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November 30, 2025 32 mins
In this episode, host Nomad sits down with Ron Perry, aka RPP, a seasoned outbound sales leader and former aspiring guitar hero, to unpack the universal principles of success in music and business. Broadcasting from Breckenridge, Colorado, they dive deep into why building a strong personal brand is just as important—if not more so—than mastering your craft.Key Topics: Why “brand” matters as much as talent for musicians and professionals How to develop a marketable identity and create memorable audience experiencesThe role of social media in amplifying your brand Embracing rejection: mastering the “art of no” and playing the numbers game Real-world stories: from LA’s music scene to creative sales tactics (like the legendary “red shoe” story) The importance of networking and being a “good hang” in the industryLessons from icons like John 5, Slash, and the value of standing outHow creative branding can overcome higher prices and competition Takeaways: Your brand is your ticket to opportunity—craft it intentionally Rejection is part of the journey; persistence pays off Networking and being authentic open doors you never expected Creativity and thinking outside the box can set you apart in any field About the Guest: Ron Perry (RPP) is known for his dynamic approach to sales, music, and personal branding. With roots in LA’s music world and a passion for helping others succeed, Ron shares actionable advice and entertaining stories from his career. Follow The Career Musician Podcast for more insights and inspiration Tune in for a blend of music industry wisdom, business strategy, and plenty of laughs! Exclusive Career Musician Resources 🌟 VIP All-Access Pass (All TCM Products in One Bundle) → https://thecareermusician.com/membership/all-access-vip-pass/ 🎛 PA Rehearsal Studios Official Sponsor (L.A.) Get 20% OFF your next booking Use code NOMAD → https://parehearsalstudios.com/ 🎸 JamPlay Guitar Lessons (Free Trial) Sharpen your skills & stay inspired Use code NOMAD → https://jamplay.com/get-free-access?code=NOMAD 📲 Follow The Career Musician Instagram: https://www.instagram.com/thecareermusician/Facebook: https://www.facebook.com/TheCareerMusician/YouTube: https://www.youtube.com/@thecareermusicianTikTok: https://www.tiktok.com/@thecareermusician 🎙 Stream The Podcast:Podcast Hub: https://thecareermusician.com/podcast/Apple: https://tinyurl.com/TCM-AppleSpotify: https://tinyurl.com/TCM-SpotifyiHeart: https://tinyurl.com/TCM-iHeartStitcher: https://tinyurl.com/TCM-Stitcher-Pod 📚Online Courses → https://www.thecareermusician.com/store 💼Expert Career Coaching → https://www.thecareermusician.com/coaching 🔖Read Our Blog → https://www.thecareermusician.com/blog/ 💡 TCM Pro Tip: The power of your brand carries your talent beyond organic reach and opens the gates of discovery for new audiences! Learn more about your ad choices. Visit megaphone.fm/adchoices
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