fear of failure but, also thefear of too much success, and so
, again, I know we talk a lotabout women as men, I think, the
Christians wrestle with thefear of success, one big time
For sure, and I think peoplefeel guilty about it.
Might feel like we're beingsexist.
We're not.
Speaker 1 (45:53):
We're just kind of showing trends based on our
experience.
I mean, I said the men are dumband we gotta be tough.
Speaker 2 (45:55):
So I think we're being fair here.
Yeah, I'm just saying.
Speaker 1 (45:56):
I think we're being fair here.
Speaker 2 (45:58):
You know I could just I could hear the woksters oh,
it's so sexist.
Yeah, anyway, get over it.
Speaker 1 (46:02):
The point is that I think they don't believe in
genders anyway.
So what are we talking abouthere?
Speaker 2 (46:09):
Um, but at least for me you know, I've had both and I
think I still wrestle with both.
In many ways, I think the fearof failure is stronger sometimes
than the fear of success.
But especially as someone who,you know, has experienced a lot
of craziness in terms of lots ofsuccess, lots of failure in
(46:30):
business, and there's beenseasons in our life that have
been super chaotic I wrestlewith both.
I wrestle with not having, youknow, achieved the things that
God has called me to achieve,and I think my greatest fear in
life is being in my deathbed andhaving regrets about not
pouring myself out completely orlike god didn't, wasn't able to
(46:50):
use me to my full potentialbecause,
yeah, he had to use someone elsebecause I was too afraid or I
made excuses, or I couldn't movepast my discomfort, etc.
Etc.
Etc.
But I also, when we're havingconversations about scaling our
business or getting to a newmilestone or launching something
new, the first thought in mymind is always yes, but this is
(47:12):
going to be really challenging,it's going to affect my
lifestyle.
We're going to be so busy.
People are going to bescreaming at me because all
these things have happened,right.
So I've validated with real lifeand it's almost like a trauma
that I'm always working onBecause it's so crazy.
But I think, as women too, wedo this all the time.
It's like that's great, butthere's always a but of why you
(47:36):
can't do it, and that's thefirst thought.
So I'm really working,especially in this season of
being like no, even if thishappens that's like my word
right.
Even if, no matter what, I lovebeing able to be like even if
that happens, god has a plan.
Even if that happens, I knowthat I'm smart enough to figure
(47:57):
out a different way, even ifthat happens.
I've been here before and Iknow that I have the tools and
the resources around me toovercome whatever stress and
chaos can come from having toomuch success.
Speaker 1 (48:09):
Yeah, I think those intentional reframes when you so
um, there was uh, Dave Aspreytalked about that when you say
like a negative, you catchyourself.
At first you're not going tocatch all of them, but then
you'll find yourself where youstart catching these negative
statements and you reframe themwhen you correct yourself.
Right, remember, for a while Ihad I'm add massively, as you
guys have probably alreadypicked up and I've already
talked about, but add people.
Speaker 2 (48:31):
We can procrastinate everything and I remember that
was really funny, that wasactually hilarious I need to
pause to laugh because you'relike I'm very and I'm sure you
picked it up dude, what is wrong, but you just like moved into
the next thing I had to laugh.
Speaker 1 (48:47):
It's hilarious.
So we're notorious forprocrastination, like
everything's tomorrow, right.
And then tomorrow is 10 yearsand we're like, oh gosh, I just
have to clean my room.
Speaker 2 (48:56):
Okay, pause, you are never procrastinating about work
at all ever.
Speaker 1 (49:02):
I never see you doing that.
Speaker 2 (49:06):
No, but that's been intentional you have the
opposite problem.
Speaker 1 (49:08):
You do too much.
Yeah now and so, but but that'sagain like that was.
That was a struggle, that was a.
That was a thing that Iwrestled with my entire youth,
um, and literally I looked likea hoarder.
I just closed my door like, ohmy god, it's not happening in
there, and my parents would goin and be like, where is he for
real?
So, um, so for me, I remember Igot so tired, I was so sick and
(49:30):
tired of the procrastinationbecause it was bleeding into my
professional life as well and Ijust I feel like I wasn't
showing up consistently, which,again, kim can tell you.
That is not the person I am now.
In fact, brian recently, uh,her brother and our um and who
works with us in the business,he was like, yeah, you know,
like chris is like always likethis, and I was like, dude, I
was not always like that, likenot at all.
He's like really, you know.
(49:51):
So anyways, uh, for me it wasintentional correction, it was
like what kim's saying with thereframe, like catch yourself
yeah make it conscious to you,right like catch it in the
moment.
So I remember, uh, whenever Itry to procrastinate something,
I would stop immediately and dothe thing that I was
procrastinating.
And now that short-term drillsergeant, you can't do that
long-term, but if you can startto develop those like habits
(50:11):
around like just do it, just doit, just do it.
And then you start trickingyour brain because you're like
dopamine, dopamine, dopamine.
I got it done.
I got it done.
Achievement, achievement,achieve, go, go more.
So now I'm such a thirstydopamine person that I love
achieving, I love doing, I loveaccomplishing, I love getting
things done, I love putting astamp on it.
So I've tricked myself intoovercoming some of that
(50:32):
procrastination, which has beenreally, really, really effective
.
Speaker 2 (50:35):
Yeah, so like rewiring your brain.
Speaker 1 (50:37):
Rewiring completely.
Speaker 2 (50:44):
On purpose, being intentional, knowing yourself,
knowing what your downfalls are,what your weaknesses are
Ideally working with a therapistwho can help you figure that
out give you really good tools.
It makes a huge difference.
Therapy has been a massive youknow kind of tool in our toolbox
, as have been coaches, and so Ithink that the really positive
side of this because we werepretty strong on you today I
mean we told you like it wasright.
Now we have to like pat you inthe back a little bit, give you
(51:06):
some encouragement is that youabsolutely can rewire and become
a much better version like.
It doesn't mean that because youhave this challenge or this
weakness or this struggle,that's the way it's always going
to be yeah, I wanted to say onemore thing.
Speaker 1 (51:19):
It was super important and I lost my thought
talking about add right, um, butagain something in line with
the countering some of thosenegative, you know, whatever
right.
So I'll give you a bts rightbehind the scenes, um, today we
have one of our programs.
We've had some like things comeup.
This is what prompted theepisode is because we've had
some like negative situationscome up, a lot of complaints and
(51:40):
not complaints, excuses,excuses, and we just get really
like we're exhausted by it.
Right, and like when I can'tbecause, when I can't because,
when I can't because, it's justbeen a coaching day where
everyone's in a no mindset.
Sorry, I'm not trauma dumpinghere, I'm not but but it but it
was a relative, it was arelevant.
Things have been hard in theworld, and so we're seeing it
kind of percolate, more for sure, uh, and so what a what a
(52:02):
non-mature, less refinedentrepreneur will do is they'll
let that fester, they'll see aproblem and they won't address
it.
It becomes this like habitualcomplaining-ism, where you're
just complaining, complainingWell, they don't, and the next
thing you know again now you'rein that really negative mindset
where you're like people suck,and you're like getting really
cynical, and I've been theremany times, like I've had some
(52:24):
nicknames specific in the movingcompany, where it was like I
was so cynical, I'm just do yourjob, you know, like I didn't
have anything to do with them, Ididn't want to see them, just
go do your job, shut up.
And so the problem, though, isthat, when you don't correct it
as entrepreneurs, this isn't ajob Like no one's telling you
you can't do this and you haveto do it this way, and you can't
fix it and you can't take adifferent approach.
(52:45):
And so, today I just said I wasfrustrated I went to the gym
and I messaged kim because I hadan idea.
I was like I'm fixing thisproblem today, like I'm fixing
it, and so I texted her.
I'm like this is my proposedsolution.
She was like it's brilliant,it'll change everything, and I'm
like perfect, let's implementthat immediately let's correct
the thing that's giving us, thething that's giving us the
(53:06):
frustrations, and so-.
Speaker 2 (53:07):
Whereas before we might've avoided it.
Speaker 1 (53:09):
Yes, and then?
Speaker 2 (53:09):
it festered and then it blew up because we were so
frustrated by the problem.
Speaker 1 (53:14):
Yeah, so we've developed what we call the issue
solution map and we're gonnashow you guys in the next
episode how we go through.
That'd be a fun thing to do inpart two.
But like we put all the issuesdown in one column and then we
derive solutions in the nextcolumn and then we put a level
of difficulty and a level ofimportance ranking on a scale of
one to five with how like, isthis urgent?
Like, is this the house on fireand we need to fix this now?
(53:35):
Is this going to be an easything to fix or a long thing?
If it's a hard thing, wedevelop a project for Right, so
like it allows you to kind of belike OK, this sucks, how to fix
it?
This is going on, what do I do?
And then just notate all thosethings.
I feel like you just brain dumpall those right.
Speaker 2 (53:47):
So that'd be a fun thing to do yeah, maybe we could
do in the next episode, butwith that, you guys, thank you
so much for watching.
Stay tuned for part two,because we have so many other
amazing strategies for you toactually overcome those fears,
those doubts, those excuses thatkeep us from achieving our
highest calling.
So I'm really excited.
(54:07):
Make sure to give this episodea big thumbs up.
Share it with your friends.
You guys are sharing theseepisodes and they're getting
views and we're like what?
This is a new thing.
I'm so excited.
So the more you can be onmission with us to help 10,000
online entrepreneurs doubletheir business in the next
couple of years, the better.
So if there's someone who needsto hear this message today in
your life, do not hesitate, sendit to them.
(54:29):
We'd love to have a new memberto our little familia here on
the podcast and we will see youin the next one.
Let us know also in the comments, what was your biggest takeaway
from this episode.
We'd love to use it in the nextone.
So we love you.
We'll see you in part two.
Bye for now.
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